Ijaz Ahmed’s Post

𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐈𝐧𝐢𝐭𝐢𝐚𝐭𝐢𝐯𝐞: Unrivalled reach, brand Impact and trusted measurement make HD top advertiser pick for #IPL. The record-breaking growth of premium audiences on HD during cricket events drew a massive assembly of advertisers in 2023. #e4madvertorial #IPL #HD #Branding #Advertising

Marketing is a component of sports promotion encompassing a wide range of industries, including broadcasting, advertising, digital platforms, ticket sales, social media, and community relations. Sports events, such as the Indian Premier League, are excellent marketing tools for large organizations looking to extend their network and client base since they attract a large audience and may make your product known in every home. 𝐒𝐭𝐚𝐫 𝐏𝐨𝐰𝐞𝐫 & 𝐂𝐞𝐥𝐞𝐛𝐫𝐢𝐭𝐢𝐞𝐬 - Bollywood joins cricket as top actors and players collaborate to create the IPL, a spectacular event that equally captures headlines and fan interest. 𝐈𝐧𝐧𝐨𝐯𝐚𝐭𝐢𝐯𝐞 𝐒𝐩𝐨𝐧𝐬𝐨𝐫𝐬𝐡𝐢𝐩𝐬 & 𝐏𝐚𝐫𝐭𝐧𝐞𝐫𝐬𝐡𝐢𝐩𝐬 - From title sponsors to strategic partnerships, the IPL collaborates with businesses that connect with fans, resulting in a win-win situation that increases brand awareness and fan engagement. 𝐃𝐢𝐠𝐢𝐭𝐚𝐥 & 𝐒𝐨𝐜𝐢𝐚𝐥 𝐌𝐞𝐝𝐢𝐚 𝐃𝐨𝐦𝐢𝐧𝐚𝐧𝐜𝐞 - IPL's robust social media presence keeps fans engaged with live updates, behind-the-scenes information, and interactive marketing. The hashtag #IPL2024 is hot for a reason! 𝐌𝐞𝐫𝐜𝐡𝐚𝐧𝐝𝐢𝐬𝐢𝐧𝐠 & 𝐅𝐚𝐧 𝐆𝐞𝐚𝐫 - Official items such as jerseys, hats, and memorabilia transform supporters into brand ambassadors, while e-commerce agreements allow fans worldwide to support their teams in style. 𝐆𝐫𝐚𝐧𝐝 𝐎𝐩𝐞𝐧𝐢𝐧𝐠 & 𝐂𝐥𝐨𝐬𝐢𝐧𝐠 𝐂𝐞𝐫𝐞𝐦𝐨𝐧𝐢𝐞𝐬 Spectacular performances and big ceremonies enhance the entertainment value, giving the IPL a complete entertainment package.   Join the conversation and share what you love most about IPL's marketing magic! #IPLMarketing #CricketFever #BrandStrategy #SportsMarketing #IPLMagic

🏏🌟 Exciting opportunities await in the dynamic world of IPL advertising! 🌟🏏 As the Indian Premier League (IPL) continues to captivate audiences worldwide, it's crucial for brands to seize the moment and craft impactful advertising strategies. With its massive viewership and diverse fan base, the IPL offers a fertile ground for brands to shine and make a lasting impression. We've all witnessed the power of memorable campaigns: from Cred's portrayal of Rahul Dravid as 'Indiranagar ka Gunda' to Dream11's iconic "Ye mai kar leta hun," and many more engaging ads Here's how you can make your mark for this season: 🎯 Identify Direct Competition: Dive into search engine results and market share statistics to pinpoint competitors and understand consumer preferences. 🔍 Conduct Competitor SWOT Analysis: Analyze strengths, weaknesses, opportunities, and threats to inform your strategy. 🤝 Leverage Sponsorship Opportunities: Align your brand with the IPL's excitement by sponsoring teams, players, or tournaments to create memorable experiences for fans. 🤝 Explore Collaborations: Team up with other brands, players, or teams to amplify your message and extend your reach. The IPL presents an incredible opportunity for advertisers to connect with their target audience and elevate their brand visibility. By deploying a strategic blend of advertising platforms, sponsorships, collaborations, and engagement tactics, you can create campaigns that resonate deeply with fans and drive tangible results. Let's score big together in the world of IPL advertising! 🚀 Let the event start #IPL #Advertising #MarketingStrategy #BrandVisibility #Collaboration #Sponsorship #EngagementTactics Pic Credit : IPL official Instagram account (https://lnkd.in/d9awCPK6)

