While it's great to recognize top-performing sales staff, this auto dealership's faded paper banner feels like a relic from the 1980s. In today's world of electric vehicles and cutting-edge technology, customers expect more than a dusty poster.
Dealers need to engage their customers with purpose built digital signage!
Direct message me if you want to learn more about our purpose built Showroom TV, Menu Boards and ad free lounge TV.
Dan McAllisterTodd KatcherDigital Dealership SystemDan Spellman
How un-professional does this look?
To me, this dealership might as well be a kindergarten room.
Does a customer care who the top salesperson was last month, or do they want to buy a car?
Aside from the romper-room look, why not invest in staff with a digital board that's connected with the DMS, like our sales leaderboard.
https://lnkd.in/gmNPh7a6
And in the showroom, add some screens, create some energy and add dealer and manufacturer content.
How long until Volkswagen sees something like this and restricts dealers from cluttering the showroom like this?
Jeff CopplerDan McAllisterDigital Dealership SystemTodd M.
Regional Sales Director at Digital Dealership System | Proven Leader in Automotive Sales & Advertising
While it's great to recognize top-performing sales staff, this auto dealership's faded paper banner feels like a relic from the 1980s. In today's world of electric vehicles and cutting-edge technology, customers expect more than a dusty poster.
Dealers need to engage their customers with purpose built digital signage!
Direct message me if you want to learn more about our purpose built Showroom TV, Menu Boards and ad free lounge TV.
Dan McAllisterTodd KatcherDigital Dealership SystemDan Spellman
How do we REALLY separate our dealership clients from their competitors online?
The answer isn't what you may think it is.
Look in the mirror.
Your unique selling proposition is YOU.
Dealers tend to rely on the size of their lot, the inventory on it, and the prices to stand out. Catchy phrases like "Any credit", or "Welcome to the family."
These common points have become expectations, not something that sets you apart in the mind of a customer.
Make your strategy, messaging, and advertising about the PEOPLE inside and outside the walls of your store.
This builds trust, a real connection, and allows your next buyer to feel more comfortable walking into a sale.
As we say at Dealer Surge, "People over product."
#Marketing#USP#CarDealerships#Automotive#SellingProposition#Team
Are you looking for ways to keep your service drive top of mind with customers at your dealership? Boost customer retention and increase profits by following these strategies:
• Streamline your operations: Prepare ahead of time to ensure cars are ready for maintenance as soon as technicians arrive.
• Create a pleasant environment: Make customers feel comfortable by providing seating, free Wi-Fi, charging stations and refreshments while they wait for their vehicles to be serviced.
• Integrate with the showroom: Ensure customers are aware of the services you offer and make it easy for them to schedule appointments.
• Embrace marketing: Build brand awareness through local ads, social media posts and email marketing. Manage your online reputation by immediately responding to reviews and inquiries.
• Contact customers proactively: Use your records to inform customers when their car is due for service or if there’s a recall on their vehicle.
Follow Montway Auto Transport for more great tips and the latest industry news and insights.
#Montway#AutomotiveIndustry#CustomerService#Dealerships
How do you achieve consistency across your entire inventory?
As a GM or UCM for a Dealership, you know that one of the key factors in online conversion is the quality and consistency of the digital showroom you present to potential customers.
We've all been there; one car looks fantastic in the pictures while the next one looks lackluster, and you're left scratching your head trying to figure out why. What's the difference?
The answer lies in the use of image overlays. This workflow ensures every image you take, of every car in your inventory, achieves the same high level of quality and consistency.
That's where we come in. We've developed a system that applies image overlays to your entire inventory, giving each car the chance to shine and appeal to your customers.
If you're a General Manager or Used Car Manager for a Dealership and you want to turn your inventory faster, then grab a complimentary copy of the 3-Step Imaging Strategy Guide by following the link in the comments below.
Note: If you don't see my comment below with the link, choose 'Recent Comments' in the dropdown below my post.
Reading auto studies on what car buyers want, then translating to real world sales process helps everyone meet the mark with buyers.
Without this, no one gets better and sales are compromised.
A highly effective activity I do with sales teams is have them read the auto studies or listen to this episode. Have discussion with your sales team and ask them to collab with you in identifying improved ways of doing biz.
