LS Retail, an Aptos Company’s Post

Peaks Partner's Industry Insight of the Day- [Source- Circana’s checkout data analysis] Signaling growth across affordable and high-end brands, prestige beauty brands saw their sales increase 14% from last year. ⤵ https://lnkd.in/g5QarEAi Recking our partner brands across #global #beautybusiness , #PeaksPartners expect a strong 2024 and continued upward trajectory in revenue. We help #beautybrands with their #globalexpansion, across #newmarkets and strengthen their existing markets with new alliances and ensuring they are aligned with the shifting mindset of consumers. Helping #operations and local teams with #strategies around #productgap #consumerengagement and #supplychainsolutions, we stay determined to deliver winning formula for continued #growth in #2024 as well.” To talk to us for your #winningstrategy in 2024 and beyond, drop us a line at [email protected].  

With grocery stores giving more attention to setting up their health and beauty sections to better serve customers, health and beauty brands need to be doing the same. Retailers are upping their game in the stores to attract and keep more in-store shoppers. Brands need to be taking advantage of this by making sure their products are grabbing potential buyers’ attention as well. If you’re looking for in-store point of sale solutions to reach more consumers, get in touch and we can talk about how PrintFlex can help. #PrintFlex #HealthAndBeauty #ConsumerAttention

Superdrug reduces prices up to 50 percent on over 150 everyday and essential items. Find out more ➡️ https://lnkd.in/e6rPHhyp #retail #retailnews #Superdrug #health #beauty #retailer #price #reductions #supporting #shoppers #CostofLivingCrisis

In our latest blog, we discuss Cosmoprof Asia’s report on the main challenges faced by the beauty industry in 2023. The growth of digital technology has led to a rise in D2C brands, making it more difficult for companies to stand out. At the same time, the industry faces disruptions to supply chains due to ongoing conflicts and customer touchpoints are reduced with fewer key players attending beauty buying events. Read our blog to find out how you can overcome these challenges: https://lnkd.in/eK7i-QqC #Cosmoprof #beautyindustry #D2C

🤩 Beauty retail has never been easier 🤩 Today, the beauty industry is facing many challenges – and most of them have their roots in the overwhelming competition in the market: 1️⃣ A global beauty e-commerce bounce rate of 51.6% – half of all visitors leave without engaging. 2️⃣ Conversion rates often below 1% – it's hard to convert visitors into buyers. 3️⃣ A massive waste problem – a significant part of the 120 billion products/year end up in the trash after a few uses because they do not deliver the desired results. Our solution revolutionizes the way brands & retailers interact with their customers by providing personalized product recommendations in real time. 🚀 ➡ Read more about our solution in the great interview our founder Maria-Liisa Bruckert had with etailment: https://lnkd.in/efzvUw8k 📰 #technology #beautytech #AIbeauty #beautyretail Martin Pentenrieder

🌈 Inclusivity: The Future of Cosmetics Marketing 🌈 Beauty comes in all shapes, sizes, and shades. Brands that embrace inclusivity are not only leading the market but are also winning the hearts of consumers. Diverse and inclusive marketing strategies are proving to be a game-changer, driving brand loyalty and customer satisfaction. Is your brand celebrating all forms of beauty? #InclusiveBeauty #DiversityInMarketing #BeautyForAll #CosmeticsMarketing #BrandLoyalty

Finding a fragrance *online* can feel next to impossible. But when the in-store shopping experience isn’t much better, customers settle for less. Snif saw an opportunity to change the narrative and give power to shoppers buying premium scents and candles online: try before you buy. Why? Customers want to sample fragrances before committing to them, but returns can be costly. Partnering with TryNow helped solve both problems with ease. Since launching in late 2020, 80% of the brand’s “try before you buy” orders have ended in a purchase, and 91% of shoppers associate the brand with its “7-day free trial.” Their innovations haven’t gone unnoticed by other brands in the industry, with some offering similar TBYB programs to keep up. “As we think about category expansion or new products, we always filter ideas through a lens of, ‘Does this make sense for a customer to try before they have to commit?’ TryNow has always been a fundamental tenet of how people can experience Snif online, and we don’t see that changing.” - Bryan Edwards, Co-Founder of Snif Read the full case study here: https://lnkd.in/g_YF3nds

🛍️ What retailers and social channels should your brand focus on in 2024? ✨ MikMak has the answers. With the latest info for #Grocery, #Alcohol, #Beauty, and #PersonalCare brands, download our "New Year, New Me" guide today! #2024MarketingPlan #2024 #NewYearNewMe #SocialMarketing #RetailMedia

❓ Do beauty customers want a clear and simple way to understand ingredient lists and see how personal care products will help their needs? Let's ask them... 💁♀️ "So this is probably the most thorough, detailed, easy-to-understand, helpful, useful, ingredient list I've ever seen on a site." - Alyssa N., 34, Online Beauty Shopper 💡 67% of beauty customers look at ingredient lists. They google on average 3-4 ingredients before deciding if a product is a good fit for them. ClearForMe incorporates the research and education aspect of shopping to the Product Details Page so that customers can engage and learn without ever leaving the product page. It's like having a personal beauty expert right beside you as you shop. Talk to us today to bring great customer experiences to your site and grow your sales --> https://lnkd.in/ePpx9xyh #clickableingredients #ingredienttransparency #fitforme #clearforme #clearingredients #ecommerce #beautytech #skincare #haircare #retail #d2c #customerexperience #beauty #personalcareandwellness