Jesse Newman’s Post

Saw this while in the drive thru line for Raising Cane's Chicken Fingers. Not very #OG of Mr. Ice T, but highly effective. Yes, I bought the iced tea from Ice T. How could I not buy it? It was damn good. As it always is. Nicely done, Raising Cain’s! I will surely stop by again. For the chicken fingers *AND* the iced tea. Music by: Ice T, “O.G. Original Gangster.” 1991. #IceT #OG #ProductMarketing

Pop quiz hotshot. By the end of this year, what will be the most valuable spirits category in the US? If you answered whiskey, that would’ve been our answer as well, until we read an article by the Financial Times on the explosive growth of tequila, which is poised to overtake both vodka and whiskey. Which got us thinking after also reading a Rolling Stone article on how to drink whiskey: Is whiskey becoming as snobbish and unapproachable as wine is sometimes viewed? Well, when you have six steps, and Step 2 is “Listen to the Whiskey,” the question might answer itself. You can read both articles and decide for yourself in our latest Weekly Collection, along with links to clever custom toys, a monster of a packaging design, and five of the most controversial ads of all time. Plus, as lovers of good music and good puns, The Beasts of Bourbon get our nod this week: https://bit.ly/3tbm1ni #destroyagency #practicallydangerous #creativity #advertising #strategy #design #instagram #packaging #branding #insights #beverageindustry #whiskey #tequila #music 

The holidays are a wonderful time of year for the merriment, music, lights… and treats! You’ll need to throw out the scale for this list of scrumptious holiday dessert ideas! If you are looking for last-minute ideas read our newest blog and download the recipes for Gingerbread Cookies, Nanaimo Bars, Peppermint Fudge, and Peanut Brittle. #gingerbreadrecipe #nanaimobarsrecipe #pepermintfudgerecipe #peanutbrittlerecipe #mortgagebroker #yycmortgagebroker

Here's the Simple Yet Powerful Lesson Every Leader Should Learn From Fans' Response to the Foiled Taylor Swift Terror Attack 3 Eras Tour concerts were canceled in Vienna. Swifties dealt with it in their own way. Read more here: https://lnkd.in/dV_qe9gQ . . Like 💝 Comment below ⏬ Share ✅ For More Such Updates Follow Us @qnewshub @qnewscrunch . . #qnewshub #qnewscrunch #StartupFunding

Do you have a favorite Christmas dish? Ours is Christmas Goose! Can you guess what the most popular Christmas dish is in your neck-of-the-woods? Or for that matter, the rest of the country? Check out this article to find out. via: https://bit.ly/3Rj6HwX

#Positioning April Dunford on how positioning shapes our #relationship with something: “I was on my way to work, and I went to Tim Hortons coffee shop in Canada. I’m standing in line and the guy in front of me is ordering breakfast. It’s 8:00 AM, and he orders this thing which is a double chocolate salted caramel muffin. And I was like, “That is some #genius #marketing stuff right there.” I’ve got a piece of cake, it is double chocolate caramel #cake, but if I put it in the #muffin format and I call it a muffin, everything about that is different. The whole #context around it is different. It is socially acceptable to order double chocolate caramel whatever if you say it’s a muffin, because I’m now #comparing it differently. If I said it was cake, what’s cake? Cake #competes with other things that are like #dessert. It competes with ice cream and tiramisu and other things you would order for dessert. What does cake cost? Well, if you’re in a restaurant, it’s $10, $15. Where do I get it? I might go to a bakery, but I get it at a restaurant, too. When I’m talking about a muffin, well, [a] muffin’s totally different. A muffin’s breakfast. It competes with a bagel and a donut. What do I charge for a muffin? I charge $1, $2 for a muffin. The whole context around it is different. The product, however, is the same. That thing that you’re eating is a piece of cake, whether it’s in cake form or muffin form. I can choose to position it as a muffin. It’s the same #product, but the #assumptions about that… The #competitors are different; your #value is different; the assumptions that #customers have about that product are different because I’ve placed it in a different context." The entire conversation is worth a listen or listen to the start of the excerpt above. The Marketing Expert: How to Get More Sales, Loyal Customers, and Bigger Promotions https://lnkd.in/djZb3d5r

5 Things You Didn’t Know About Fraser & Thompson If you’re a fan of celebrity-backed spirits, here are five things you need to know about Fraser & Thompson Whiskey.

Alcohol-free is the future. But not just any future - a healthier, wiser one. How to ride this wave? 3 steps. 1️⃣ Identify the Change: 18 million alcohol-free champagne bottles were sold in Germany last year alone. In a country celebrated for its beer, every tenth one is now non-alcoholic. 2️⃣ Understand the Audience: Drivers, parents, youngsters. The health-conscious and the responsible. They are not just consumers; they are the trendsetters. 🎢 3️⃣Lead the Way: Non-alcoholic is not just an option; it’s becoming the preference. The direction? It's set. Tomorrow, a visionary joins us. Damir Imširović, a maestro in removing alcohol from wine, will share insights that could redefine your weekends. Join us to discover why non-alcoholic is the new black. Let's uncork the future, together. Be part of the change. PS ---------------------------------------------- Have you tried alcohol-free beer or wine? What was your experience?

What are your clients complaining about?🙄 Hopefully, NOTHING. But I promise you they are, even if you don't hear them.👂 I have heard some salon owners say they complain about prices at your salon, probably on the way to buying a £25 pizza. But I have never heard them complain about that.💵 Are they complaining about your service standards? Maybe not to your face?😮💨 What are they complaining about, apart from interest rates, inflation, and the government lol 😜 😜 Please share your current feelings. #massivenotpassive #saloncoach #salonstaff #clients www.salon-help.co.uk

Agree or disagree? Most of your favourite music will stay with you as a welcome guest in your life for a long, long time. But what if like me… You suddenly realise that so many of your old favourites are now playing over the PA at your local big box supermarket. What happens? Do you: A - cringe B - barely even notice it’s playing C - low key rock out D - instantly *feel* your age E - think ‘finally they’re playing good music in here!’ I’m interested to know. I mean, wouldn’t it have been wild if back in the day the supermarkets were playing *super old* LL Cool J, selections from OK Computer, and a handful of B side Lenny Kravitz tunes that never made it to radio? It seems impossible. But that’s what’s happening at Woolworths for me now. Clearly they know who their customer is. It’s people like me who are nodding along to the music and filling their baskets with stuff. It makes me feel welcome and wanted. It makes me want to linger longer. And who knows. Maybe even spend more money. Still, I feel sorry for the old ladies who are struggling to cope with a blasting rendition of Evenflow suddenly becoming the soundtrack to their shuffle through the chilled dairy aisle. 😂 But it got me thinking - how you should be tailoring your own customers journey to make them feel more like they belong And then it makes me wonder - how long will it be before I’ll no longer feel like the primary target at places like the supermarket anymore? Anyhoo, gotta get sh*t done this weekend that’ll help make some dreams come true. Time is actually flying. #funnelhacker #marketingstrategy #customerjourney #hellofuture