Roberto T.’s Post

New Website SEO Tip # 8: Implement Breadcrumb Navigation Breadcrumbs are a navigational feature used on websites to show the user’s path to their current location in the site’s hierarchy. They are typically displayed as a row of links at the top of a page and look something like “Home > Category > Subcategory > Page.” Breadcrumbs provide a convenient way for users to navigate through the site, allowing them to understand where they are in the context of the site’s structure and easily backtrack to previous sections. They also help with SEO by: - defining a clear site structure for search engines - improving site engagement - autogenerating a tonne of links with keyword rich anchor texts For more tips, download my checklist here: https://lnkd.in/eQ6KMmkh #seo #breadcrumbs #searchengineoptimization #nordstrom

🔍 **Understanding 301 vs. 302 Redirects: Key Differences for SEO** 🔍 In SEO, choosing the right redirect is crucial for maintaining your site’s search performance. A **301 redirect** is permanent. It tells search engines to transfer all ranking power from the old URL to the new one. For instance, if you’re moving your blog from `oldblog.com` to `newblog.com`, a 301 redirect ensures that all traffic and SEO value are seamlessly passed to the new URL. This is ideal for permanent page moves, rebranding, or consolidating content. On the other hand, a **302 redirect** is temporary. It signals to search engines that the move is short-term, so the original URL’s ranking remains unchanged. For example, if you’re running a seasonal promotion and temporarily redirecting visitors from `home.com` to `promo.home.com`, a 302 redirect is the way to go. This is perfect for A/B testing, temporary changes, or when you plan to revert to the original URL later. By understanding these distinctions, you can make informed decisions that ensure your SEO strategy remains effective, and your users enjoy a seamless experience. #SEO #DigitalMarketing #301Redirect #302Redirect #SEOTips

What is Search Intent? ❓🔍 Search intent is classified as a user's primary goal when they head to a search engine. Essentially, it is the why behind the search. Search intent is split into 4 main categories: 🕵️♂️ Informational 🧭 Navigational 🥇 Commercial 💰 Transactional Swipe to see why this is important for SEO and some examples of each type of Search Intent. #seo #seocontent #contentmarketing #marketingtips

🔍 Latest SEO News Alert! 🚀 🔸 Experts predict a major algorithm update coming soon! Brace yourselves for potential fluctuations in search rankings. 🔸 Did you know that mobile-first indexing is now the norm? Ensure your website is mobile-friendly for better search visibility and user experience. 💪 🔸 Voice search is on the rise! Optimize your content for voice queries to stay ahead of the competition. 🎙️ Stay tuned for more exciting updates and tips on the ever-changing SEO landscape! 👀✨ #SEO #Search #DigitalMarketing #AlgorithmUpdate #VoiceSearch #MobileFirst

Orphan pages might decrease your traffic by 50% ✅ Poor SEO Performance - Orphan pages don't get indexed, reducing visibility. ✅ Wasted Page Authority - Lack of links prevents them from gaining ranking power. ✅ User Experience Issues - They are inaccessible through normal site navigation. ✅ Inefficient Crawl Budget Use - They waste valuable search engine resources. ✅ Missed Conversion Opportunities - Orphan pages don't assist in achieving site goals. Are you missing out on traffic without even knowing it? 📑 Comment here, If you want to add any experience and new ideas apart from this. ♻️ Repost it, if you think this post can add value to your daily growth. 🤝 Join me on the journey to the top of the SERPs—let's outsmart the competition together! 🌟 #SEO #WebDevelopment #DigitalMarketing #UserExperience #WebsiteOptimization

🗓 By the end of 2023, I want to address a common problem that many SEOs struggle with. Looking at SEO, it's important to bridge the gap between what the business needs and what we expect from search results. How can your business show up better in search? This ties into meeting company goals and visions through SEO. It's not just about ranking for lots of keywords or creating great content, or even fixing issues. It's about making those fixes because they're the key to reaching my business goals! 🎯 What's the path to get there? How can you meet users' needs so they take action if action is what's needed? 🥅 #seo #seotips #seoexpert #seostrategy

HUGE Google Search document leak!! Last night, we were given a glimpse into Google’s ranking algorithm…   The importance of a comprehensive SEO strategy for every business has been highlighted in this Google document leak – something we are dedicated to doing for every client.   At Logic, we always prioritise user experience, quality content and brand strength amongst other factors when it comes to developing strategies. Let us help you create and implement yours today!   #SEO #GoogleSearch #GoogleSecrets #DigitalMarketing #SearchEngineOptimisation

🔥 Importance of Title Tags for SEO 🔥 Title tags play a crucial role in your website's SEO! They can impact your rankings significantly. But how should you optimize them? Let's dive in! The recent Google update has stirred the SEO community. Are shorter titles really the way to go? 🤔 My analysis reveals some fascinating insights! Google wants shorter titles in SERPs, but do longer ones affect rankings? 🧐 Google's John Mueller and Gary Illyes shed light on this. The verdict? Longer titles have value! Don't let Google's title rewrite scare you. Your HTML title tag still matters for SEO rankings! 💪 My detailed analysis busts some common title tag myths. Long or short, the key is to optimize your title tags effectively for top rankings! 🚀 Let's make the most of this vital SEO asset! #SEO #TitleTags #GoogleUpdate #SERPRankings #Optimization #SEOCommunity

Slow Websites Are A Major Buzzkill! Get this - over half of mobile site visitors bounce if your page takes longer than three seconds to load. Yikes! And it's not just about losing potential customers. Google actually penalises slow load times and it affects your site's SEO. Speed is everything today. Users demand fast and seamless experiences. If your site can't keep up, they'll quickly bounce to a competitor. That's why optimising your website's performance is a game-changer. "𝘋𝘰 𝘯𝘰𝘵 𝘸𝘢𝘪𝘵 𝘵𝘰 𝘴𝘵𝘳𝘪𝘬𝘦 𝘵𝘪𝘭𝘭 𝘵𝘩𝘦 𝘪𝘳𝘰𝘯 𝘪𝘴 𝘩𝘰𝘵, 𝘣𝘶𝘵 𝘮𝘢𝘬𝘦 𝘪𝘵 𝘩𝘰𝘵 𝘣𝘺 𝘴𝘵𝘳𝘪𝘬𝘪𝘯𝘨." - William Butler Yeats Remember, every second counts, book a chat with Brian to discuss your loading speeds! #WebPerformance #UserExperience #SEO #WebsiteOptimisation #DigitalMarketing #MondayMotivation

I often hear stories of people and businesses attempting to stuff keywords into every tool possible. Goodness. Surely, they know that there are better methods to grow one's SEO strategy. John Mueller of Google recently shared his expertise about using keywords for a domain name. There's a plus and a minus to following that logic. If your business name includes one of your keywords, this advice probably wouldn't pertain to you. Give this short article a quick read. #SEO #SEOStrategy #Google #RankingFactors #SmallBusinessTips #SearchEngineJournal