Inclusional’s Post

I recently finished reading "It Happened in India" by Kishore Biyani. He's a smart businessperson who started Future Group. The book talks a lot about how retail works in India. I learned a bunch of important stuff from it. Let me share some of the things I learned: Author Introduction: Kishore Biyani, an Indian entrepreneur hailing from Mumbai, is the brains behind Future Group, a major player in India's retail sector. His inventive business tactics have reshaped the country's retail scene, giving rise to successful ventures like Big Bazaar and Pantaloons. Renowned for his forward-thinking mindset, Biyani is known for his ability to comprehend and cater to the ever-changing preferences of Indian consumers. His book, "It Happened In India," offers a captivating glimpse into his entrepreneurial journey, solidifying his position as a prominent figure in India's business world. 📚 Learnings from "It Happened in India" 📚 1. Insights into Retail Dynamics: Biyani's observations shed light on the nuances of the retail industry, from seasonal fluctuations in sales to the impact of emotional connections with customers. 2. Fostering Innovation: The concept of creating company days devoid of seasons encourages a culture of innovation and experimentation within organizations. 3. Understanding Consumer Segmentation: Biyani's delineation of India One, India Two, and India Three elucidates the complexities of India's consumer landscape, emphasizing the need for tailored strategies for each segment. 4. Resilience of Indian Values: Despite global influences, Biyani underscores the enduring significance of Indian family and community values in shaping consumer behavior. 5. Customer-Centric Approach: Biyani's emphasis on customer-driven strategies highlights the importance of placing the customer at the forefront of business decisions. 6. Localization in Retail: Biyani's advocacy for deep local understanding underscores the necessity of customization in retail operations to resonate with diverse regional preferences. 7. Building Strong Relationships: Biyani's insights underscore the critical role of relationships and trust in fostering long-term success in the retail sector. 8. Leadership Principles: Biyani's leadership principles, including empowering teams and embracing diversity, offer valuable insights into driving innovation and growth. 🔍 Key Takeaways: Innovation Culture: Cultivate an environment that encourages experimentation and innovation. Customer-Centricity: Prioritize understanding and fulfilling customer needs to drive business success. Adaptability: Stay agile and adaptable to navigate the evolving retail landscape effectively. #RetailDynamics #InnovationCulture #ConsumerBehavior #CustomerExperience #LeadershipPrinciples #BusinessInsights #RetailStrategy #IndianMarket

𝐑𝐞𝐠𝐢𝐬𝐭𝐞𝐫 for the 𝐑𝐀𝐈-𝐈𝐧𝐜𝐥𝐮𝐬𝐢𝐨𝐧𝐚𝐥 𝐃𝐈𝐁 (diversity, inclusion & belonging) 𝐰𝐨𝐫𝐤𝐬𝐡𝐨𝐩 𝐉𝐮𝐥𝐲 𝟑𝟎𝐭𝐡, 𝐌𝐮𝐦𝐛𝐚𝐢, 𝟗 𝐀𝐌 𝐭𝐨 𝟓 𝐏𝐌. Venue: Hotel Tunga International, MIDC, Andheri (E), 𝐌𝐮𝐦𝐛𝐚𝐢 𝐑𝐞𝐠𝐢𝐬𝐭𝐫𝐚𝐭𝐢𝐨𝐧 𝐥𝐢𝐧𝐤: https://lnkd.in/dsJyF95y With all the hullabaloo around DIB, why 𝐂𝐇𝐎𝐎𝐒𝐄 us? 2/2 𝐁𝐫𝐢𝐝𝐠𝐢𝐧𝐠 𝐆𝐚𝐩𝐬 𝐟𝐨𝐫 𝐒𝐮𝐜𝐜𝐞𝐬𝐬: good ideas often fall short because they aren’t measured properly or connected to larger business goals. We bridge that gap.  Our workshop connects all these elements, enabling you to secure buy-in, demonstrate results and expand your DIB efforts efficiently and effectively. 𝐄𝐦𝐩𝐨𝐰𝐞𝐫𝐦𝐞𝐧𝐭 𝐭𝐡𝐫𝐨𝐮𝐠𝐡 𝐔𝐧𝐝𝐞𝐫𝐬𝐭𝐚𝐧𝐝𝐢𝐧𝐠: We don’t just tell you what to do; we show you how to do it right so you can do it yourself.  We teach you the “why” so you can define the “what” and design the “how.” Through examples, case studies and a comprehensive understanding of DIB within #BANI (a Brittle, Anxious, Non-Linear and Incomprehensible world), we equip you to create a holistic #DIBstrategy that you can own and implement. 𝐍𝐨 𝐛𝐥𝐚𝐦𝐢𝐧𝐠 𝐚𝐧𝐝 𝐬𝐡𝐚𝐦𝐢𝐧𝐠: We steer away from blame and shame narratives and instead understand DIB within the larger context and approach inclusion in a way that 𝐈𝐍𝐂𝐋𝐔𝐃𝐄𝐒 𝐞𝐯𝐞𝐫𝐲𝐨𝐧𝐞 and not just one gender, class or identity.  Inclusional is a tech-enabled boutique consultancy that helps India Inc leverage diversity + inclusion + belonging for business + people + economic growth. We provide relevant tech offerings, L&D interventions, and consulting services that help people, businesses and the economy thrive. Retailers Association of India (RAI) Event & Entertainment Management Association Indian Drug Manufacturers' Association JetSynthesys #Diversity #Inclusion #Belonging #BusinessGrowth #DEI #Workshop #Retail #Innovation #Leadership #InclusiveBusiness

