Geert Faber’s Post

Are FAST channels missing a critical ingredient for audience engagement? In our latest blog post, we delve into the evolving landscape of FAST channels and the potential of interactive play-along features. An interactive and gamified experience can help a FAST channel stand out amongst its competition, increasing viewer engagement and loyalty, making it a valuable read for professionals in the FAST and AVOD industry. Discover how interactive features can transform your FAST channel: https://lnkd.in/gzxRhgUx #FAST #AVOD #FASTChannels

I've almost been here 1 year and an area of growth for me has been exploring, in ever increasing detail, is working with our OTT customers in understanding what's driving more effective/efficient/engaging experiences. It's so interesting how the tone has shifted from the landgrab/infinite growth at all costs strategies to a more thoughtful, sustainable growth approach. Read Brightcove’s newest blog post to discover the top OTT KPIs for optimizing audience engagement: https://lnkd.in/gXzsgQzX #Brightcove #VideoAnalytics #Streaming

In a recent op-ed, Tubi's Lady Learned explains, "We have to serve an ever-increasing diversity of interests through the same product surface area as we did when we had smaller audiences with more focused interests." She dives into how streaming platforms can build a strategy that captivates and retains audience engagement while balancing a deep library. #streaming #machinelearning #advertising

How can #CTV pave the way for audience activation in audio? Check out how our #audio offering is helping media owners like Spotify, Audacy, Inc., and iHeartMedia bring effective #data to #programmatic buyers at scale.

Elevate audience engagement with interactive live-streaming. Learn how to delight viewers and promote real-time connections in our expert guide. https://lnkd.in/gV_YyRM3 #livestreaming #periscopeclonescript #streambiz #livestreamingapp

Consumers are more connected than ever before and are subscribing to a myriad of services — most averaging nine subscriptions. But those days appear to be numbered. The challenge now is how to keep the subscribers you have, and that means keeping them happy. How do media companies make sure they continue to stay relevant to their customers? More importantly, do they have the right insights at their fingertips to proactively identify at-risk subscribers and create retention journeys? Learn How AI Improves Audience Engagement for streaming services.

Dive into the latest insights on TV viewership trends! Check out this special report from Ahotset, revealing key findings on TV ads and audience engagement. Don't miss out on understanding the state of viewership in today's dynamic media landscape. Read now! #entertainment #television

Audience Engagement and Participation in Digital Shows In the ever-evolving landscape of digital entertainment, audience engagement, and participation have become pivotal elements for the success of digital shows. As traditional television gives way to streaming platforms and online communities, creators are presented with unprecedented opportunities to connect directly with their audience. This article aims to explore the significance of audience engagement and... Audience Engagement and Participation in Digital Shows #Audience #DigitalShows #EngagementandParticipation

Are you incorporating AI in your CTV strategy? AI-driven strategies can result in more precise targeting, deeper ad personalization, and effective content selection to deliver highly relevant messages to your audience. Learn more about AI in CTV in our latest blog post, and contact me if you're ready to get started!

Are you incorporating AI in your CTV strategy? AI-driven strategies can result in more precise targeting, deeper ad personalization, and effective content selection to deliver highly relevant messages to your audience. Learn more about AI in CTV in our latest blog post, and contact me if you're ready to get started!