Lee Matthews’ Post

It was an honor to have the opportunity to interview a Gracie Gold on the crucial topics of mental health in sports and athlete safeguarding. 🏅🧠 In today's fast-paced world, where the pressure to perform is higher than ever, addressing mental health and ensuring athlete well-being is more important than ever. These conversations not only help break the stigma surrounding mental health but also pave the way for safer and more supportive environments for all athletes. Let's continue to champion these important discussions and create a positive impact in the world of sports. 🌟 #MentalHealthMatters #AthleteWellbeing #Sports #MentalHealthAwareness #AthleteSafeguarding

When brands step onto the global stage of a sporting event like the last Rugby World Cup, the stakes are high, and the opportunities are boundless. To secure a victorious sponsorship strategy, it's crucial to navigate the field with precision. When considering an official sponsorship for a sporting extravaganza, brands need to successfully navigate factors such as alignment with brand values, measurement and ROI, budget allocation and exclusivity, activation, trademark and other IP usage, and the contractual agreement.   🔗 Read the full article: https://lnkd.in/g-jxTV5i The members of Meritas’ global sports law group can help. They have expertise in a wide range of practice areas, sports sectors, and local laws and have assisted many companies in maximizing the opportunities the sports industry offers to market their brands, while minimizing the risks. 🔗 Learn more about the Meritas Sports Law Group: https://sports.meritas.org #MeritasSportsLaw #MeritasGlobal #IndependentButUnited Howard Kennedy LLP Pete Hopton

In the world of golf events (Pro-Ams specifically), how often is the term 'competitive advantage' talked about? The answer is, almost never. This is because what separates one event from another is primarily based on two factors. 1. Location/Golf Course 2. Structure and PGA/LPGA Tour Golfers in Attendance. Year after year, most Pro-Ams stay the same, changing very little about their experience which can affect their brand reputation, sponsorship retention, and overall experience of the event. The Deep Clean Club helps the hosts of tournaments implement a differentiation strategy. By offering something unique, distinct, and different than other Pro-Am events/competitors in the space, you increase your competitive advantage leading to more sponsorships, retention of the sponsorships, and ultimately becoming the pinnacle of Pro-Ams leading to further success of the tournament. 2024 is now among us. Make this year better than the last. Reach out to me at [email protected] to learn how we can improve the experience for your sponsors, clients, and golfers. #golfevents #pgatour #lpgatour #proamevents #golf #businessstrategy

Check out our latest blog, where we look at why there's nothing better than being at a live sporting event!

Get along to #Jamberoo if you can to have a listen to, and chat with, 'Noddy', Tony Henderson and, of course, the author of 'Noddy - the untold story of Adrian Alston' Philip Micallef.

Croke park v Lansdowne road…? Like Irish unity there’s a thought you’d think might never happen. However, money always talks. It could solve a lot of problems- 1. Athmosphere “Compared with the regular Six Nations crowd, the World Cup attendees were younger and more boisterous, drawn from across the spectrum of sports. When it comes to spring, many of those supporters find themselves locked out by the model that sees the union distribute their tickets through the clubs, who often bundle at least some of them and sell them to corporate entities and travel companies. The income they generate funds the sport at a local level, but an additional capacity would allow the union to investigate ways to tap into the latent interest from the World Cup” Enjoyment- It will stop the boozers in the stands destroying the enjoyment of the others. Far more can attend. Money- It would generate a lot more, and perish the thought, the IRFU might even reduce prices to encourage real fans. So how about leaving the RDS and Lansdowne road? Allow Leinster use it. The GAA use it. More Concerts. As the IRFU don’t really care about their Patrons once they get their money that won’t be an issue. They side step a changing culture towards boozing.

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Congrats to Irish rowers Philip Doyle and Daire Lynch who have won Ireland's fourth medal of the Paris 2024 Games after claiming bronze in the A final of the men's double sculls. View our jobs on the Elk website #hiringnow #facadesjobs #constructionjobs #hvacjobs #windowanddoorjobs #fireandsecurityjobs #manufacturing #logistics #architectureanddesign #pharma #medicaldevices #engineering #refrigeration

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How much do clubs earn from national cups? The analysis of the FA Cup vs. the Italia Cup (Coppa Italia) ✅ Total Prizes ☑ Italian Cup: €26m ▪ Round of 16 - €400k ▪ Quarter-finals - €1.2m ▪ Qemi-finals - €2.9m ▪ Losing finalist - €4.9m ▪ Victory in the final - €7.5m ☑ FA: €24m ▪ Round of 16 - €525k ▪ Quarter-finals - €1m ▪ Semi-finals - €1.6m ▪ Losing finalist - €3.4m ▪ Winning final - €4.5m ✅ Thoughts Enhancing the appeal of these tournaments could involve: 🔸 increasing prize money 🔸 improving marketing strategies 🔸 engaging fans through innovative formats It's time to elevate the status of national cups and attract greater participation and viewership. Finding the right balance between financial incentives and sporting prestige will be key to achieving this. ❓ How national cups could be made more attractive? #footballbusiness #linkedinsports #sportbiz