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Rule N°1 to enjoy Sports Betting Have low expectations. If your expectations are high and you only enjoy betting when profits are great, you will never be happy. By lowering your expectations, you will find many more experiences to live, learn, and love at every betting stage. There are many smart people out there, winning big is not easy. If you think your edge is 6% and it’s 3%, you will feel miserable. If you think your edge is 3% and it’s 6%, you will feel powerful.

The global sports betting industry is worth more than $100bn in 2024 and will continue growing year-on-year as new markets legalise and regulate. In our Betting Rights Report, we delve into the underlying reasons for this growth, providing expert analysis on developments and major deals in the global betting data and streaming rights market. The report includes: ✅ Case studies that bring the industry's biggest deals to life with details on rights fees, process, competition and strategy. ✅ Detailed breakdowns of sports betting industry processes and dynamics, unravelling the relationships between aggregators, rights-holders, and sportsbooks. ✅ A prognosis of the sports betting market’s development and its direction of travel. ✅ The largest collection of exclusive betting rights fees you can find anywhere, plus US sports betting market analysis, and more. 👉 Get your hands on insights you won’t find anywhere else: https://lnkd.in/ecFMsJG3

Doubling Down on You In sports betting which is becoming increasingly popular, you can place a bet on almost anything in real time to gain a payoff – it’s addictive. • In life, we can bet on ourselves to succeed at almost anything in real time but we usually harbor doubts that can get in the way. • What if we placed a bet on ourselves when we are (for example) preparing a presentation while we’re doing it, or in the midst of a big decision to make or problem to solve? If we can believe that we will win a bet in the middle of a live game, imagine what we could do when we place that bet on ourselves as we are working.

More on Yahoo Sports + OneFootball. This quote from SportBusiness: "On the media call, Ryan Spoon, president of Yahoo Sport, explained: “If you look at what we are doing right now around [US college basketball’s] March Madness, we have attached almost 10 unique title sponsors to different properties, from content to social to articles and analysis to bracket busters and sleepers and live shows.“We’ve done this really well already in fantasy, we’re doing this really well at the moment [for March Madness], and we do this every day in other sports. This is now a chance to do this with OneFootball with a new vertical that we believe will, every passing day, become increasingly important in the US. For potential advertisers and sponsors who want to be integrated into that traffic, into that messaging, into new content efforts, that’s a win.”' https://lnkd.in/e6EPHuM3

What’s the One Feature a Modern Sportsbook Can’t Do Without? With the sports betting industry constantly evolving, I’d love to hear your thoughts: What’s the one feature which is a must have for every modern sportsbook needs? I’m betting on microbetting for in-play markets. It seems like the next big thing, especially as we see a shift toward faster, real-time betting experiences. I believe this will really take off, especially with GEN Z and their short attention span. It is even predicted that by 2029 in-play bets will have around a 50% share. I’m curious to know what features do you think are game-changers?

Sports Betting’s Spectacular Growth  Over the past 5 years, legalized sports betting in the U.S. grew from $6.8 billion to $124.9 billion, representing a cumulative annual growth rate of 80%. By 2023, three-fourths of the states (37) had legalized some form of sports betting. Take a deeper dive into Sports Entertainment (Chapter 4) and Sports Betting in The Business of Sports. https://lnkd.in/graYgkhA

Continue to see "record-setting handle" headlines across states with recently launched or ramped up online sports betting (e.g. Kentucky, Maryland, Indiana), yet there is industry-wide divestment in gaming content. Counterintuitive. Companies should go head-first and supply consumers with quality content (audio, video and written). They demand those conversations. #sportsbetting #sportsmedia #sportsbusiness #sportscontent

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Sports betting is becoming a big part of watching sports. It's getting popular because fans want to join in on the fun, and many places are making it legal. Now, betting online, especially on your phone, is super easy. Betting lets fans be part of the game, offering lots of ways to bet. It's all happening safely, with rules to protect everyone. As betting grows, watching sports is getting even more exciting. #SportsEntertainment #SportsBettingGrowth #FutureOfBetting #DigitalTransformation https://lnkd.in/eZNNrNHM