By the sea. In the sky. On the stage. Kargo made a big impact at Cannes Lions International Festival of Creativity this year. We loved connecting with so many friends across the industry, trading insights on what’s next for marketing and taking creativity to all new heights. See you next year! #canneslions2024 #adtech #creativity #marketing
Yesterday GCA Media Network presented their new research 'The Connected Driveway' to IMAA - Independent Media Agencies Australia members where they covered insights into auto attitudes and behaviours as well as finance & consumer spending trends. If you missed this session and would like to know more, visit our YouTube channel. #GCAMediaNetwork #TheConnectedDriveway #Insights Cameron Gunns, Erin Holt, Sam Buchanan - MAICD, JP
Got Addressable Identity?® | DMA Young Innovators Under 30 | BI Panelist | PADI Certified Scuba Instructor |
Come listen to me and some badass women talk the future of digital, data, and brands!
We're discussing the future of media and digital innovation at our New Eras for Brands with a Legacy #BISummit hosted by United Airlines! Join us this week in Chicago on Thursday, April 18th as we welcome Roku's Rebecca Rogalski, Adstra's Suzanna Stevens, and #paid#paid's Jacqueline Tsekouras to the stage with their moderator United Airlines' Ashley Watkins to delve into their predictions for the industry! Brand-side marketers can register here!: https://lnkd.in/gbGdDMXx #Marketing #MarketingInnovation #Chicago #ChicagoCommunity #Brand #BrandMarketing #United #UnitedAirlines #LegacyBrands #NewEras #Roku #Adstra #Paid #FutureofMedia #FutureofDigital #Media #DigitalMedia
Keynote Speaker and Author within Personalization and Omnichannel Marketing, CXO at Agillic, Board Member and Angel Investor
It’s not for everyone! #Personalization that is. This was just one of the topics of yesterday’s presentation that my co author Mattias Andersson from the Agillic partner Miltton Sweden and I did today at SWEDMA Unless you have your: - product-market-fit dialed in - a well established brand - Created interest and demand in your value proposition - Have access to plentiful 1st party data… … then personalization is probably not worth the effort or perhaps even feasible at all. We also discussed why brands haven’t come further towards a personalized CX. The crowd of people extremely skilled marketers suggested reasons like: - over investments in tools as opposed to skills - not realizing the need for help from someone who did this before - Not doing a proper business case to anyone validate the monetary potential upfront - Having the data people in charge of all things personalization including the content (thus failing on content) Thanks for the invitation and the great hospitality Annette Tannerfeldt and Benny Bergenstråhle Looking forward to next time!
Do you want your company to be resilient and withstand the test of times? It is high time you get on board with Brand Taxi to protect your brand, gain a solid market share through integrated digital solutions and sustain its growth despite some unpredictable challenges in the business world. #BrandTaxi #digitalsolutions
SIGNS International's 2023 in a Nutshell. As we bid farewell to an incredible year, Let's take a moment to reflect on the journey of SIGNS International. #SIGNSInternational #2023Highlights #Innovation #GlobalPartnerships #SustainableBusiness #TeamExcellence #RecordGrowth #VisualExperiences #NewBeginnings
Join Atlassian and Valiantys - Atlassian Platinum Solution Partner at #AtlassianPresentsUnleash Visit Valiantys at booths 7&8 to follow along with the latest in Atlassian announcements!
👋 🇳🇱 Good morning from Amsterdam! Follow along the next two days for product announcements from #AtlassianPresentsUnleash.
Lead - Sales & Marketing ( Strategic Business Collaboration ) | Consumer & Dealers Promotional Gifting Manager | Lead - Rewards and redemption loyalty Program | CSR | Wildcrafter | Ex-Stolter
🚀 Exciting News! Introducing Flynt - FLY !!! From enhancing consumer experiences to boosting dealer promotions, this versatile solution does it all. Get exclusive bulk sale discounts now! Contact us to elevate your business today! #productlaunch #BulkSale #businesssolutions #ConsumerPromotions #DealerPromotions #trademarketing
Want to know how your company can test the Doohlabs platform? Read this 3-step guide and learn how we steer you through a discovery call to an actual pilot! https://lnkd.in/d8YQURaN
❌❌❌ My takeaways from the iGB Live Amsterdam event that happened last week. 1. This event was hopping 2. Industry struggles with quality affiliate managers, no issues with quantity 3. Interest in data is growing 4. No, we don't have any drones Alex Pratt posted that they had nearly 2000 registrations the week leading up to the event. That means there was high FOMO and it was warranted. Best iGB Live event to date. 📙 We have a large number of new affiliate managers entering in the space and although this is great on the surface, it is a problem when they don't have experience or any real training beyond sales. I talked to 2 affiliate managers, that happened to be ones I'd call high quality, say they've taken the AMPP course by Affiverse and said it was worth it. Was nice to see Leanna Klyne but missed Lee-Ann Johnstone. We need more education in this space. 📊 This industry is slowly becoming data driven, emphasis on the slow part though. After DEEPCI.com was announced it was acquired this month by EveryMatrix, people's heads are turning to learn more about these new industry BI tools. 🙅♂️ We had one lady excited to take our business card, once she learned we did NOT have any drones available, she promptly handed it back. Maybe we need to have some drones in our marketing? #igblive23 #statsdrone #igaming
The 3D drone show was a hit. Amazing idea!