Matt Newell’s Post

In a world where data is 🔑, navigating the new landscapes of business can be daunting. But you're not in this alone. Our latest blog post peels back the layers on how synchronized data isn't just a concept, but a catalyst for growth in a world where customer skepticism and evolving privacy laws redefine the playing field. 📊 Ready to make data work for your advantage? Read on 👇 https://lnkd.in/gNVxvgix #WalmartDataVentures #WalmartLuminate #BusinessStrategy #RetailData #Collaboration

Right now, our subscribers are reading an exclusive deepdive about "How the $3bn Dotdash Meredith is making it work (finally)" and a Teach-In on the realities of eCommerce. Have you subscribed yet? Friday will never be the same https://lnkd.in/dethmKpV Flashes & Flames: The Global Media Weekly

HO...HO...HO "ZERO CONSUMER" ALERT 🎅 With the holiday season upon us, businesses must brace themselves for a new type of customer—the "Zero Consumer." This is a consumer who demands a zero-friction, highly personalized, and technologically integrated shopping experience. https://lnkd.in/e7N7A8Dg Preparing for the ‘Zero Consumer’ this holiday season: What retailers need to know about the ‘Retail Reset’

New Post: Meta Faces Criticism on its User Security From 41 State Attorneys General - https://lnkd.in/gbzSrTCs - Large-scale hacks can be very disruptive, but when individual users and small businesses are hacked it's much more personal--and just as costly. - #news #business #world -------------------------------------------------- Download: Stupid Simple CMS - https://lnkd.in/g4y9XFgR -------------------------------------------------- or download at SourceForge - https://lnkd.in/gNqB7dnp

Does the amount of tabs he has open overwhelm you or is it just me? 😅 This year we are going to share more about what goes on behind the curtain at Taylor Chip without all the frills. If you like that sorta thing and you want to learn more about what building a cookie company to 40,000 stores in 100 countries is like hit the follow button and follow along. #cookies #smallbusiness #behindthescenes🎬 #behindthecurtain #growingbusiness

How much preparation do you put into spooky season? Halloween 2023 has come and gone. While a plethora of Barbie and Kens, plus Heidi Klum's worm, grabbed attention, retailers will have been calculating how much of the $12.2bn generated by the holiday they'll take home. Brands need accurate retail business intelligence from both quantitative and qualitative data to maximize their Halloween performance. While the former is well established, businesses can do so much with the latter. How? Relative Insight gathered American social conversations about Halloween costumes between the beginning of September and Halloween. Comparing these discussions week by week using our text analysis platform revealed what key themes were most prevalent over different periods of time. Plotting these themes into our Heartbeat data viz tool showed how Halloween purchasing trends rose and fell across the two months. Our analysis identified the awareness, consideration and purchasing stages for consumers buying Halloween costumes, as well as the impact of pride, appearance, parties and desperation in the purchasing process. Discover our full findings in this blog. #halloweenmarketing #halloween #halloweencostume #retailinsights

To know the status of traffic lights ahead? Soon, on #GoogleMaps.  #ProjectGreenLight #GoogleAI 

Now, more companies are embracing tiered rewards to provide a highly personalized VIP shopping experience, offering exclusive products, services, and early access to popular items. Loyalty program membership hit a record high last year. Companies are now distinguishing between customers seeking regular services and those expecting exceptional service. #CustomerExperience #LoyaltyPrograms #VIPShopping #ExclusiveServices #46Concierge #Luxury

🚀 With Amazon's Q1 ad revenues soaring 24% YoY and its new Prime Video offering reaching an est. 115 million monthly US viewers, the giant continues to shape the marketplace. But is an Amazon-first strategy the right move for all brands? And what’s important to consider in choosing among the plethora of new digital offerings – when every dollar counts and customer acquisition costs continue to rise? 🤔 Market Performance Group VP Jason Omenn sits down with MPG partner Skai VP Claudia Virgilio to answer these questions and more. Drawing on deep Amazon experience, Jason and MPG’s #Amazon Managed Services group have a strong track record driving accelerated brand growth. Whether you're established or an emerging brand, understanding how to navigate the evolving digital landscape with rising customer acquisition costs is crucial. For Jason Omenn’s insights, watch the interview. And if you’re curious about how to elevate your brand’s omnicommerce performance 🌟, drop a note below or reach out directly for a chat with Jason Omenn, [email protected]. #omnicommerce #AmazonStrategy #DigitalMarketplaces #CPGMarketing #omnicommerce #omnichannel #mpg #marketperformancegroup

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