Data is telling us that today's car buyers crave a seamless virtual experience that caters to their needs.
Easy access to information is key, but the desire for a meaningful dealer relationship remains strong. When they step into the showroom, it's all about being assistive, supportive, educational, and engaging in data-driven conversations.
Curious about the complete car buying journey from a consumer's standpoint? Jade Terreberry and I discuss the findings from the Cox Automotive Inc. 14th annual car buyer study to discover how dealers can evolve and excel in every aspect!
Listen 🎧 https://apple.co/4cgv3jI | https://spoti.fi/4elN1mN
Sponsored by Lotlinx, Inc.CallRevu
Negotiating can save you thousands.
Especially when it comes to car negotiations at a dealership.
When faced with salespeople who do this all day, every day, it’s easy to fall prey to sales tactics.
What the dealerships won’t tell you is there is a way to avoid the hassle of negotiation and save money.
Services like Cartelligent handle all the annoying parts of car shopping for you.
This includes the negotiation process. Using their experience in the automotive industry and broad network, Cartelligent Advisors secure their clients great prices on the car they want.
This is why clients like K love using Cartelligent, “The process was so swift and clear! Even as someone who isn't the most knowledgeable about cars and the whole buying/sourcing process, I found that Cartelligent made the experience painless and easy to understand, and they helped me find solutions that worked for me when dealerships couldn't.”
Enhance Your Sales Efficiency with Faster Display – The Compact Solution for On-the-Go Reps!
Are you tired of the hassle and expense of bulky displays? Say goodbye to the headaches of transportation and setup and welcome the new era of efficiency with Faster Display.
Compact, cost-effective, and designed with the on-the-go sales rep in mind, Faster Display allows you to easily fit multiple units in your car trunk, revolutionizing how you approach sales activations. Say hello to a streamlined, mobile-friendly solution that packs a punch without the added weight and volume.
Contact us today for pricing and details on how Faster Display can transform your sales operations and empower your team to be more agile and effective than ever before.
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Driving Success Together: The Dealer Network Service Difference
At Dealer Network Service, we believe in the power of partnership. Your success fuels our innovation, and together, we're transforming the automotive dealer landscape.
🚗 Unmatched Automotive Dealer Products: Our carefully curated selection of products is designed to meet the demands of today's market. From vehicle service contracts to GAP Plus, every offering is a step towards excellence.
🔍 Transparency Your Customers Demand: In an era where trust is currency, our products stand out by offering the transparency your customers deserve. It's not just about making a sale; it's about building a relationship.
🛡️ Reliability That Drives Repeat Business: Our products aren't just reliable—they're the foundation for a lasting connection with your customers. They'll return time and again for the quality they can count on.
🏆 Industry-Leading Expertise: What sets us apart? It’s our commitment to lead. We don't just follow industry standards—we set them. Learn about our journey to becoming a leader in automotive aftermarket products.
📚 Comprehensive Training Programs: Our offerings extend beyond products. We provide extensive training for auto dealers, managers, sales teams, and F&I personnel, ensuring that excellence is a trait carried by your staff.
Explore our range of products, including appearance packages, Wear&Tear options, and more. Join the Dealer Network Service family and let's accelerate towards success together.
AutomotiveExcellence #DealerSuccess#AftermarketProducts#Partnership#Transparency#Reliability#AutoIndustry#DealerNetworkService #DealerNetworkService.com
Automotive Focus Alert! 🚨03
Is your dealership missing out on upselling opportunities?
**Challenge ⚡
Sales team are not aware of accessories and lifestyle products or new products offered as part of the accessory portfolio. Price lists and stock availability is not always clear.
**Cure 🏥
Create a easy brochure and have regular updated/training sessions on latest accessories and lifestyle offerings.
**Side Effect 😭
Potential loss of aftersales revenue and disengagement among customers and employees. Reduced trust from customers.
**Solution ❓
Initiate a small group to address current revenue gaps and strategise on marketing service products including pre and post accessory fitment to clients through collaborative efforts between sales and aftersales.
**Speak to our Experts 🧠
Percy Fick and the Evolve Consulting Services team offer tailored solutions to enhance active collaboration and engagement across all departments in your dealership.
#collaboration#automotive#sales#aftersales#teamdevelopment#profit#absorptionrate#accessories