Hanna Koivunen’s Post

Check out the announcement below. If interested, shoot your shot!

Sales Mitigation Strategist?! WHATTT?! How's that sound? Ever considered hiring someone solely focused on reducing sales, someone who looks for all sorts of ways to shrink your business, make processes more inefficient? It might sound counterintuitive, but here's why it's a brilliant move for your business. By having a Sales Mitigation Specialist on your team, you gain a unique advantage. They're not here to shrink your profits; they're catalysts for boosting sales. Their insights can revolutionize your approach to market penetration and revenue generation. And if you don't hire that person, that person will be hired by your competitor, and you'll never know what's in their head. You should hire him... to increase sales! Think about the potential. And if you're intrigued by the concept, drop me a line. #salesstrategy #growthstrategy #problemsolving

A list of hires every burnt out entrepreneur needs to scale to 7 figures a month: (In priority order) YMMV - Virtual Assistants - Direct Sales Reps - Content / Ads / Marketing - Media or Production Team - Director of Operations / C suite How this scales monthly revenue: You go from 0-10k VA helps you go from 10-20k Sales will take you from 20-40k Marketing scales you from 40-80k Media builds from 80-200k Leadership to hit 1m Any questions? *** PS - don’t end up like Leo. Follow me, Ryan Hutchinson, for more tips on scaling your b2b service agency… Without: - worrying about your client churn - complex tech or fancy funnels - doing it all by yourself, 24/7 - 30 min discovery calls - hiring too quickly

I talked to an agency owner recently who had just hired a VP of sales. Their punch-list from day 1 was ass backwards (aka don't do this)... 1. Rework their sales tech 👇 2. Hire a team 👇 3. Build their processes 👇 4. Solidify their outreach strategy 👇 5. Finally GTM (cold outbound) -- Why not... 1A. Go to market as efficiently as humanly possible 1B. Generate as many conversations with said market as possible 1C. Iterate your messaging as effectively as possible all to establish message-market fit! Once you KNOW you can reach and resonate with your audience cold... Then, and only then: 2. Solidify the strategy 👇 3. Build process around it 👇 4. Hire a team to run it 👇 5. Find tech to enable it Just a thought. Cheers 🍻

You're a leader in charge of demand generation, and: - Spending hours each week organising leads. - Writing copy. - Preparing campaigns. - Replying to interested prospects. You're wasting your time. And if no ones doing the above... that's a differen't conversation. You're job as a leader should be to lead. - Improving processes. - Managing your team. - Talking to prospects and clients. - Executing on plans. - Closing more deals. Outbound is hard. Don't make it harder by overwhelming your self with tasks.

Want to become a better leader? Start by doing this one thing every day. Ask a team member how they feel. Sales is cool. Marketing is cool. Hiring is cool. But if you don’t ensure that your team feels good, If you don’t care about their experience and the culture, You’re building a short-term company. No matter how skilled you are, No matter how much money you have, No matter how many inbound leads you get, The most important thing to build a sustainable business is: 1. Hire good people 2. Do everything you can to ensure they have a world-class experience PS - Which pastry are you taking?

Make it. Sell it. Don’t overcomplicate it. I’m fortunate to witness a wide array of clients that come through the pipeline at Shepherd scale at an unbelievable rate. I see the entrepreneurs who are working a full time job go out on a limb and hire a virtual assistant that can help them piece their foundation together. They then come back to make a sales hire. A marketing hire. And eventually hire entire teams. I see operators reinvesting into their business by making their first sales manager hire across the globe to execute on their proven sales strategy. Finding a whole new level of “WFH” trust. They then come back to hire an entire team. I see the enterprise brands “trying a new thing” and hire entire customer success orgs that transform their business leaving management to come back asking “who else can we hire?” The common theme no matter the scale is that it all starts small and scales fast. Once you have “it” there is nowhere to go but up.

My counterintuitive approach to not feeling stuck and overwhelmed as a business owner is hiring a specialist agency instead of hiring someone internally. The reason is that the agencies are the experts and have the experience to take a lot off your plate. #business #businessgrowth #resultstory #socialmedia

More money, less headache? Fractional Sales are the right answer ✔ How it works: Outsource a part-time expert to help with sales strategy, team training, and reporting. It's an affordable alternative to hiring a full-time manager, ensuring better results for your team. Role of Fractional Sales Manager: Define sales strategy, set goals, improve team capabilities, train employees, and analyze trends. It's experienced "hand on the tiller" steering your sales strategy in the right direction. Collaboration with Sales Teams: Fractional sales managers work closely with your sales team to improve capabilities, hold regular meetings, hire new representatives, and address poor performance. They establish a playbook, identify sales technology, and analyze metrics to find hidden opportunities. Strategic Advantage: Working with a fractional manager can transform your sales efforts. They bring fresh perspectives, introduce efficient methods, and implement new technologies, enhancing overall efficiency and helping you reach sales goals faster. Fractional sales offer a cost-effective, scalable& flexible solution for businesses aiming to optimize their sales strategy and performance ✔ #fractionalsales #managementskills #salesstrategy #businessoptimization #liweb3

With over a decade of experience driving growth and spearheading innovative strategies, I've been privileged to lead impactful campaigns that deliver tangible results. At Sally Beauty, I've orchestrated B2B, B2B2C, and B2C marketing strategies, helping to propel a 10% sales increase in Q1 FY24. Not just about numbers, I thrive on efficiency too - implementing systems that cut approval times by 50%, saving 1300 hours annually. My forte lies in optimizing resources and directing cross-functional teams, evident in achieving 15% cost savings in multi-million-dollar campaigns. Strengthening partnerships is my passion, as showcased by a 125% increase in co-op revenue through strategic budgeting methods. I'm committed to continuous improvement, having honed my skills as a Senior Project Manager and Associate Director of Studio Production, where I've driven efficiency gains, cost reductions, and elevated quality standards. Let's connect and explore how I can drive growth and innovation for your organization! #MarketingDirector #InnovativeStrategies #GrowthDriver #JobSearch #HireMe #JobHunt #JobSeeker #Hiring #Recruitment #JobSearching #Dallas #Marketing #MarketingCareers