Gonzalo Ballesteros’ Post

Why bother with Awards? Are you a marketer? Part of an advertising agency, comms or media agency? Thinking about whether it's worth putting the entry forms together. Sometimes the busyness of life means that entering awards gets deprioritised. But there are some really important reasons why it's worth making this happen - apart from the fact it feels utterly amazing to be a winner. Taking to past winners of the The Marketing Society Awards (both brand and agency side) here's what they said about why it worked brilliantly for them: ✅'𝗜𝘁 𝗵𝗲𝗹𝗽𝗲𝗱 𝗰𝗹𝗮𝗿𝗶𝗳𝘆 𝘁𝗵𝗲 𝘀𝘁𝗼𝗿𝘆 𝗼𝗳 𝗼𝘂𝗿 𝘀𝘂𝗰𝗰𝗲𝘀𝘀.' Running a brand? Entering awards helps you articulate 'the story' in a way which helps you internally (and personally, for the individuals involved). Don’t underestimate the power of this. ✅' It meant we were top of mind when pitches were being considered.' Our Awards are judged by successful senior marketers and shared amongst a huge community of marketing changemakers. Raising your organisation's fame through entering these awards is smart, simple and effective. ✅' 𝗜𝘁 𝗺𝗲𝗮𝗻𝘁 𝘄𝗲 𝘄𝗲𝗿𝗲 𝘁𝗼𝗽 𝗼𝗳 𝗺𝗶𝗻𝗱 𝘄𝗵𝗲𝗻 𝗽𝗶𝘁𝗰𝗵𝗲𝘀 𝘄𝗲𝗿𝗲 𝗯𝗲𝗶𝗻𝗴 𝗰𝗼𝗻𝘀𝗶𝗱𝗲𝗿𝗲𝗱.'  Whether you are entering this agency-side or brand-side, awards help not just give kudos but also celebrate the hard work and talent that leads to success. ✅'𝗜𝘁 𝗵𝗲𝗹𝗽𝗲𝗱 𝗰𝗹𝗮𝗿𝗶𝗳𝘆 𝘁𝗵𝗲 𝘀𝘁𝗼𝗿𝘆 𝗼𝗳 𝗼𝘂𝗿 𝘀𝘂𝗰𝗰𝗲𝘀𝘀.' By sharing the success stories and the examples of great marketing excellence, we can help inspire others - and help us feel proud of what marketing leadership can achieve. I think this is critical if you care about marketing as a profession; the insights from awards help power more success. ➡️READ 'The Marketing Transformation Report' in partnership with Accenture Song https://lnkd.in/eAeZwj-5 💫SAVE THE DATE💫 - The Marketing Society 39th Annual Awards Ceremony, London: Thursday 4th. July. We're also celebrating the brilliant success stories in Scotland with The Star Awards on the 20th June and in Dubai on the 6th June. ⬇️🍿WATCH 🎬 https://lnkd.in/eKFmk8sp As we approach an incredible 40 years of The Marketing Society Awards, we have a stellar set of judges, ready to celebrate the best stories of marketing success. Are you ready to enter? Good luck! #marketing #awards #success

📌One day to go!📌 Don't miss out on this opportunity where we'll unlock the secrets of effective marketing. Effie SA in collaboration with Ipsos in South Africa encourage you to attend the exclusive "IPSOS 2023 EFFIE SOUTH AFRICA TRENDS REPORT INSIGHTS" webinar taking place tomorrow. The webinar is designed to empower agencies with the knowledge and strategies needed to create impactful campaigns that connect with consumers and drive success. We'll dive deep into the key learnings from the Effie SA 2023 report, providing valuable insights into what makes a winning campaign. We will also explore the global best practices from the Effie Awards, showcasing how top-performing campaigns have pushed the boundaries of creativity and effectiveness. One of the central themes we will discuss is the importance of embracing being a misfit in marketing. Examining how unconventional thinking and taking risks can lead to breakthrough results. Additionally, we will spotlight the success stories of Effie SA 2023 winners, dissecting their strategies and revealing the secrets behind their triumphs. Join us for an opportunity to gain a competitive edge in the ever-evolving advertising landscape that will equip you with the tools and knowledge needed to create campaigns that resonate with consumers and drive measurable results. 📅 8 May 2024 🕥 Time: 10h30 - 11h30 📧 RSVP: [email protected] Don't delay, RSVP today. #EffieAwardsSA #IpsosEffieInsights #MarketingEffectiveness

