CEO | Global Chief Digital & Marketing Officer | Board member | President | Consumer Goods | Gen AI |
In the past month I got my favorite Adobe’s solution: Content Supply Chain help to create, manage, review, and publish creative assets and experiences resulting in significant reduction in labour hours, fees, and stronger automation of personalization. #adobeexperience #adobe
Awesome! Thanks for sharing Giusy
Entrepreneur
2moThis is very interesting Giusy, thank you for sharing. My only remark is that they should give more importance to the “personalization of content” role. Adobe’s solution is compelling but is not providing a scalable and sustainable solution to the growing need of real-time content personalization.