Worried about Retail Media blind spots? Is your endemic strategy outperforming your non-endemic brands? We're about to release our latest Retail Media white paper: Blind Spots III! We unveil game-changing strategies for non-endemic brands to harness Retail Media. Get early access on how to leverage consumer data, drive results through innovative ad formats, and expand your audience insights. Register now for exclusive early access: https://bit.ly/4bjyPIj #RetailMedia #BrandStrategy #Ecommerce
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Every performance marketer knows there’s got to be headroom somewhere out there. Some stone left unturned - if only you could only find it. That’s why we call it blind spots. And you definitely have at least one. Let’s find it.
Worried about Retail Media blind spots? Is your endemic strategy outperforming your non-endemic brands? We're about to release our latest Retail Media white paper: Blind Spots III! We unveil game-changing strategies for non-endemic brands to harness Retail Media. Get early access on how to leverage consumer data, drive results through innovative ad formats, and expand your audience insights. Register now for exclusive early access: https://bit.ly/4bjyPIj #RetailMedia #BrandStrategy #Ecommerce
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𝐇𝐨𝐰 𝐓𝐨 𝐄𝐧𝐠𝐚𝐠𝐞 𝐖𝐢𝐭𝐡 𝐆𝐞𝐧𝐳? 🤔 The digital native generation has grown up, increasing its purchasing power. More than ever, brands need to understand how to connect with it. Watch the latest episode of #theSocialCorner by The FMCG Guys, hosted by our Executive Director Rafael Schwarz, to get some tips and best practices. #genz #digitalnatives #influencermarketing #humanizemarketing
We are back with another episode of #theSocialCorner with our host Rafael Schwarz disclosing how to best connect with Gen Z consumers. #GenZ represents a lucrative and influential demographic that brands cannot afford to ignore. By understanding their values, preferences, and digital behaviors, businesses can craft compelling #marketing strategies that resonate with this generation. #InfluencerMarketing, when executed authentically and creatively, offers a potent avenue for brands to connect with Gen Z consumers, driving brand affinity and loyalty in the process. More how for marketers to engage with Gen Z audiences in attached video, powered by The FMCG Guys and TERRITORY Influence (Bertelsmann Group).
How to engage with Gen Z consumers
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Check out our on-demand webinar sharing #Hispanic consumer media research and get key insights into: ✅ How to leverage media insights for brand impact and growth among Hispanic consumers ✅ Hispanic consumer preferences across channels: social, video, and audio media ✅ How to best optimize your campaigns for these platforms Want more? Check out the 2024 updates to our Hispanic consumer essentials research via the link in the comments section. #marketing #mrx #diversity #inclusion #diversityandinclusion #marketresearch #marketingandadvertising #consumerinsights
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Asian Americans are a growing powerhouse! This engaged & diverse market holds massive influence. High engagement, brand loyalty, social media savvy - they're the perfect audience to connect with. Let's unlock their potential for your brand! #MillennialMarketing #MulticulturalMarketing #AsianAmerican #Marketing #Millennials #RepresentationMatters #AAPI #DiverseMarketing #SocialMediaMarketing #ConsumerTrends #GrowYourBusiness #MarketingStrategy #AuthenticMarketing
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Our latest report revealed a whopping 330% gap between the share of under 24s and over 65s who say advertising influences their purchase decisions. Fifteen years ago, this gap was as little as 20%... So, what has gone wrong? Head of Digital Ops Gabby Krite shares why failing to give the Over 50’s appropriate on-screen representation has led to an increasingly alienated audience and tactics brands can use to ensure better reach online via New Digital Age. https://lnkd.in/dk3i9Jk5 #Over50s #Digital #NewDigitalAge
Targeting the over 50s in digital - New Digital Age
kitefactory.media
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Asian Americans are a growing powerhouse! This engaged & diverse market holds massive influence. High engagement, brand loyalty, social media savvy - they're the perfect audience to connect with. Let's unlock their potential for your brand! #MillennialMarketing #MulticulturalMarketing #AsianAmerican #Marketing #Millennials #RepresentationMatters #AAPI #DiverseMarketing #SocialMediaMarketing #ConsumerTrends #GrowYourBusiness #MarketingStrategy #AuthenticMarketing
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There are 5 Tips for how to grow your brand on social media. Follow us for more tips. #5tips #tipsandtricks #branding #determine #consistent #upload #schedule #terget #demographic #track #analytics #encourge #interaction #engage #directly #audience #online
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Understanding and valuing the perspectives of your audience are crucial for a company’s growth and its ability to connect with its target demographic. With QuizModeOn's 'Audience Response Collection', you can tap into the thoughts of your audience 🤔💡 and begin a journey of improvement and deeper engagement for both the audience and your company. 🌱🚀 #BringLifeToYourMeetingsAndEvents #QuizModeOn #FunAndLearning #AudienceEngagement #EventExperience #OnlineEvent #OnlineGame #Quiz #TeamBuilding #ConnectionGoals #EmployeeEngagement #WorkplaceWellbeing #HappyWorkplace #PeopleAndCulture
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We partner with agencies by providing marketing solutions to improve client outcomes. Our identity resolution capabilities offer agencies a deeper understanding of their client’s target audiences to inform more meaningful marketing messages delivered across channels. In addition, our deep demographic, psychographic, and behavioral data can supplement and enrich a client’s consumer data base to create custom audiences for activation on a variety of platforms. And that’s not all! Learn more about the ways we partner with agencies to improve advertising ➜ https://lnkd.in/g9AjXHnJ #MarketingAgency #DigitalAdvertising #MediaBuying
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