NeoReach’s Post

📰NEWSLETTER: So what's the scoop from Cannes Lions? We've got all the details here for you🤫😉 #NeoReach #newsletter #influencermarketing #influencermarketingnews #creatoreconomynews #thereach #thereachnewsletter #canneslions #canneslionstakeaways #tiktok #tiktokshop #instagram #instagramreels

What makes LinkedIn so special? It’s a unique platform where you can directly engage and learn from some of the world's most influential professionals, from their inspirations, insights, and guidelines to their success stories. To celebrate, here's more of our favorite LinkedIn B2B marketing influencers: *Jack Appleby — Content Creator, Social Strategy *Brian Dean — CEO at exploding topics, SEO genuis *David Edelman — Former Fortune 50 CMO, Professor *Andy Jassy — President and CEO at Amazon *Tony Robbins — Best-Selling Author, Strategist *Reed Duchscher — CEO, Creator Manager *Kathryn Minshew — Entrepeneur, Chief Troublemaker *Zach King — CEO, Content Creator *Irina Novoselsky — CEO at Hootsuite *Jeff Weiner — Executive Chairman at LinkedIn *Gary Vaynerchuk — Chairman and CEO *Pam Moore — LinkedIn Top Voice, CMO, Strategist Feel like we missed someone? Make sure to drop their names below 🔽 #InfluencerMarketing #b2bmarketing #Marketing #LinkedInExperts #DigitalMarketing #LinkedinInfluencer #Influencers

Exciting news from Cannes Lions! 🌟 Did you know that the Michael CeraVe campaign won the Social and Influencer Grand Prix award? This brilliant Super Bowl campaign combined CeraVe’s trusted dermatological brand with Michael Cera’s unique charm, creating a viral sensation. By playfully merging their names, CeraVe not only highlighted its credibility but also leveraged Michael Cera’s popularity to amplify their message. It’s a fantastic example of how creative collaborations can elevate a brand to new heights. Successfully activating creators can truly help cement your campaign and build positive associations for the audience with your brand! We're glad to see such a fun and amazing campaign won the Social and Influencer Grand Prix! #CannesLions #InfluencerMarketing #Branding #MichaelCera #CeraVe

In honor of Juneteenth, we celebrate the power of freedom, resilience, and the incredible contributions of black creators across social media. Today, we reflect on the significance of this historic day – marking the end of slavery in the United States on June 19, 1865 — and honor the journey toward equality and justice. As part of our celebration, we want to shine a light on these phenomenal creators, who are making waves by driving conversations, setting trends, and championing diversity, creativity, and empowerment. #Juneteenth #Diversity #DEI #Marketing #CreatorEconomy

📰NEWSLETTER: Have you heard of this new Cara app? Influencers, creators, and creatives alike cannot stop talking about this new platform that ensures that their original content is protected from AI training databases 🔍 #thereach #neoreach #neoreachthereach #influencermarketing #influencermarketingnews #creatoreconomy #creatoreconomynews #cara #aitraining #backtoschool #teacherinfluencers #extremesports #sports #extremesportsinfluencers #meta #instagram

Let's BeReal for a sec, if you haven't heard... 📢 the social app BeReal. is being acquired by hit mobile games and tech company Voodoo for €500 million. Could we be seeing further gamification of the social space? Expect to see new developments, growth, and daily users for BeReal! We especially hope to see new marketing initiatives and can't wait for their next campaign. What are you expecting? Let us know your thoughts below ⬇ #Marketing #MarketingNews #Acquisition #BeReal #Voodoo #SocialMedia #Socials #CreatorEconomy #

Have you heard about the Cheez-It Tostada by Taco Bell?  If you've been on Instagram or TikTok this past week, chances are you have! Let's do a quick deep dive on this campaign that garnered over 11.5 MILLION TikTok views in the span of a week. Taco Bell and Cheez-it had a 3-stage approach to announce their new menu item. 1️⃣ Instagram Blackout - Taco Bell entirely wiped their socials, and then utilized creators to build hype as to what could be happening. Examples: Nick Jackson: https://lnkd.in/eeXnBeub 2️⃣ The Announcement - Taco Bell released on TikTok a video of a speaking event revealing the new Cheez-it Tostada, to a total of 3 million views. Announcement - https://lnkd.in/ew5uvVFY 3️⃣ Influencers - This is where the campaign truly sparked. All of the build-up and hype generation from the activated creators led to a mass amount of UGC creators such as Lukefoods, Sarah Margaret, reviewing the Cheez-It Tostada, with many of which receiving 2 million views each!  Examples: Luke Foods - https://lnkd.in/es8qjPQV Sarah Margaret - https://lnkd.in/eijuFXpf Overall, the campaign received over 11.5 million views on TikTok, and is the perfect illustration how properly leveraging influencers can significantly boost engagement and attain stellar results.

Let's Talk: Influencer Mapping 🗺 Influencer mapping is about finding the best creators for your brand, as finding the right influencer is what can make or break a campaign from going viral. 📈 Finding the right influencer leads to better growth, better engagement, and a solidifed partnership between brands and creators. Don't let your campaign flop, check out our blog to learn more!⬇️ https://lnkd.in/egr-armz

📰NEWSLETTER: Ever wanted to be a mind reader? Now you can with social media competitor analyses! Read on to learn how 😉 #neoreach #thereach #newsletter #thereachnewsletter #influencermarketing #creatoreconomy #influencermarketingnews #influencermarketingnewsletter #creatoreconomynews #creatoreconomynewsletter #socialmedia #tiktok #socialmediacampaigns

It's no secret that creators shape online buying decisions, but here's how! ⬇ -58% of audience members mentioned that sponsored posts are more likely to result in them purchasing. -It takes approximately 4.32 views of an advertisement for people to decide to make a purchase. -60% of audience members believe that sponsored posts are effective for learning about new brands and products. To learn more, check out our latest report, "Swipe to Buy," now featured on Influencer Marketing Hub! 📈 🔍 #InfluencerMarketing #InfluencerMarketingHub #MarketingTrends #Reports hyperlinkedttps://https://lnkd.in/eP_TcN3D