A big thank you to National Geographic for sponsoring today’s post 😂 — Half-joking, half-serious! (Thank you Tulani André) This past week, I had the incredible opportunity to attend Vidcon 2024 in Anaheim, California with our Youtube Manager Mira Dhakal. Attending this event was one of the most rewarding experiences of my career. I had the privilege of attending various panels where industry experts, influencers, and brands discussed a wide range of topics, from social media platforms and algorithms to best practices - I learned a lot! And, Meeting influencers I grew up watching, as well as those I follow now, was an absolute blast. Here are my three main takeaways from this year's Vidcon: Fan vs. Follower - Instead of focusing on increasing your follower count, concentrate on building a strong community of fans who will always support you and your projects. Fans translate to sales and support across company initiatives, while followers do not. Artist vs. Professional - In social media, we often start as artists creating content we want to share. As we progress, we become professionals, shifting our focus to what our audience wants to see. Understanding and catering to their interests is key. Algorithm vs. Creator - Every platform has algorithms designed to enhance user experience and keep them coming back. These algorithms do not favor any specific creator or brand. Remember, good content is good content, and it will always find its audience. I’m excited to return to HQ and share all my learnings with my amazing team. Cheers to growth and development! #socialmedia #socialmediamarketing #vidcon2024 #vidcon
Yes influencer era 😂 Love this recap of VidCon! Also, it was so nice getting to meet you for the first time!! Same time next year? Haha
Great meeting you and love your three takeaways!
It was so amazing meeting you!
Great takeaways Fe! So glad you were able to attend. Can’t wait to hear more. 👏🏾
I liked your comment that good content will always find its audience. A timeless truth that isn’t handcuffed to the latest fad, but is generally enhanced by great innovation.
Some good points! I'd rather a creator have 2,000 engaged fans than 50,000 followers.
Snaps for the artist vs professional. It's so true!
These takeaways are great! Excited to hear more
YouTube Certified Educator & Multiplatform Video Specialist | Expert in SEO, Storytelling, Digital Video & Video Production | Adobe Express Ambassador
1moIt was amazing to meet you Felix 😀