Kynigos Partners’ Post

As we're working towards a greener future, technology has emerged as a star player in the sports industry. In the sports industry, this adoption of technological advancements for a greener cause has left a positive mark in the global sustainability arena. Additionally, by driving the adoption of innovative and sustainable practices in the industry, this decisive factor has offered competitive advantages and attracted eco-conscious partners. So, how can sustainability be attained through technological innovation? Here's how: - Precision eco-impact analytics with AI - Interactive green playbook for fans and organisers - Eco-efficient cloud transformation for mega sports events - Green rewards for sustainable actions Learn more here: https://bit.ly/4eR4UKu #ClimateChange #Sustainability #EnvironmentalAwareness #Sports #SportsIndustry

To understand more about the role of technology in sports, we conducted a global survey of 12,000 sports fans across 11 countries, as well as in-depth interviews with professional sportspeople and industry experts. Our analysis found that fans increasingly use technology to enhance their viewing experience both inside and outside the venue. The benefits of technology are extensive and span fan engagement, news and insights, experience enhancement, and new immersive and digital experiences. As technology continues to enhance the viewing experience, fans indicate that they will even prefer to consume sports at home or outside of the venue, marking a real change in attitudes towards sports consumption. On the professional end, technology is transforming the player experience with new tools and systems to improve training and performance, and to prevent injuries An interesting survey which could be inspiring for the art world

Startup around Sports and Environment created with AI ㅤ EcoSports – Athletes for a Greener Planet 🌍🏃 Sports equipment is a $20B industry growing at 5% CAGR. Sustainable sports gear meets rising eco-conscious consumer demand, projected to hit $60B by 2025. ♻️ Our eco-friendly sports gear, made from recycled materials, is 30% more durable. Uniquely sustainable, it aligns with the global green movement. 🌱 Targeting millennial athletes and eco-enthusiasts through engaging social media and influencer partnerships, pricing starts at $50. Plan to scale with online sales and retailer partnerships. 📈 Co-founders: Lisa Smith (10 years in sports marketing), John Doe (ex-Nike head of sustainability). Our combined experience and passion make us unstoppable. 💪 Seeking $1M in funding to scale production, expand marketing, expecting a 5x ROI. Possible exit within 3 years via acquisition by major sports brands. 💸 #hal149 #EcoSports #GreenAthletes #SustainableGear #EcoFriendlySports #FutureOfSports ㅤ —————– ➡️ This is a fictional startup created with a custom GPT model. ➡️ Follow us for more updates on trained AI models for companies.

AI: Providing a greener playbook for #sports events in #Asia Major sporting #events, from the Olympics to esports tournaments, are becoming more prevalent in Asia, leading organisers to seek ways to reduce their environmental impact. One initiative is the use of #technology, such as cloud- and AI-based solutions from companies like Alibaba Cloud, to measure and optimise the event’s #carbonfootprint, reduce #waste, and engage fans in #sustainability efforts. Such solutions have resulted in significant reductions in #emissions and waste; however, challenges remain including going beyond metric-tracking and scaling efforts. Learn more about how #AI technologies are helping reduce emissions at sporting events below. #Energy #Infrastructure #Consumption #Climate https://lnkd.in/gHJqBu2Q

SportsPro’s #SportsTech roundtable with experts on what to expect in 2024 including funding outlook, trends to watch, and the potential of AI! The roundtable gathered experts from across sport, technology and investment to give their views on the opportunities, challenges and trends to watch out for over the next 12 months. Drake Star’s Mohit Pareek, CFA shared his views on the #funding landscape and the record amount of capital ready for deployment, areas of growth over the next 12 months, the impact of #AI and its adoption across Sports Tech verticals, #wearables, data and athlete performance, and more. Very pleased to share our insights along with this great group of Sports Tech industry leaders: Jean-Baptiste Alliot - LaSource CiCi Bellis - Cartan Capital Charlie Greenwood - Sports Loft Kara Nortman - Monarch Collective & Angel City Football Club Michael Proman - Scrum Ventures Josh Walker - Sports Innovation Lab Read the article here for all of the insights on the Sports Tech landscape and outlook for the year ahead. https://lnkd.in/e_bVk27z

When people ask me why I love technology in sports, I could simply share this video – it says it all! Innovation is great when it benefits everyone involved: athletes, spectators, media, sponsors, in short, all the stakeholders. Or, in a more comprehensive language, the ecosystem. This incredible advancement in how we follow sports is brought to us by the team at Rezzil through their still-in-development product called exil.live I foresee a near future where audiences will purchase tickets even to watch events from home, as new forms of access to sports and entertainment are also undergoing transformation. NTP-Tickets is also a part of this transformation where digitally native tickets provide a sense of belonging, memory, storytelling, and intrinsic value linked to the emotions generated.

