Managing Director, Initiative | Executive Advisory, Pride in Diversity, ACON | 2022 & 2023 B&T Women in Media Finalist | 2022, 2023 & 2024 B&T Women in Media Power List
It’s not all doom and gloom people, SMH’s Senior Economist Matt Wade highlighted Australia has a lot of reasons to be optimistic. And this ‘new economy’ is providing a raft of media solutions for our clients to set them apart from their competitors. Bravo to our INI team for a stellar presentation and thank you to our client partners for being so engaged. 🩵
At Initiative, we seek to understand the current and emerging attitudes and behaviours of the Australian public to help drive a new wave of innovative media solutions that set our clients apart from the competition. Yesterday Initiative leaders shared their view on the ‘new economy’ and what it means for media and our clients. Many thanks to our wonderful clients for coming together for a provocative session. IPG Mediabrands APAC Jo McAlister Ali Coysh Daniela Rocchi Maddison Keogh Hope Williams Kellyn Coetzee Mike Deane Georgia Perrin Charlotte Wills Melinda D. Thomas Dodd
Marketer | Storyteller
1moSuch a great session, thank you team Sydney x