It's not just about sponsoring athletes anymore. Charles Jefferson SVP at 160over90, notes that with innovative campaigns and a focus on social impact, brands are tapping into the cultural zeitgeist of the Olympic Games to connect with a global audience. #olympic #olympicgames #sportsmarketing #advertising #brandmarketing #marketers #marketing #sports

"We are witnessing an amazing rise of a new brand, PRIME, which in less than two years has achieved remarkable milestones thanks to the substantial efforts of Logan Paul and KSI. While it may not pose an immediate threat to Red Bull, with its estimated market share of around 40-45%, and probably not to Monster Energy either, which holds a 25-30% market share, it is certainly causing concern for competitors like Coca-Cola Energy, Mountain Dew (PepsiCo), Rockstar, and others, especially considering their relatively small participation of the energy drink market. PRIME is strategically focusing on multiple sports, distinguishing itself from Red Bull's dominance in extreme sports niches. This broader approach taps into a larger market potential. Notably, PRIME has secured sponsorships with major sports entities such as WWE, UFC, and Kings League, as well as prestigious teams like Barcelona FC, Arsenal FC, and the LA Lakers. Furthermore, they have successfully attracted high-profile athletes like Patrick Mahomes and Erling Haaland, underscoring the importance of effective social media management—a skill set Logan Paul and KSI excel in. For shure study case for analyze in the next years Indeed, the rise of PRIME presents a compelling case study for analysis in the coming years. Market Disruption Brand Strategy Influencer Marketing Sponsorship Strategies Market Expansion & Competitive Response Is it the dawn of the PRIME era?" #mkt #mktdigital PRIME

Beyond Boundaries: How Brands Won the Marketing Matchup at the ICC T20 World Cup 2024 The ICC T20 World Cup wasn't just a battle on the field, it was a marketing frenzy! This blog dives into the strategies brands used to capture audience attention and the rise of mobile-first marketing. Learn how to craft winning campaigns for major sporting events! https://lnkd.in/gPbX7Vuh #T20WorldCup #CricketMarketing #MobileMarketing #DigitalMarketing #BrandStrategy #SportsMarketing #SocialMediaMarketing #ContentMarketing #CaseStudy #Dream11 #MarketingLessons

