FastSpring’s Post

Complex pricing pages can turn away potential customers, but a few small changes can make all the difference. Here’s how I made sure IDA speaks directly to their users: 1. Reduced unnecessary options, letting users focus on the key decisions that matter most. 2. Highlight what's important by using clear visual hierarchy, made sure the best value offer grabs attention first. 3. Added customer ratings and sales figures right next to the product to build credibility and encourage quick decisions. 4. Made actions easy to reach by placing the "Get My Driver Permit" in the thumb area, making it accessible without any effort or scrolling. 5. Included trusted payment logos, ensuring users feel confident and secure when they’re ready to pay. P.S. Want me to take a look at your product? Get a free section design here: https://lnkd.in/d9FzWnSE (Limited availability)

Clear Product Descriptions: Provide detailed and accurate product descriptions. Include key information such as dimensions, materials, features, and any relevant specifications. High-Quality Images: Use high-resolution images that clearly showcase the product from different angles. This helps customers get a better understanding of what they are purchasing. Transparent Pricing: Clearly display the product price, shipping costs, and any additional fees. Avoid hidden charges to build trust with customers. User-Friendly Website: Ensure your e-commerce website is easy to navigate. Implement clear categories, a search function, and a straightforward checkout process. Secure Payment Options: Offer secure and widely accepted payment methods. Clearly communicate the security measures in place to protect customers' personal and financial information.

Pricing is hard In the early days, you may be tempted to give your product away for free or to charge less than the value of your time or the raw materials you used. Don’t. In order to stay alive, you need to make money. The only way to do that is not only to charge something, but to charge something that allows you to stay afloat. If you’ve productized, then you’ve already figured out an initial pricing structure for your first customers, and pricing, just like every other part of a business, is subject to iteration. Eventually, the type of customer you have will influence how and how much you charge.

Just like the power of the button. Clarity is very important for the customer.

Your checkout page is the last hurdle between your products and your customers. Don't make it a hurdle. You'll be surprised how easily you can lose sales based on a poorly designed checkout page. Some tips to make your checkout page better: 1. Keep your form fields minimal. 2. Use a single column layout. 3. Use action-oriented copy. 4. Show progress bars. 5. Include testimonials. 6. Offer multiple payment options. 7. Make sure it's mobile-friendly. Remember, the checkout page is your last chance to showcase how much you care about your customers. Make it count!

Did you know that the goal of your return policy isn't to get your products back, it's to get your customers to come back? 8 tips to help you make a better return policy.

What’s wrong with this pricing page? A client sent me one of their competitor's pricing pages for review. Here are my observations 👇 ❌ Badly designed pricing tiers ❌ Only 1 price point offered – no choice of 3 well designed price plans ❌ Unclear pricing metric - £per month for what? Per user? Per Site? Per Client? ❌ Low price anchor set at £400 (rather than showing a high price anchor to influence value perception) ❌ Misaligned feature ladders (making it hard for the ready to easily compare plans) ❌ Lazy use of the inevitable “Talk to Sales” button (showing no attempt to come up with a proper price plan) ❌ Tons of jargon in the main feature categories (not bothering to explain the benefits) ❌ Too long a list of features, making it hard for the reader to compare plans ❌ Crowded content on the page, making it hard for the reader to assess the overall value. Can you see anything else? (Logo hidden to prevent embarrassment.) I know tech companies can get a bit carried away with these things, but I really hope for their sakes that they are finding a path to growth. If you are a tech company and want to know how to construct a proper pricing plan that will help you sell more at higher prices, let me know! #pricing #tech #growth #success #doitproperly

We need your help 🙏 We're currently developing a new beta feature for Trezy that will: - Extract all lines from your invoices and receipts. - Compile a list of products and suppliers you use. - Alert you when a product's price changes. - Document the historical price changes of each product and supplier you use. We know for a fact that many are not transparent in this area. We realised that many of our customers struggle to track price changes. Often, suppliers claim a 'mistake' and correct it immediately. We believe that any major price change should trigger a reevaluation of the product and a comparison with the market. Do you know anyone who might be interested in this feature? I'd like to talk to them to understand how they currently manage price tracking and how much time they spend on this process. 😊

E-commerce, 101 1. Find a product that solves a problem 2. Find 7 reasons it's a problem solving product 3. Find 7 benefits the product solves Then position your product as the solution to the problems, so that your buyers can unlock the benefits.

Every day, many people around the world order a service or buy products from the Marketplace. They choose their items, pay for their order, and often end up worrying about the service provider or the quality of the product ordered. Is the product worth the price? !! Will the service provider do what was agreed upon with the required quality!!! In this case, you need warranty service. In this article, I show you the solution to this problem that I worked on https://lnkd.in/dWN3yFMz