Humanized Solutions’ Post

For medical device, medtech, and digital health, where should the conversation with patients begin? At Six Bridges Advisors, we believe there is a significant opportunity for brands to begin their conversation with patients at the point-of-care. And, in doing so, we believe brands can: 1. Enhance the practices of physician and surgeon partners by bringing patient education to the point of care, or the point of decision, 2. Increase the efficacy of patient acquisition and patient advocacy efforts, 3. Ignite a relationship that delivers longitudinal, milestone-based patient education, which leads to 4. Increasing the lifetime value of physicians (in part by reducing physician/surgeon churn) and lifetime value of patients for the brand, and ultimately to 5. Increasing marketing and sales force effectiveness. The video below provides a window into the work we will be doing at Six Bridges to leverage AI-enabled chat to activate brand conversations at the point-of-care. #medtech #lifescience #digitalhealth #DME #marketing #ethicalmarketing #HIPAA #FDACompliantMessaging #ai #patienteducation #mobilehealth #patientengagement Keith Steichen

Let's delve into the advantages of embracing #patientcentric clinical trial designs, with a key focus on the elimination of geographical barriers. By placing patients and their requirements at the heart of #clinicaltrials, we pave the way for more accessible approaches. The shift towards patient-centricity redefines clinical trials and increases #recruitment and #retention rates through easing patient burdens. By leveraging technology and innovative patient centric solutions across 60+ countries, we allow more patients to participate seamlessly.

As I see life science marketers adopt digital targeting and personalized messaging in their marketing plans, reaching the right healthcare providers (HCPs) at key decision-making moments to boost script lift outcomes is more critical than ever – and this is where the crucial role of 'Point-Of-Care Messaging' shows! From reviewing a patient’s history to writing a prescription, point-of-care platforms capture HCPs' attention and share relevant messages at critical moments. By strategically implementing POC marketing, we can enhance brand strategy, giving marketers a chance to influence prescribers without overwhelming them with unnecessary information. Want to know how? Read my latest opinion piece for Forbes Technology Council - https://lnkd.in/gaVgZUbq #pointofcare #pocmarketing #healthcaremarketing #endemic #HCPs #forbes #opinion

Explore the journey from traditional methods to cutting-edge innovations in doctor engagement, designed to tackle emerging challenges and foster a more connected, empowered medical workforce. Click the link to delve deeper: https://lnkd.in/gvtzAQmP #MantraLabs #DoctorEngagement #HealthcareTransformation #InnovativeMedicine #EmpoweredDoctors #DigitalHealthcare #MedicalInnovators #HealthcareRevolution #MedicalTechTrends

In the realm of healthcare, innovation isn't just a buzzword—it's the driving force behind groundbreaking advancements. Today, let's dive into why innovation matters immensely in the world of clinical trials: Accelerated Discoveries: Innovation speeds up the process of uncovering new treatments and therapies. Cutting-edge technologies, like AI and data analytics, enable researchers to sift through vast datasets swiftly, leading to faster insights. Data Insights: Modern data analytics and AI-driven technologies provide deeper insights into trial results, helping researchers identify trends and potential treatments more efficiently. Diversity and Inclusion: Innovative trial designs aim to increase diversity and inclusion, ensuring that treatments are effective for all demographics. Cost Efficiency: Efficient trials mean cost savings. Innovation allows researchers to optimize resources, making healthcare more accessible and affordable. Global Collaboration: Digital platforms and telemedicine have transcended geographical boundaries. Now, global collaboration in clinical trials is more feasible than ever, enriching the diversity of participants and data. Patient-Centric Trials: Innovation has shifted the focus to patients, ensuring their voices are heard. Mobile apps, wearables, and remote monitoring tools empower patients and offer real-time data, creating a more inclusive and holistic approach to trials. Automation and AI: Automation streamlines administrative tasks, freeing up valuable time for researchers to concentrate on critical decision-making. AI augments data analysis, identifying patterns and insights that might otherwise remain hidden. Adaptive Trial Designs: Innovative trial designs allow for flexibility, adapting to evolving patient needs and scientific discoveries. This dynamic approach enhances trial efficiency and reduces costs. Global Impact: Innovations transcend local healthcare challenges. They offer solutions to rare diseases, pandemics, and global health crises by mobilizing resources and knowledge-sharing on an unprecedented scale. Let's embrace innovation in clinical trials. It's not just about conducting trials faster; it's about redefining the future of healthcare, improving patient lives, and bringing hope to those who need it most. Together, we can drive transformative change and accelerate the path to discovery. 💪🔬🌏 #InnovationInHealthcare #ClinicalTrials #HealthTech #PatientCentricity #PrecisionMedicine

💡 How can technology be a clinician's ally, not a burden? 🚀 Imprivata's YouTube video unveils the transformative impact of innovative solutions, streamlining workflows and empowering healthcare professionals! 🌐💻 https://ow.ly/SQyE30sBpUT #HealthTechSolutions #ImprivataTechTalk

💡 How can technology be a clinician's ally, not a burden? 🚀 Imprivata's YouTube video unveils the transformative impact of innovative solutions, streamlining workflows and empowering healthcare professionals! 🌐💻 https://ow.ly/lfIN30sBgXr #HealthTechSolutions #ImprivataTechTalk

Are you curious about the future of #clinicaltrials and how #innovation is changing the game? Dive into our latest blog post where we explore the fascinating topic of Revolutionizing Clinical Trials: The Role of Innovation in Driving Patient Centricity. 👭 Discover how cutting-edge #technologysolutions and #patientcentric approaches are transforming the way we conduct #clinicalstudies, putting #patients at the heart of every decision. 🌍💙 📚 Read the #blog here: https://bit.ly/465VYf3 Get ready to be inspired and gain #insights into the groundbreaking advancements that are revolutionizing the #healthcare and #clinicalresearch. Don't miss out on this opportunity to stay ahead of the curve! 📖💡 #ClinicalTrials #Innovation #PatientCentricity #HealthcareRevolution #StayInformed #DelveHealth Tim Davies Sam Bacarella Wessam Sonbol, CSM, CSPO, ICP-ACC Theresa Dahl Sonya Michew Dave Alderson

Did you know that primary care physicians spend an average of 36 minutes using an EHR per patient visit? 🤔 🎙️Our Founder & CEO, @HarshitJain, shares his insights on the strategic significance of POC messaging in #HealthcareMarketing with Forbes Technology Council. Life science marketers can profoundly impact patient health outcomes by providing patient affordability resources, better care plans, and information about available clinical trials directly to HCPs. 💡 📰 Read the full article to learn more about: ▶️The rise of POC Messaging in brand strategy ▶️The unique value of POC platforms beyond being just another inventory source ▶️Integrating POC Messaging as a fundamental element of your life sciences marketing strategy Read Now: https://lnkd.in/d3BGw-wz #HealthcareInnovation #PointOfCare #DigitalHealth #MedTech #HealthTech

Patient centricity will be the norm and AI will be the norm. The future of this industry will be about engaging the patient beyond this singular trial experience and into the longitudinal experience for their health journey through their whole life.