Indrani Vohra’s Post

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Go-to-market strategy | Sustainability | B2B and B2C brand communication

Sheer genius of an idea. Simple and effective. This is how you utilize data.

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Professor of Management, Ph.D.

Last night, the 🇨🇭 Swiss football team lost against England 🏴󠁧󠁢󠁥󠁮󠁧󠁿. It would have been Switzerland first entry to the semifinals EVER🥲 in a major tournament. Switzerland played a great game, but after 120 minutes, the score was 1:1, and penalties had to decide. Manuel Akanji was first and his kick was saved by the English keeper Jordan Pickford. Unfortunately for Switzerland, all English players scored and sent the Swiss home. It turns out that Pickford had a list of all Swiss players on his bottle, indicating the best #strategy to save their kick. Next to Akanshi’s name it says “dive left”. That’s what he did and that was the winning move. Great preparation by the English team, #analytics beats #intuition once again. Nevertheless, I am very proud that the small mountain country is no longer playing not to lose, but the team plays to win ⚽️. Being in the top 8 in Europe in football, #2 in the hockey world championships and #1 in alpine skiing in the 2023/2024 is quite an accomplishment 🇨🇭🍀💖

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