IPG Mediabrands APAC reposted this
Out-of-home (OOH) media is experiencing a resurgence in #APAC due to increasing urbanization, digitization, and technological innovation. Ben Tuff, Chief Product Officer at UM APAC shares his outlook on the future of #OOH media with Branding in Asia. Read the full article here: https://bit.ly/3zLGDW0. #pulseofUMAPAC UM Worldwide IPG Mediabrands IPG Mediabrands APAC Interpublic Group (IPG)
We’re excited to introduce #DEconstructed, a new snack-sized series focused on exploring how we can make our workplace more equitable, together. Our very first guest is the lovely Cindy Soh Yu Hui who interned with us at UM APAC. Tune in to hear about her experience, her feedback about the impact that a tailored approach can make, and her hopes for the future. Let us know what you think below. #DEConstructed #ReasonableAccomodations #MBAPAC #Equity Sheni Nedumaran Gabrielle Jay Naomi Michael Zarka Khan-Iltaf Chan Huei
Congratulations Initiative #Malaysia on their winning haul at the 2024 MSA Awards! IPG Mediabrands Interpublic Group (IPG) Media Specialists Association - Malaysia
Congratulations to our Initiative #Malaysia team on taking home 2 metals from the MSA Awards in the Best Use of #Martech and Best Use of #IntegratedMedia categories! Proud of the team for always creating exceptional work for our clients' brands, well done all! 🎉 Full list of award wins here: https://msa-awards.com/ IPG Mediabrands APAC Media Specialists Association - Malaysia IPG Mediabrands Malaysia
"...fair enough, the road to the #Olympics is not paved with gold, many athletes have evolved from well-known sports personalities to “influencers”, not afraid to speak openly on social issues, walking an increasingly narrow controversy tightrope." As the Olympics season continues with the #Paralympics, #Australia COO Geoff Clarke explores how brands look to collaborate with athletes. Read more below. #IPGMediabrands #Paris2024 #athletes #media #advertising #influencers
"We are excited to embark on this new journey with POP MART. Committing to Pop Mart's spirit of innovation, Initiative will leverage data and cultural insights, along with our deep understanding of the category and professional advantages in the field of media strategy, to continuously bring innovative and effective media solutions to empower Pop Mart's continued growth." - Sharon Ho, CEO Initiative China. Interpublic Group (IPG) IPG Mediabrands #PopMart
We are thrilled to announce that Initiative #China has been appointed by POP MART as its media agency of record following a competitive pitch. Initiative will manage the brand's media presence in China, including social media and mobile media planning and buying. Read more on Campaign Asia-Pacific: https://lnkd.in/gjR99uhe IPG Mediabrands APAC Sharon Ho Ava Yang
Congratulations Jasmyn Dawkins on your NGEN Awards Finalist nomination! Interpublic Group (IPG) IPG Mediabrands #NGENAwards
Super thrilled that Jasmyn Dawkins from Initiative Australia has been nominated as FINALIST of the NGEN Award! The #NGENAward gives young media professionals the opportunity to create positive impact and showcase their skills and develop their capabilities, by responding to a real brief to solve a charity client communication challenge. Couldn't be prouder of Jasmyn and we wish her all the best on the awards night on September 19! https://lnkd.in/g753h25W? IPG Mediabrands APAC Media Federation of Australia
"Prioritising #psychosocial safety is no longer a choice, it's a necessity for the success of our industry. The statistics are stark, the cost of inaction is high, and the benefits of a healthy and supportive workplace are undeniable." IPG Mediabrands #Australia COO Geoff Clarke talks about the cost of burnout and the urgent need for the industry to prioritize mental health and well-being for long-term success. #media #marketing #advertising Interpublic Group (IPG) #people #talent #burnout #MentalHealth #productivity
What role do we all play as technology convergence redefines our future? IPG Mediabrands #Australia COO Geoff Clarke argues that our industry needs to shift its focus from efficiency to quality, and move away from metrics like FTE allocation and towards output based metrics like real world business returns. Find out how in this article for Campaign Asia-Pacific. #technology #talent Interpublic Group (IPG) #media #agency #efficiency #AI #machinelearning
Congratulations to Interactive Avenues on winning the #creative & #media account for #SuperLeagueKerala! ⚽🚀 #AccountWin #SLK #Football #SportsMarketing IPG Mediabrands IPG Mediabrands India KINESSO
Interactive Avenues will craft SLK’s brand identity, and will be responsible for their social media presence, TVCs, digital content & creatives, OOH design, and cross-media campaigns. Interpublic Group (IPG) | Shantanu Sirohi https://lnkd.in/dbcdmt4K
