Lindsay Schrupp’s Post

Since the dawn of history, humans have felt the urge to travel. As our societies have evolved, so have our reasons for journeying, transitioning from basic survival to more indulgent pursuits. Understanding the history of travel and the intrinsic and extrinsic factors that drive humans to explore is foundational to Wallop's expertise. We've developed a 5-part research series covering everything any marketer should know about travel. The five-part series is broken down as follows: 1) The history of human travel 2) The motivations around travel 3) Existing models & frameworks 4) Niches within travel motivations 5) Exploring future travel motivations We recently published the first of this series, and I think it's a great read for anyone in the travel and hospitality industry. You can read it here: https://lnkd.in/gA3cbFwE

Enhance your travel experience and unleash your creativity with a travel journal. Not only will you capture emotions, thoughts and feelings, but you'll also create a keepsake to last a lifetime. Check out this great article about the benefits.. https://lttr.ai/AMFrW

Enhance your travel experience and unleash your creativity with a travel journal. Not only will you capture emotions, thoughts and feelings, but you'll also create a keepsake to last a lifetime. Check out this great article about the benefits.. https://lttr.ai/AMF4D

The latest installment of our "Cultural Tension" series digs into how we travel. This summer travel season will be busier (and more expensive) than ever, but that's not keeping us from jetting off. Our preferences and priorities are playing out differently across age groups, creating an opportunity for consumer companies to better service our individual needs through improving accessibility, personalization, and connection. Read more from Brent Vartan, Sophie Hadfield and me! https://lnkd.in/g6nM9yi4

For someone whose dominant love language - one of two actually - is quality time, being able to share a memorable experience definitely enhances the quality of time spent together for me. Unlike before, I tend to withhold from dumping my travel photos or stories on social media these days though. I'd very much rather share the highlights in person with those who are interested to hear about them, or if I have something to strongly recommend from a trip 😛 What are your travel preferences these days? Check out the key findings from our recent Travel Pulse survey in the infographic below or learn more at https://lnkd.in/gn-BcsvU. #YourWorldofJoy #Experiences #TravelInsights

Explore how time travel concepts apply to our daily lives. Learn how we experience time shifts every day. Fascinating and easy to understand!

A New Focus of Travel...The different reasons for travel have resulted in a travel industry that offers a mindboggling array of niche options available to meet the diverse needs and many different tastes of the traveling public. I would like to offer a different approach to travel that has not been offered as of this date: globally aware travel. I define globally aware travel as a focus of travel that highlights our place in the wider world and our relationships with the global community. Globally aware travelers learn from people similar to and different from us, explore significant global issues, consider multiple worldviews, examine layers of world history, and reflect on their inner well-being and outer purpose in the world, all through the act of travel. Read more at my website https://lnkd.in/gr99XEJf DRA

Keep a travel journal to capture your experiences vividly. Journaling allows you to reflect on and process your experiences on a deeper level, turning fleeting moments into lifelong memories. We suggest the best types of travel journals that can become cherished keepsakes.

In this modern era, where the metric system has become almost universally adopted, the continued use of Fahrenheit on travel websites stands out as a peculiar relic of the past. It’s as though the online world, which is often at the forefront of pushing for global uniformity, is paradoxically holding onto a piece of American tradition. This practice prompts one to question whether there’s a substantial number of American tourists that warrants this approach, or if it’s simply a deferential gesture towards a powerful yet small demographic.

🌟"Your insights matter! 🌟 As we strive to enhance practices within the Tourism Industry, your valuable input through this survey on Travel narratives will help us to understand how travel narratives promote destination engagement and influence revisit intention. Your expertise makes a difference! Take a few minutes to contribute and be a part of driving meaningful change. Your voice counts! [Survey Link] #TourismIndustry #TravelNarratives #DestinationEngagement". Your voice counts! [https://lnkd.in/d2rvR_SD] #DataCollection #IndustryInsights #CommunityInput"