As a consultant for lead generators in the insurance space, I have a unique view into companies that are heavliy invested into preparing for 1:1 consent, and some that havent given it a second thought. As we approach the last AEP/OEP of its kind, my question is for the buyers. How are you selecting the vendors you work with now, and what metrics will you use to measure vendors you will work with going into the new dawn we face? #GSPenterprisesLLC #PPC #Insurance #Compliance #PurposeBeforeTransaction Geoffrey
Adam MacLennan
1mo
This is more for the Medicare line to be sure, but I see a lot of folks going inbound call only. In some ways, the 48-hour rule may have helped Medicare buyers to prepare because that already made leads and transfers much less desirable (depending on the interpretation of the rule).
Telephone First | Cold Calling Expert | Full Sales Cycle | Relationship Builder
1moThe quality of the lead will increase 10 fold but so will the price. It'll be critical that companies dialing on their form fills have a robust set up in place to make sure they get maximum value from every record. A dialer and a CRM won't cut it anymore. They'll need AI tech in place as a basic foundation.