𝐔𝐧𝐥𝐨𝐜𝐤 𝐒𝐮𝐜𝐜𝐞𝐬𝐬: 𝐌𝐚𝐬𝐭𝐞𝐫𝐢𝐧𝐠 𝐌𝐞𝐭𝐫𝐢𝐜𝐬 𝐢𝐧 𝐄𝐬𝐩𝐨𝐫𝐭𝐬 𝐒𝐩𝐨𝐧𝐬𝐨𝐫𝐬𝐡𝐢𝐩 🚀📊 📱💬 𝐄𝐧𝐠𝐚𝐠𝐞𝐦𝐞𝐧𝐭 𝐁𝐞𝐲𝐨𝐧𝐝 𝐍𝐮𝐦𝐛𝐞𝐫𝐬:  It's not just about views; it's about engagement. Esports content (depending on games and events) can boasts higher engagement rates than traditional sports. By focusing on interactions, your brand can create lasting connections with an actively involved audience. 💡💰 𝐁𝐫𝐚𝐧𝐝 𝐕𝐢𝐬𝐢𝐛𝐢𝐥𝐢𝐭𝐲 𝐈𝐧𝐝𝐞𝐱: Track your brand's visibility with precision. Esports events generate millions of impressions globally. Utilize metrics such as CPM (Cost Per Mille) to understand the cost-effectiveness of your brand's visibility, ensuring every impression counts. 🔄🗣️ 𝐅𝐚𝐧 𝐈𝐧𝐭𝐞𝐫𝐚𝐜𝐭𝐢𝐨𝐧 𝐌𝐞𝐭𝐫𝐢𝐜𝐬: Beyond the game, fans interact with your brand. Monitor social media mentions, hashtag usage, and brand sentiment. Leverage these metrics to understand the impact of your sponsorship on fan conversations and brand perception. 🛍️💼 𝐂𝐨𝐧𝐯𝐞𝐫𝐬𝐢𝐨𝐧 𝐑𝐚𝐭𝐞𝐬: Turn viewers into customers. Measure how esports sponsorships impact your brand's conversion rates. Whether it's website visits, sign-ups, or purchases, these conversion metrics provide tangible insights into your sponsorship's ROI. 📊🔍 𝐋𝐨𝐨𝐤𝐢𝐧𝐠 𝐭𝐨 𝐞𝐥𝐞𝐯𝐚𝐭𝐞 𝐲𝐨𝐮𝐫 𝐬𝐩𝐨𝐧𝐬𝐨𝐫𝐬𝐡𝐢𝐩 𝐬𝐭𝐫𝐚𝐭𝐞𝐠𝐲 𝐰𝐢𝐭𝐡 𝐦𝐞𝐚𝐧𝐢𝐧𝐠𝐟𝐮𝐥 𝐦𝐞𝐭𝐫𝐢𝐜𝐬? 𝐋𝐞𝐭'𝐬 𝐞𝐱𝐩𝐥𝐨𝐫𝐞 𝐡𝐨𝐰 𝐄𝐬𝐩𝐨𝐫𝐭𝐬 𝐬𝐩𝐨𝐧𝐬𝐨𝐫𝐬𝐡𝐢𝐩 𝐜𝐚𝐧 𝐧𝐨𝐭 𝐨𝐧𝐥𝐲 𝐜𝐫𝐞𝐚𝐭𝐞 𝐚 𝐛𝐮𝐳𝐳 𝐛𝐮𝐭 𝐚𝐥𝐬𝐨 𝐝𝐞𝐥𝐢𝐯𝐞𝐫 𝐦𝐞𝐚𝐬𝐮𝐫𝐚𝐛𝐥𝐞 𝐚𝐧𝐝 𝐢𝐦𝐩𝐚𝐜𝐭𝐟𝐮𝐥 𝐫𝐞𝐬𝐮𝐥𝐭𝐬 𝐟𝐨𝐫 𝐲𝐨𝐮𝐫 𝐛𝐫𝐚𝐧𝐝! #marketing #kpis #sponsorship

The ultimate fusion of speed and sophistication! Limited-edition Ray-Ban x Formula 1 endorsements from F1 stars like Charles Leclerc and Carlos Sainz, this collaboration brings together the best of both worlds. 🏁✨ Bringing in product differentiation, brand visibility, targeting the sports fans to leverage market sales. Source: @rayban . . . . . #marketing #raybanxF1 #marketingcampaigns #marketingexemplar #brandmarketing #eventmarketingcampaigns #marketingcollaboration #branding #targetmarketing

Building your brand is key in today's world of sports. With the rise of name, image, and likeness deals, getting recognized is more important than ever. Whether you're an athlete looking to attract sponsor ships or a team wanting to increase fan engagement, our tools are designed to make your brand unique and attractive, helping you gain the followers and recognition you deserve. Brandcil’s got you covered - all in one platform! Please check us out, share, follow, and sign up at: Brandcil.com #Brandcil #SocialMediaManagement #brandmanagementmagazine #parternship #audience #smallbusiness #digitalmarketing #success #freetrial #tools #socialmedia #NFL #NBA #MLS #EPL #NHL #MLB

Over the past months, I’ve had the pleasure of connecting with so many passionate agents, NIL directors, and coaches who are dedicated to elevating their athletes and teams.  G360 is a platform built specifically for elite athletes and teams to share their journey with fans in the most authentic way possible. G360 isn’t about edited highlights; it’s about giving fans live, unfiltered access to the behind-the-scenes moments that truly define an athlete's journey. From daily workouts to game day prep, G360 lets athletes connect with their audience like never before while creating a brand new revenue stream. If you’re an agent with high-profile clients or a NIL director within the Power 5 and want to explore how G360 can benefit your team or athletes, please reach out to us at [email protected]. Be sure to visit www.g360stream.com for more info and updates. Let’s work together to bring this platform to the athletes and teams who inspire us all. #AthleteBranding #LiveStreaming #NIL #G360 #SportsMarketing