Eppo’s Post

The Original Control/Variation Socks Accept no substitutes

Don't just rely on sample size calculations when planning your A/B tests. Consider these 4 "Runtime Modifiers" to tailor your experiment runtimes to your customers and get high-quality results faster: 1: HOW MANY RELEVANT PARTICIPANTS DO YOU HAVE? The more relevant customers you have, the less time you'll need to run your experiment. 2: HOW YOUR PARTICIPANTS ENROLL Participants enrolling regularly over time vs. skewed enrolment over time can drastically affect your experiment runtime. 3: PARTICIPANTS’ FREQUENCY OF USE High-frequency-of-use customers are more susceptible to novelty effects, requiring longer experiment runtimes. Low-frequency-of-use customers tend to be more oblivious to changes, allowing for shorter experiments. 4: TIME FOR PARTICIPANTS TO TRIGGER VALUE Fast time-to-value customers allow for shorter experiments, while slow time-to-value customers typically require longer experiment runtimes. Former Canva, Meta, and Booking.com experimentation leader Simon Jackson walks you through it all on the Eppo blog:  https://lnkd.in/eJpiPNqM

We’re all set up at #ExElite24 and ready to help teams level up their experimentation on Eppo! Drop by for swag (like our insanely popular US-import Control/Variation socks) and putt-putt to win bigger prizes😎

🌟 Another week, another amazing new hire to introduce!! Please join us in welcoming Christine B. to the Eppo team as our Engagement Manager! 🚀 At Eppo, we emphasize the importance of an entrepreneurial mindset in everything that we do. We believe that Christine embodies this philosophy, sharing our enthusiasm for innovation and willingness to explore new ideas! Let's give a warm welcome to Christine! We're thrilled to have her with us and look forward to seeing all of her contributions to Eppo! 📈 #NewHires #WelcomeToTheTeam #JoiningEppo #Eppo

🌟 We're starting off June with a BANG! We are thrilled to welcome THREE new amazing folks to the Eppo team!! 🚀 Here at Eppo, we’re dedicated to infusing the entrepreneurial spirit into every facet of our organization. We’re confident that each of our new hires embodies this ethos, sharing our drive for innovation and willingness to experiment! Please join us in welcoming Anthony Rindone, Felipe Lima, and Myrl G. Marmarelis to the team! We are excited to have them on board, and can’t wait to see what they do here at Eppo! 🌟 #NewHires #WelcomeToTheTeam #JoiningEppo