If you're entering the Effie Awards and looking to up your effectiveness game, then you don't want to miss this. Effie SA in collaboration with Ipsos in South Africa are thrilled to invite you to an exclusive webinar - "IPSOS 2023 EFFIE SOUTH AFRICA TRENDS REPORT INSIGHTS" on Wednesday 8 May 2024. This event is designed to empower agencies with the knowledge and strategies needed to create impactful campaigns that connect with consumers and drive success. In this webinar, we will dive deep into the key learnings from the Effie SA 2023 report, providing valuable insights into what makes a winning campaign. We will also explore the global best practices from the Effie Awards, showcasing how top-performing campaigns have pushed the boundaries of creativity and effectiveness. One of the central themes we will discuss is the importance of embracing being a misfit in marketing. Examining how unconventional thinking and taking risks can lead to breakthrough results. Additionally, we will spotlight the success stories of Effie SA 2023 winners, dissecting their strategies and revealing the secrets behind their triumphs. Join us tomorrow for an opportunity to gain a competitive edge in the ever-evolving advertising landscape that will equip you with the tools and knowledge needed to create campaigns that resonate with consumers and drive measurable results. 📅 8 May 2024 🕥 Time: 10h30 - 11h30 📧 RSVP: [email protected] Don't delay, RSVP NOW. #EffieAwardsSA #IpsosEffieInsights #MarketingEffectiveness

Another goodie - The Marketing Week Awards 2024 are now open! Celebrate the power of your marketing and demonstrate your brilliance. Marketing Week will be awarding work that combines creativity and innovation with effectiveness. These awards cover every aspect of marketing from strategy through to execution, B2B and B2C and invite brands and agencies from across marketing services to submit work. This year's awards feature more than 30 categories grouped together in four sections - sector, channel, nominated and special categories - which focus on individual and team excellence. Success will be celebrated widely with winners displayed on a dedicated page and their stories told to Marketing Week's global audience of senior marketers as examples of best practice. NOTE: for a limited time, the Marketing Week Awards are offering an Early Bird discount giving entrants the opportunity to save 15% per entry. To take advantage of the Early Bird discount you must submit your nominations before the Early Bird deadline - 17th April 2024. For all key dates, how to enter as well as a full list of categories, download the entry pack here: https://lnkd.in/dnRw745Z and start planning your award-winning entries! Need a little bit of help? Don't be shy! Drop us a message or email Rachel ([email protected]). We're here to help. Rachel Hargrave #BusinessAwards #MarketingAwards #BusinessGrowth #CelebratingSuccess #TAPIntoSuccess

Effectiveness runs to the very heart of what we do at Core, and is key to the work we do in . We are delighted to be part of a team who obsess about effective campaigns and strategies. Effectiveness continues to be an issue for the sponsorship industry and we have the tools and expertise to help. If you have concerns about the impact of your sponsorships, and/or you want to better measure the impact - talk to us! #sponsorshipimpact #sponsorship #effectiveness #Effies #sponsorshipmeasurement

Loyalty is the outcome of a connected customer experience – not a program. Want to know how we can help you with your loyalty proposition? If you're heading to the ALA conference this week, first step is to come and say hi to us to find out more! See you there!

The #NewGenTrends conference was so amazing. So much important lessons learned about how to approach marketing and branding. From using awe and wonder in your thinking to using AI for content creation and to encourage #UGC. And finally, keeping concepts such behavioural science and customer experience top of mind in our analysis of marketing data (to aid that strategic thinking and planning) 🤓

Check out my Dijital Pazarlama ve Sosyal Medya Sertifika Programı digital certificate issued by Kadir Has Üniversitesi via Sertifier! #sertifier #digitalbadge #digitalcertificate #digitalcredentials #digitalmarketing

Check out my Dijital Pazarlama ve Sosyal Medya Sertifika Programı digital certificate issued by Kadir Has Üniversitesi via Sertifier! #sertifier #digitalbadge #digitalcertificate #digitalcredentials #digitalmarketing