Kaylee Skates’ Post

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Talent Partner 🍫 The Advocate Group ⭐

👀 After spending last weekend surrounded with vegan only food options, I thought I'd take a deep dive into the vegan food market…   Did you know?    🛒 In 2023, supermarkets saw a 21% uplift in sales from their own-brand, plant-based ranges during Veganuary – resulting in Aldi UK launching their biggest ever vegan range!    🥧 2024 started out as a big win for vegans with Greggs bringing back their vegan steak bake after 2 years!   📈 More and more are now starting to adopt a more sustainable way of eating with now – there are roughly 2.5 million vegans in the UK already and another 2 million intending to follow the diet in future.   🍬 Surprisingly, some longstanding staple foods are already vegan, such as: crumpets, Oreo's, Starbursts and Lotus Biscoff.   With more and more people turning towards a vegetarian, vegan and a pescatarian diet, it's clear the range of food options have grown massively in supermarkets. During my vegan fact search, I even found out that Brighton held the largest number of vegans. Who knew?!   If you're interested in discussing all things plants-based or you’re looking for your ideal role in this thriving sector, then drop me a message and let’s talk 📩   #PlantBased #VeganFood #Grocery #FoodRecruitment #BeAnAdvocate The Advocate Group

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