🚀 Reflecting on the Growth of QSR Brands in India: Insights from my Experience in Retail Expansion An recent article (link in comment section)which highlights an impressive surge in the number of outlets among major QSR brands in India made me think. As someone deeply involved in the retail sector, this expansion brings both promise and challenges based on my experiences. Talent Crunch: One major challenge ahead is the already acute shortage of front-line manpower . While this growth spurt promises substantial employment opportunities, sourcing and adequately training candidates to meet this demand remain pressing issues. Rushing through training could compromise service quality. Rental Pressures: The competitive landscape in QSR is welcoming news for landlords, but it's likely to drive rental prices further up. As more brands vie for space, balancing these costs with sustainable profitability becomes crucial. Economic Viability: Expansion demands significant capital, but ensuring the profitability of each new unit takes time. Questions arise around whether the available resources can sustain such extensive growth without prolonged financial strain. Operational Challenges: Maintaining operational efficiency amid rapid expansion is pivotal. Standard Operating Procedures (SOPs) and robust processes need to scale alongside new units to ensure consistent quality and service. Preserving Company Culture: With a substantial surge in employee count across all levels, preserving and nurturing the company's ethos and values becomes critical. Rapid growth should not dilute the essence of the organization's culture. This growth trajectory undoubtedly signifies a thriving industry, but addressing these challenges effectively is pivotal for sustainable and fruitful expansion. Drawing from my experiences, I've witnessed how proactive measures and strategic foresight can mitigate these hurdles while leveraging growth opportunities. I'm curious to hear from others in the industry about their perspectives on managing such rapid expansions while upholding quality and values. #QSRIndustry #RetailExpansion #ChallengesAndOpportunities #BusinessInsights

🚀 Exciting times are ahead for the #IndianConsumerIndustry as it is set to become the world's third-largest by 2027, behind the U.S. and China! 🌐 With a dynamic blend of evolving consumer preferences, rapid technological advancements, and a burgeoning middle class, the landscape is set for remarkable opportunities and innovations. 📈 Unleashing Growth: The Indian consumer market is on an upward trajectory, driven by a young demographic, increasing disposable incomes, and urbanization.📊 The potential for market expansion and diversification is enormous. 💡 Innovation at its Peak: The Indian consumer is tech-savvy, demanding innovative products and personalized experiences. This creates an unparalleled canvas for businesses to innovate, disrupt, and redefine the consumer landscape. And so it comes as no surprise to see the world's best CPG companies go all-out 🌍 to find that rockstar high-pot talent for their India-based assignments. At Synergy Consultants i.e. Kestria India, we take pride in the 1:1 relationship we share with each partner in the 40+ countries we are locally present in. This gives us unparalleled access to industry best practices, global trends and top talent - anywhere in the world. Below is a screen-grab from the monthly meeting of the thriving Consumer and Retail Practice Group at Kestria, that took place last week. Stepan Motejzik Katerina Meimaroglou Bendik Thoresen Myhre Edel Arguedas Garcia Steve McKinney Franz Schuster Rania Abdalla Mathias Friedrichs Lusungu Kayela Razvan Eliad Ricardo Nugent Ryan Berrecloth Thomas Muhmenthaler Carlos Staut Charles Petit Soazic Bourdon

