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I write about Technology, Web Dev & Games | Follow Me | Techno Luddite | CTO @ NoWaste | Frontend Architect | Freelance Frontend Engineer | Entrepreneur | Game Designer & Developer | Creativity Enthusiast

A great story about going against the tide (no pun intended, or is it?). A smart move by an indie game maker landed him a plethora of sales, exactly because he was crazy enough to launch on the same date as Starfield (AAA title). The strategy proved brilliant. He succeeded because no one else indie was crazy enough to launch, so he was literally left alone at 2nd place. Anyone who wasn't looking for Starfield had one interesting choice! And it paid off. Can it work again? Who knows. Once others realize this strategy, it's very likely there will be future competition for 2nd place, as others will start to compete. I think the key takeaway is creative thinking. Those who dare walking where others fear to tread is taking a big risk as well as reward. #gamedevelopment #releaseday #businessstrategy

The other game that succeeded during the Starfield launch

The other game that succeeded during the Starfield launch

https://howtomarketagame.com

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