Club Soda is all about systems change - if we want to support people to drink more mindfully, we need to provide great products, make sure they are visible and normalise them in our alco-centric world! If you are moderating your drinking (which is what most people are doing)- what you drink when you are drinking is just as important as what you drink when you are not. This is why low alcohol products are just as important to highlight. Thanks to my panel at Imbibe Live for discussing the joys, pitfalls and opportunities of creating a great low alcohol product. Sam Millard from Beavertown Brewery Rohan Radhakrishnan from Quarter Proof | B Corp Brad Crompton from Session Spirit® Gabriella Lamb from 6PERCENT
Laura Willoughby MBE’s Post
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Anyone here have any links to air industry in London. I have a teenage friend visiting for the week soon. He wants to be a pilot and work in the aerospace industry and I am trying to find a few things die him to visit or even shadow for a day. He would especially like to meet pilots for career advice. Feel free to direct message me!
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Event in September: Crafting success for no and low alcohol in Europe As more consumers look to swap hangover-inducing drinks for healthier alternatives that allow them to socialise without sacrifice, no and low alcohol brands are shaking up the market across Europe and worldwide. In fact, the Europe non-alcoholic wine and beer market size reached €8.6bn in 2023 – and it shows no signs of slowing down. But, as popularity increases, so does the competition to get into the market. So, how can you craft success for your brand in Europe? We’re giving you the chance to learn from, and network with, industry experts who can help you get your products export ready. Join this event to: Understand the no and low alcohol trends across Europe. Discover where the opportunities lie for your brand within European markets. Get tips for logistics and regulatory challenges including distribution, packaging and labelling. Who is this opportunity for? UK beverages brands, specialising in no and low alcohol products including: Beer Craft ales Wine Spirits including gin and vodka For more information, please visit santandernavigator.co.uk, or contact Konstantina Kotta. https://lnkd.in/ebEXd8NZ
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Both our events surveys close TODAY at 5pm! We need your thoughts for our white paper on low and no in food service and events! Click here for events attendees: http://clubsoda.me/events and here for Event organisers: https://lnkd.in/emfaBEzk
We are doing some more research, and we want your help! Could you let us know your views on alcohol-free options at events? From work to weddings, there are many events where the drink options haven't necessarily caught up with the times—or have they? Take part in this short survey and get 10% off in our online shop or 25% off a cocktail masterclass. See the link in our bio or head to clubsoda.me/events If you are an events organiser or in HR at your company, there is a special survey for you, too! https://lnkd.in/emfaBEzk #alcoholfree #events
Event Survey - Attendees
https://typeform.com
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Some of my sessions are already full!
Join Imbibe Live Ambassador Laura Willoughby MBE and Club Soda for the exciting Low and No Tours* right on the show floor! 🍸✨ Reserve Your Spot Now! 🚶♂️ Small, intimate groups of 6 📍 Meet at Club Soda stand, Stand C131 Don't miss out on this exclusive experience—secure your place today! https://bit.ly/4cfJaWL #ImbibeLive #ClubSoda #LowAndNo #MixologyMagic
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Want to know more about #lowalcohol? We are running a panel session with experts at Imbibe Live at the start of July (Tues, 2nd at 12.15pm to be precise) The Sessionable Option Venues across the UK are adding lower-ABV cocktails, wines, and beers to their menus. How can a lower-ABV drink be part of your mix for customers looking to drink more mindfully, and do consumers understand abv? With 6PERCENT wine (Gabriella Lamb) - Quarter | B Corp (Rohan Radhakrishnan) - Session Spirit® (Brad Crompton) and Beavertown Brewery (Sam Millard) Grab a ticket: https://lnkd.in/eXBQY3t8 Find us on the Movers and Shaker stage after what will be a brilliant and relevant session from KAM Insight - what a great start to the Tuesday that will be.
I'm presenting at Imbibe Live 2024, join me!
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We have two stage sessions and low and no tours - lots to get engaged it at Imbibe!
🎥 Meet Laura Willoughby MBE, Imbibe Live's Ambassador for Low and No Alcohol Drinks! 🌟 Discover the shifting habits in the drinks industry, learn about the top-selling products nationwide, and get expert tips on executing a fantastic range of alcohol-free drinks in your venue. Find out why you can't afford to miss Imbibe Live this year, from unparalleled networking opportunities to exclusive and inclusive tastings and the latest industry trends. 📅 Join us at Imbibe Live on 1-2 July 2024 🎟️ Get your tickets today and be part of the future of drinks! https://bit.ly/3VMUjsv #ImbibeLive #LowAndNoAlcohol #DrinksIndustry #Innovation #Networking #AlcoholFree #IndustryTrends
Laura Willoughby | Imbibe Live 2024
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This was more popular than I thought - so I have added a few extra sessions.
A few people have asked me how to navigate the low and no brands at Imbibe, so as a special for Imbibe Live, I am providing free Low and AF Insights Tours. These tours offer a unique opportunity to explore the Low, Light and Alcohol-Free brands at the show, gain valuable insights about the category, and meet the founders and teams. If you're interested, you can book your tour here: https://lnkd.in/eStibiYg
Low and No Tours Imbibe - Laura Willoughby
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A few people have asked me how to navigate the low and no brands at Imbibe, so as a special for Imbibe Live, I am providing free Low and AF Insights Tours. These tours offer a unique opportunity to explore the Low, Light and Alcohol-Free brands at the show, gain valuable insights about the category, and meet the founders and teams. If you're interested, you can book your tour here: https://lnkd.in/eStibiYg
Low and No Tours Imbibe - Laura Willoughby
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In a few weeks, the team will be heading to Imbibe Live to showcase the best in #lowalcohol #alcoholfree In particular, the amazing Nicolas Medicamento MIH and Quentin Fichot will showcase alcohol-free and mood-enhancing cocktails. We will feature some of the top alcohol-free spirits on the market right now, including REBELS 0.0%, Botivo Drinks, Everleaf Drinks | B Corp, and Three Spirit. Come along on Monday 1st July at 12 noon at the Cocktail Lounge. An appropriate and perfect first stop at the show 🤣 Grab a ticket via https://lnkd.in/eXBQY3t8
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Thanks Laura, this was a really interesting session. Such an exciting sub section of the NoLo world.