"Growing up as the daughter of an army man, I cherished the privilege of immersing myself in India's diverse cultures. Returning to Hyderabad for my MBA in brand management deepened my connection to the city and set me on a course toward a career in marketing. The idea to establish HashTag Marketing sprouted during my tenure managing YSL's brand in India. Witnessing the potential to extend my expertise to numerous brands, I took the leap and founded HashTag Marketing in 2012, propelled by unwavering family support. We've been fortunate to encounter minimal hurdles, thanks to our committed team members in Delhi and Hyderabad. For us, each brand launch is a milestone, creating cherished memories and contributing to personal and professional growth. Some of the noteworthy projects include collaborating on political campaigns, such as creating trending hashtags for PM Modi, and initiatives promoting human equality, women empowerment, education, and wellness. Balancing work and personal life is crucial, and I prioritize key result areas, a principle ingrained by my father. Outside of work, my interests span from movies and reading to yoga, singing, dancing, and practicing Nichiren Daishonin's Buddhism. My dedication to shaping a better long-term future for my son propels my passion all the time. Looking ahead, we look forward to expanding our impact while finding fulfillment in my personal journey. This means not only expanding our reach but also delving deeper into my spiritual journey and pursuing my passions with unwavering dedication. With each step, I'm committed to embracing growth with renewed enthusiasm." - Gulnar Virk, Entrepreneur #entrepreneurship #startup #business #innovation #sustainability #success #growth #perseverance #hardwork #passion #leadership #impact #hyderabad #HumansofHyderabad

🌐 Exciting Opportunity Alert! 🚀 Join Grow London Global on a Createch Trade Mission to India! 🇮🇳✨ 📅 Date: 18-22 February 2024 🌍 Cities: Mumbai and Chennai 🚀 Mission Highlights: 🌟 Explore Business Opportunities in India's Booming Creative & Tech Landscape 🤝 Engage with Decision Makers and Thought Leaders in Film & TV Productions, Media, Online gaming and Entertainment. 🌐 Why India? #Media & #entertainment sector in India is booming. According to EY report– sector trends growth in 2022 was 20% up to $26BN. Digital advertising spend was $6.24BN – up 30% in 2022. Animation and VFX revenues are $1.25BN, up 29%. Projected total sector revenues for 2025 are $35BN. 🎉 What to Expect: In-Depth Insights: Learn about business opportunities tailored to your industry. Networking: Connect with decision-makers and influencers in a collaborative environment. Exclusive Activities: Participate in roundtables, networking dinners, and curated events. 👉 Register: https://lnkd.in/esSQVAav (Apply by 15 December) #CreatechMission #TradeMission #Innovation #TechOpportunities #Mumbai #Chennai #GrowLondonGlobal #Networking #scaleups Médéric Demouchy Richa Ghai Chauhan Maebh Rafferty Neha Karnad Burzin Luth Karen Sandhu Sydney Cronin Hemin Bharucha Anton Sasson

Team chotavyapar.com is working with several brands to scale up the revenue and also advising that how to target the consumers for the brand In india right from traditional companies to new age e-commerce platforms ,india's youth is calling all the shots We noticed the generation Z was a very important customer segment but nobody was addressing it in a comprehensive way . There are estimated 116 million Gen Z consumers in India today according to Market research society of India ( MRSI) A few year ago being a millenial was young .Now is is Gen Z who are the next tidal wave of shoppers for us A UN Population fund"s state of the world population report in april ,23 had said that India has the largest youth population of the world Given the huge influence they have across other generations, incorporating Gen Z values into a brand identity and values can enhance your brand's emotional connection with the customers and further the reach in a consumer-driven market. Any SME / mid size company looking to increase their revenue 360 degree in sales and also looking for marketing inputs can contact us [email protected] /ph -8447212219 For western region , you can contact Aparajita Dutta ( Director -Sales , marketing and operations ) - [email protected] Ph 9873182270 www.chotavyapar.com

