Jamie Dimond’s Post

Two separate skill sets, both very important in order to serve your clients correctly.

Branding and marketing can be mistaken as the same thing. Or, in some cases, they're seen as completely separate where branding refers to a brand's visuals rather than the positioning and messaging behind it, and marketing refers to the places where you use those visuals. You need an understanding of both to ensure you're connecting with the right audiences and getting the results you need!

Brand goes with reputation while marketing goes with influence.

The difference between Branding Vs Marketing Jamie Dimond and Salman Hashmi, '2 sides of the same coin....apply together'. Branding significantly influences marketing strategies by establishing a unique identity and reputation that differentiates a company from its competitors. It supports marketing efforts by enhancing recognition and impact, thereby building customer loyalty and establishing a strong market presence. What are your thoughts? #Branding #Marketing #BrandStrategy #MarketingStrategy

Excellent points, Digital Kyangu Agency! As a consultant here, I've seen firsthand how the synergy between branding and marketing drives real results for our clients. I'd add that in the digital landscape, this interplay is even more crucial. For instance, when we help businesses set up their Google My Business profiles, we're not just doing marketing - we're also shaping how that brand is perceived locally. Similarly, our social media management services blend brand storytelling with tactical marketing campaigns. For businesses looking to grow, this integrated approach is key. It's not about choosing between branding or marketing, but leveraging both strategically. QUICK TIP: Start by auditing your online presence. Does it consistently reflect your brand while effectively marketing your offerings? If not, that's a great opportunity to align the two. Curious to hear others' experiences. Any challenges you've faced in balancing branding and marketing? Drop a comment or DM me - always happy to offer some free advice! #UgandanBusiness #DigitalStrategy #BrandingAndMarketing

Branding and marketing go together like salt and pepper or peanut butter and jelly. Great branding and marketing are essential for all businesses, but understanding the differences and why branding (and messaging) comes first isn't always clear to business owners. This is a great explainer on the two and why you need both. No one really wants a PBJ with just jelly. 

Marketing is the doing✊

I remember when I started my journey as a digital marketer, all I focused was on how to increase the number of followings, and miss this and made huge mistakes. It's not our fault we are fed this way, the higher the number is, the higher your $$ would be. But you learn along the way. I did too. #digitalmarketing #marketing #branding #salesandmarketing

This kind of contrast - marketing vs. branding - is similar to the chicken or the egg causality dilemma, - «a metaphoric adjective describing situations where it is not clear which of two events should be considered the cause and which should be considered the effect, to express a scenario of infinite regress, or to express the difficulty of sequencing actions where each seems to depend on others being done first» So, it`s all about cause-and-effect relationships, again. #branding #marketing

As a marketer, it's crucial to grasp the difference between branding and marketing! Think of branding as your company's personality - like how Apple is known for innovation. Marketing, on the other hand, is how you spread the word about your products, like Apple's ads for the latest iPhone. When you blend both, you create a strong, recognizable identity that attracts customers and boosts sales.