Futurous, embracing the revolutions in sport In today's fast-paced world, where technology shapes every aspect of our lives, the realm of sports is not immune to its transformative effects. I remember Prof. Loret's analysis on the changes sweeping through the sports landscape. *Sport 1.0 (“Olympic sports”, based on performance) *Sport 2.0 (“Freedom sports”, based on fun and sensations) *Sport 3.0 (technosports) This delineation of three pivotal periods provides us with a roadmap to understand the cultural, technological, and behavioural shifts that have shaped our athletic pursuits. From the classical Olympic disciplines to the rise of alternative action sports, and now to the advent of cybersports and digital innovations, each phase brought new opportunities and challenges. This is at the core of our work at Futurous, using the convening power of sport and competition to address innovation in technology, sociology and ethics. Yes, technology is not the only driver of innovation: we need to recognize culture as a driving force behind sporting trends.  Yes, cultural shifts, rather than merely technological advancements, have propelled the rise of alternative sports like surfing and skateboarding. Yes, the organisations, brands AND TERRITORIES which fail to grasp these cultural undercurrents will find themselves outpaced and outmoded. We forecast a future where digital technologies revolutionize the way we experience sports.              With virtual reality, augmented reality, and wearables becoming ubiquitous, the boundaries between physical and digital realms blur, offering athletes and fans alike unparalleled experiences.              However, this digital renaissance comes with its own set of challenges, from accessibility and affordability to ethical and regulatory considerations. We are still few to issue a rallying cry to stakeholders across the sports industry. It's no longer sufficient to rest on past laurels or cling to outdated paradigms, there's an urgent need to embrace the digital revolution, to innovate boldly, and to adapt swiftly. For brands, organizations and governments involved in sport, the imperative is clear: anticipate or be left behind. The stakes are high, as the specter of uberisation looms large, threatening to upend traditional power structures and institutions. Yet, within this disruption lies the opportunity to redefine sports for the digital age, to democratize access, and to foster inclusivity and diversity. As we stand at the precipice of this new era in sports, let us make a leap of Faith to embrace the possibilities of Sport 3.0, not as a distant future, but as a present reality waiting to be realized. Let us shape a future where sports transcend boundaries, where innovation knows no limits and where the spirit of competition thrives in the digital arena. #sport #innovation #technology #changemanagement #ethics #Education #university

Bannerse always keeps an eye on trends and we found an article that elaborated on a very enlightening discussion at the Investor Roundtable: https://lnkd.in/e_bVk27z Sports technology experts on the 2024 funding outlook, trends to watch and the potential of artificial intelligence. Experts from the worlds of sport, technology and investment give their views on the opportunities, challenges and trends to watch out for over the next 12 months.🏆 As we leap into 2024, the sports industry is on the brink of a technological revolution! 🌍 Globalization is reshaping fan engagement, making sports accessible worldwide 🌐. The power of fan data 📊 is transforming marketing strategies, enhancing experiences, and driving investment returns 📈. 🔍 Key Trends: AI & wearable tech are redefining athlete performance and fan experiences 🏃♂️💡. Digital platforms are bridging the gap between global fans and live events 📲. Investment in women’s and youth sports tech is booming, promising unprecedented growth 🚺👦. 🤖 AI’s Role: Generative AI is set to personalize fan experiences, revolutionize content creation, and optimize athlete training 🎮📚. 💰 Investment Outlook: The climate is ripe for innovation, with strategic investments fueling the next wave of tech advancements in sports 🌊💸. Embark on this transformative journey and discover how technology is redefining the sports industry. The future is now, we offer this to everyone working in the sports and media industry. 🎉 #SportsTech #FanEngagement #Sportsbiz #Sportsmarketing #Bannerse

Advances in technology are accelerating a new era of digital experience, rapidly changing how brands engage with fans. Learn how you can create a competitive edge and transform the future of sports.

The profound influence of technology on diverse aspects of our daily lives has propelled digital brands into unexplored marketing domains, notably the dynamic realm of motorsport. 🌐🚗 As the motorsports industry progressively integrates state-of-the-art technologies like AI, VR, and big data analytics, it creates opportunities for innovative tech collaborations, sidelining brands that struggle to adapt. This shift emphasizes the need for stakeholders to fully embrace innovation to remain relevant and competitive in the swiftly evolving motorsports landscape. 🚀💡 This emerging trend not only unveils new prospects, including harnessing the power of data and digital interaction, but also elevates competition for traditional sponsors. 📊🤝