Your Personal Brand Vs Business as a Brand ? Had the pleasure of meeting the multitalented actor, businessman, and doctor, 𝗠𝗿. 𝗩𝗮𝘀𝗮𝗻𝘁𝗵 𝗥𝗮𝘃𝗶, at the Food Connoisseur event in Bangalore. He is known for his on-screen role in "𝗝𝗮𝗶𝗹𝗲𝗿"; he is also a physician. I wonder how someone can play multiple roles with such ease! Back in 2006, while working at HCL Technologies in Vadapalani, Vasantha Bhavan was my go-to spot for daily lunches. Little did I know that years later, I'd have the chance to meet the owner of this iconic Chennai-based restaurant chain. It was an unexpected gesture when Mr. Vasanth Ravi recognized 𝗕𝗢𝗖𝗦 𝗣𝗶𝘇𝘇𝗮, and I had no clue who I was until then :) This particular incident made me realize one valuable lesson – in the era of 𝗽𝗲𝗿𝘀𝗼𝗻𝗮𝗹 𝗯𝗿𝗮𝗻𝗱𝗶𝗻𝗴, there are many anonymous founders and entrepreneurs who are running immensely successful brands. Building your business as a brand matters more than personal branding, even though I believe personal branding is important. Personal branding can give a lift to business, but building your business as a brand cannot be compromised for building one's personal brand! Read that again! 🏆 𝗔𝗯𝗼𝘂𝘁 𝘁𝗵𝗲 𝗘𝘃𝗲𝗻𝘁: 𝗩𝗮𝘀𝗮𝗻𝘁𝗵𝗮 𝗕𝗵𝗮𝘃𝗮𝗻 was awarded the best veg restaurant chain in South India, and BOCS Pizza was awarded as the best pizza chain in South India. We have won several awards in the past, and this one in particular was very special as I got to connect with some of the legendary restaurant brands in the country. 𝗙𝗶𝗳𝘁𝗲𝗲𝗻 𝘆𝗲𝗮𝗿𝘀 𝗼𝗳 𝗽𝗶𝘇𝘇𝗮 𝗺𝗮𝗸𝗶𝗻𝗴, and I used to wonder if you do something for more than ten years, you ought to become legendary in the craft, but somehow I still feel like day zero. 𝗦𝘁𝗮𝘆 𝗵𝘂𝗺𝗯𝗹𝗲 𝗮𝗻𝗱 𝗻𝗶𝗺𝗯𝗹𝗲. Now, can I request you to share your perspective on what is more important: personal branding or business branding? #Entrepreneurship #SuccessStories #BusinessJourney #LegacyBrand #FoodConnoisseur #VasanthaBhavan #BOCSPizza #StayHumble #BusinessBranding #PersonalBrand

4 transformative lessons Mumbai taught me… Like many Indians, my childhood was filled with Bollywood movies, and Mumbai always stood out as a bustling hub for both entertainment and business. Growing up in Pune, the energy, people, and crowd of Mumbai always seemed a bit too much and sometimes even intimidating. After living in Mumbai for so many years, I can say for sure that the people of Mumbai are warm, and the city operates on a foundation of trust, allowing everyone to be themselves freely. Mumbai stands out not only as the commercial center of India but also as a city with an impressive number of SUCCESS stories.   These achievements, of course, go beyond the film and entertainment industry to various walks of life. And in my understanding, this is how big cities give you a better life: 1️⃣Diverse opportunities: You can find crazy career opportunities that expose you to a WIDE range of industries and professions. This abundance of choices builds adaptability and a constant drive for self-improvement. For women –– equal pay initiatives, supportive work environments like policies like flexible working hours, parental leave, etc. are some of the advantages women get in big cities. 2️⃣Networking dynamics: Just the sheer VOLUME of people in urban environments… it creates a unique networking ecosystem. Interacting with people from different backgrounds and cultures has not only helped me broaden my perspective but also opened doors to valuable connections that have played some role in my personal and professional growth. 3️⃣Competitive edge: Big cities have that competitiveness to PUSH you to do better. The drive to succeed in a hustling and bustling environment sharpens your skills— which pushes you to constantly refine and then redefine your abilities to stay ahead in the game!! (which TBH is a must). 4️⃣Financial independence: When it comes to a big city, managing your money is an important part of finances, because handling your expenses and saving money becomes increasingly important. That’s why I think learning how to plan for the future, when it comes to being in charge of your independence, is a MUST. This is also why programs like the ones offered by The 1% Club are effective— because there you understand and learn the correct approach to building wealth— in terms of both skills and money. 👉🏻Where are you from? How has your city influenced your life? Let me know in the comments below! #independence #ambitions #mumbai