IMAGINE AI LIVE’s Post

 🌐 Decoding our Digital Legacy: Xennials, The Podcast - Premiering Next Week! Over the past few months, I have facilitated numerous conversations about the impact of #genAI, mostly witnessing trepidation amid the understanding that the technology marks an era of #rupture, leading to profound technological and societal change – the effects of which we are, obviously, still struggling to predict and comprehend today. As a #Xennial, a small demographic cohort sandwiched between #GenX and #Millennials ( 👉 and this includes YOU if you were born, roughly, between 1977 & '84), I, along with other members of the #LastAnalogueGeneration, have already experienced a time of unprecedented #technologicaldisruption before. However, in stark contrast to today's anxiety about #ai and #emergingtech, the advent of the #Internet in the mid-90s marked a period of #cyberoptimism. Possibly misguided: the extraordinary amount of time I spend shouting at my #GenZ and #Alpha children to get off their screens, to go outside and hang out with friends – suggests something's gone wrong indeed. Even Tim Berners-Lee, the inventor of HTML, wants to re-decentralise the web. It was meant, after all, to empower us individually, not turn us into slaves... To find out more, I am very excited (and slightly nervous), to announce that my Podcast/Vodcast/Series (not a fan of labels...) on Xennials is out next week! Join me as I invite global thought leaders and experts to reflect on the #1990s and their lasting impact on our world – and learn from the mistakes (and successes!) of this rich and complex decade to find inspiration for better navigating the present! The wait will be short… #xennials #XennialPodcast #DigitalOptimism #Tech #90s #generations #TechUtopianism #TechAcceleration TelecomTV Ps: post not written by #chatgpt but moi

Bad for Thee, but Not for Me? Young Consumers are bullish on AI for themselves, even if they see risks for everyone else. Intrigued and interested in learning more? Check out the latest episode of the Up Next Podcast In today's episode, I interviewed Tori D'Amico, Managing Content Editor at YPulse, about the AI paradox: Young consumers acknowledge that AI will likely take over jobs, but they remain confident it won't affect their careers negatively. 🤔 Tori also shares groundbreaking insights on why Gen Z and millennials are increasingly using social media platforms as search engines. Discover what it means for the future of work and digital engagement. 🎙️ 🎧 Listen to the full interview now:  https://lnkd.in/euh3fh8u #Podcast #AI #FutureOfWork #GenZ #Millennials #SocialMedia #DigitalTrends #ConsumerInsights #Marketing

I had the honor of being invited to the latest episode of Time For a Reset Marketing Podcast: Insights from Global Brand Marketers, where I had the opportunity to share my experience as Chief Brand Officer at Beliv Company and reflect on some of the most significant changes we’re seeing in the global marketing industry. During the podcast, we shared insights on the importance of attracting the best talent and how marketing is evolving in CPG companies, particularly the shift towards data-driven strategies and the use of AI to enhance creativity and generate consumer insights. We discussed the need of focusing on leading brand indicators, which signal future growth and profitability, rather than relying solely on lagging indicators like market share. The conversation also highlighted how AI is empowering marketers to stay ahead of cultural shifts and diverse consumer demographics. I sincerely thank CvE - Marketing Consultancy, Paul Frampton-Calero ⚡️ and Viviana Toro for the invitation and for creating such a valuable space for idea exchange. It was a rich discussion on the future of marketing! I’m excited about the innovative ways technology and creativity are coming together to shape our strategies. 💪 Check the links to the podcasts on the first comment below! #Marketing #CPG #AI #Technology

Imagine you're marketing nearly identical products, but one brand targets teenagers while the other caters to a more mature audience. Your language in describing these products should vary accordingly. Additionally, you can leverage automatic optimization. Consider discovering more attributes of the products. Typically, this information isn't structured—size descriptions may be buried within general descriptions, making it impossible to filter or navigate using facets. By uncovering additional product details and mapping them out—such as colors and sizes—you address the sizing issue prevalent across fashion brands. Listen to the podcast: https://lnkd.in/gsAeyB8F #eCommerce #AI #WBSRocks

