Maxwell Nicholson’s Post

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🌼 CEO of Blossom | 🚀 150,000+ members | 👨💼 Ex-McKinsey

1400% growth, 6M sessions, 200K hours... what a year 🤯 At the start of the year, we had just passed 5,000 members (which we were really excited about at the time). Now, after growing 15x to over 75,000, that number seems tiny... 2023 was a HUGE year for Blossom, with incredible growth in users, revenue, engagement, and every other conceivable metric. We absolutely crushed our goals and we can’t wait to do it again in 2024. Here are some of the things I'm proud of this year: - 💖 We built the strongest finance ambassador program in Canada with over 35 of the largest finance content creators repping and using Blossom - 🏆 We've been Top 50 in the App Store for the majority of the year - ⏰ Our users logged 6 million sessions on Blossom, spending 200,000 hours on the app - 🚀 Over 50% of our growth came from organic channels - 📲 We released over 30 feature updates including Blossom PRO, Blossom Learn, and much more - 🍯 We achieved retention rates that put us in the top 10% of all Finance apps in North America - 🐝 We built one of the largest investing newsletters in Canada, the Weekly Buzz - ⚡️ We hit over 2,000 members on PRO, ~7% of our MAUs - 🥳 We hosted in-person events from coast-to-coast with over 1,000 attendees A huge shout-out to our rockstar team for making this possible. I am so lucky to get to work with the most talented, creative, and passionate people and am so honoured to have each of you on Team Blossom 🚀 Also a huge thank you to our incredible Blossom community, who've made the app the vibrant and amazing place it is today ❤️ 🤩 I can't wait to see what's in store for 2024!

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Congrats to the whole team for your hard work on such a cool product, and for continuing to innovate and grow!! 🙌

Emily Chan

Product Designer | UBC '25

8mo

excited for 2024!! 🤭 blossom 🔛🔝

Simon Chou 🌶️

Founder @Happy Hour // CEO @BCjobs // Founder @Marketing on Mars (+1.5M views) // Ex-Litecoin

8mo

congrats dude, what an incredible 2023! btw missed you at the last party - hope to see you more in 2024 👊

Caroline Grimont

Vice President Marketing @ Harvest ETFs | MBA, BFs, CSC | Big-Picture Thinker | Brand Building | Generative AI | Customer Engagement & Experience Innovation | Scaling Growth & Operations

8mo

Well done Blossom team!

Dean Harris

Vice President Of Business Development at Fusion Projects

7mo

Such well deserved results for the Blossom team - very well done! Looking forward to hearing more about future 'growing pains'.

Lisa Munoz-Fell

People-centric leader with a passion for inclusive and inspiring cultures

8mo

Really cool to watch this develop and well, blossom!! Congratulations!!

Rosie Phillips

Chief of Staff to Brent Hoberman CBE | ex-VC, policy & behavioural science

8mo

Incredible guys🔥🚀

I'm not ready to see the U.S. growth

Kamil Rymarczuk

Personal Banker - Investments & Real Estate Secured Lending at TD Canada Trust

8mo

👏🏻 Big Plans for 2024

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