Festival season in the UK is iconic 🎸 fueled by diverse and passionate audiences. Our new study, "Fan DNA," cracks the code on six distinct fan types. From thrill-seeking 'Relentless Enthusiasts' to dedicated 'Music Aficionados', we've uncovered the heartbeat of the UK's festival culture. Ready to connect deeper? Get to know today's UK music lovers. ➡️ https://bit.ly/4cY0EXG
Love this! The subsets of culture - understanding each will enable better brand experience
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Award-winning Arts and Live Entertainment Professional
1moDoes this study only represent UK audiences? I’m interested in comparing this data with US, South American and Asian markets. Please advise Live Nation for Brands. Thanks!