Imagine you're marketing nearly identical products, but one brand targets teenagers while the other caters to a more mature audience. Your language in describing these products should vary accordingly. Additionally, you can leverage automatic optimization. Consider discovering more attributes of the products. Typically, this information isn't structured—size descriptions may be buried within general descriptions, making it impossible to filter or navigate using facets. By uncovering additional product details and mapping them out—such as colors and sizes—you address the sizing issue prevalent across fashion brands. Listen to the podcast: https://lnkd.in/gsAeyB8F #eCommerce #AI #WBSRocks

𝗔𝗖𝗚 #1 𝗼𝗻 𝘁𝗵𝗲 𝗚𝗼𝗼𝗱𝗣𝗼𝗱𝘀 𝘼𝙡𝙡-𝙏𝙞𝙢𝙚 𝗖𝘂𝘀𝘁𝗼𝗺𝗲𝗿 𝗦𝗲𝗿𝘃𝗶𝗰𝗲 𝗖𝗵𝗮𝗿𝘁! Still blows my mind why CX companies will blow all their money on Adwords when you have the most targeted audience you will ever get for a fraction of the advertising cost. Very nice honor for our podcast, 𝘼𝙙𝙫𝙞𝙘𝙚 𝙛𝙧𝙤𝙢 𝙖 𝘾𝙖𝙡𝙡 𝘾𝙚𝙣𝙩𝙚𝙧 𝙂𝙚𝙚𝙠! FYI. New podcast will be out today. We will be discussing our 2024 cx, Ai, and contact center predictions!! Still blows my mind why CX companies will blow all their money on Adwords when you have the most targeted audience you will ever get for a fraction of the advertising cost. #callcenter #contactcenter #callcentergeek

Imagine you're marketing nearly identical products, but one brand targets teenagers while the other caters to a more mature audience. Your language in describing these products should vary accordingly. Additionally, you can leverage automatic optimization. Consider discovering more attributes of the products. Typically, this information isn't structured—size descriptions may be buried within general descriptions, making it impossible to filter or navigate using facets. By uncovering additional product details and mapping them out—such as colors and sizes—you address the sizing issue prevalent across fashion brands. Listen to the podcast: https://lnkd.in/gyH_w-ir #eCommerce #AI #WBSRocks

Episode 2: Transforming Hours of Work into Minutes with ChatGPT ⏲️ Our Challenge: 🎙️ We have 30 podcast episodes centered around people's stories, not our products. But our marketing team is product-focused, often overlooking the podcast's potential. Our Solution: 🧠 Using ChatGPT, we're leveraging the transcripts of each episode to connect episode to relevant products: - Products Discussed (if any) - Topics Covered (from a specific list) - Prospect Demographics (suitable for the episode) The Outcome: This approach allows our marketing team to quickly narrow down from 30 episodes to the most relevant ones. They can then dive deeper into these selected episodes. Next Steps: We'll expand this process to include our other content formats like webinars, keynotes, and more. #Podcast #MarketingStrategy #AI #ContentCreation #Efficiency #Innovation #ChatGPT

Podcast alert 🚨 Loyalty is back with a bang! Why?   Data and the opportunity it brings, that’s why. Sainsbury’s were in the news just this week for their audience sharing agreement between Nectar and Channel 4.   The negative media noise around data sharing is nonsense, unhelpful and misinformed. It’s like they don’t understand how Google works (or choose to ignore this).  How a targeted ad is any worse than a non-targeted ad I’ll never know.    The revenue opportunities from data are growing and can’t be ignored, nor can better customer experiences and loyalty driven through data (please stop ignoring this one media).   We couldn’t have a podcast without GenAI and it’s applications arising too.   I chatted about loyalty, GenAI and retail analytics in general on White Label Loyalty's recent podcast. Check out the clip below or search ‘Loyalty Discussions with White Label Loyalty’ on your favourite podcast platform.   #podcast #loyalty #datamonetisation #genai #ai #retailanalytics #decisionintelligence

Each episode features industry titans and visionaries, sharing their unique perspectives on topics ranging from technological advancements to shifting workforce demographics.With this podcast, you'll be equipped with the knowledge you need to navigate and succeed in the future of work. Tune in to stay ahead of the curve and gain valuable insights. In the age of artificial intelligence, Liam Martin sits down with Richard Blank, the founder of Costa Rica's Call Center, to discuss the vital role of human interaction and relationship-building. Discover how Richard's BPO industry supports this approach and learn about the top changes in the contact center industry over the past 23 years, including the impact of COVID-19 and advancements in technology.