Nijaz Nihal K C’s Post

Here are some of the glimpses of our Marketing Paper Exam. Here we were given questions related to the marketing paper and answers were asked to be in a practical video format. The questions which I attempted were:- 1)Pricing strategy implied at a local fish marketplace. 2)Pricing strategy implied at a local vegetable marketplace. 3)Difference between wholesaler and distributor of an FMCG company. 4)Investigate how price sensitivity affects the buying behaviour of 3 customers for food products. 5)Do an Ad recall analysis of toothpaste(minimum 5 customers) To answer these questions I had to interact with different wholesalers, retailers and customers. While approaching we got different reactions some people were welcoming, some were confused, some were busy, and some showed no interest at all, some denied answering or giving the time. Overall the experience was pretty amazing in that it taught me how to deal with different people in different scenarios. One of the constant learning is "people will say NO " and we will have to accept that positively and try different ways of convincing and MOVE ON. #marketing #fieldmarketing #learning #development #experience #mba #goals #fmcgindustry #business

The Ajinomoto Group has spent over a century exploring ways to leverage “AminoScience” not only in the seasonings, foods and frozen foods business, but also in developing electronic materials, health care and more. The Group’s Investor Relations strongly believe in fostering close and consistent communications with investors is critical to business growth and to impart the Ajinomoto Group’s value to the world. In order to also achieve this internally, members of the IR Group at Ajinomoto Co., Inc. maintain strong relationships with various departments and affiliates to work towards reaffirming the Ajinomoto Group’s values as one group. To successfully adapt to rapid changes in investors’ disclosure demands, the Ajinomoto Group will stay ahead of the curve and continue providing comprehensible and unbiased information that investors and analysts can relate to, and to enhance corporate value. For more information on our IR Group’s commitments, please see the link below.  https://lnkd.in/gYsVGXBF #WeAreAjinomotoGroup #IR #Enhance #CompanyValue

🥛 Got the opportunity to visit Mother Dairy's production plant! As a B.Com(Hons) student, witnessing firsthand how an organization manages its operations and supply chain to deliver essential dairy products to consumers was truly fascinating. Here are some key takeaways from my experience: - Operational Efficiency: Mother Dairy's impressive daily production of approximately 36 lakh liters of milk highlights their operational excellence. - Packaging Innovation: Learning about Tetra Pak packaging technology, which extends milk shelf life to nearly 90 days, was eye-opening. However, it was interesting to note the trade-off between extended shelf life and compromised nutritional value due to high-temperature processing. - Consumer Behavior Insights: Despite being a global milk producer, per-person consumption in India remains low at just 200ml. This underscores the importance of optimizing supply chain processes for equitable distribution and accessibility. - Personal Reflections: This visit reaffirmed my appreciation for the interconnectedness of business operations, supply chain management, and consumer behavior in shaping any industry. As a commerce student, it provided valuable insights into the multifaceted nature of the business world. Overall, it was an enriching experience that deepened my understanding of the dairy industry and its complexities. #BusinessOperations #SupplyChainManagement #ConsumerBehavior #Sustainability #MotherDairy #IndustryInsights

Our final paper under 'Steering' is titled 'Granular Clusters: Unleashing Micro-Level Potential at the Town and Village Level' and is being presented by Nestlé Shilpa Gupta and manoj kumar This paper showcases the framework utilized by Nestle using multiple parameters to arrive at Market Size & Prosperity Index Partnered by ITC Limited #seminar #MRSI #31AMRS #MRSISeminar #AnnualSeminar #researchpapers #marketresearch #seminar

💫 Excited to Share My First Share Price Analysis Report on Nestlé India! 💫 I am thrilled to present my comprehensive analysis report on Nestlé's share price performance, completed as a part of #Financial #Modelling and #Valuation course at CA Monk. This report delves into various aspects of Nestlé's operations, market position, and future growth potential. 📊 Table of Contents included in this report are: 1) Business Overview 2) Key Highlights 3) Industry Overview 4) Analysis of Growth Rate 5) Descriptive Statistics 6) Market and Share Growth Rate Analysis 7) Correlation Analysis Between Market and Share Price 8) Beta (Regression & Bottom-up Approach) 9) Value at Risk (VAR) 10) Conclusion 🔍 Key Insights: ✅ Current Share Price: ₹2,602.00 as of July 16, 2024 ✅ Future Investments: ₹5,000 crores planned for capacity and productivity enhancement over the next 3-4 years ✅ Upcoming Launches: #NESPRESSO in India by end of 2024, and a JV with Dr. Reddy's Laboratories for innovative nutraceutical brands Special thanks to CA Shivam Palan sir for his guidance throughout this project. I look forward to your feedback and insights on this report. Let's connect and discuss the dynamic world of investments and market trends! For suggestions and improvements to be made, please mail at: [email protected] #Nestle #MarketAnalysis #Investment #FinancialMarkets #BusinessGrowth #StockMarket #Investing #Innovation #MarketTrends #Finance #Guidance #Mentorship #Research #Analysis

STRONGER TOGETHER In DAVA FOODS, the management from the Northern European countries has gathered for a strategy meeting for the period 2024-2026. Group CEO, Ivan Noes, states: "We are a growing company, and with our strategy we focus on achieving an even stronger market position within eggs and plant-based foods. It is a strategy with a focus on value addition, innovation, branding and sustainability, and where, (via our group structure under Danish Agro), we focus on the entire value chain, right from the farmers to the consumers. Furthermore, it is a strategy where we must achieve more economies of scale across our home markets and the utilization of more synergies, including optimizing our sales to 28 million consumers in Northern Europe in both retail, foodservice and via e-commerce.” DAVA's CMO, Sune Andersen, adds, "The journey towards creating a strong FMCG company with branded and innovative products is underway. This entails the building of a strong DAVA brand across markets, an innovative product portfolio, entry into new categories, international product launches and a focus on organic products, sustainability and protein-containing products.” With the new strategy, DAVA Foods has created the foundation for growth both in the domestic markets as well as in the export markets, and we are ready for an exciting future! #STRATEGY #GROWTH #BRANDING #INNOVATION #ORGANIC #SUSTAINABILITY

I am very proud to work with a high-performance team like my team at the Belford Roxo Plant, where we are living and demonstrating the Lubrizol Values: Operate Safely & Responsibly, Be Better Every Day, Drive to Win, Own It, Seek Diverse Perspective and Act as One Lubrizol.. Like Ayrton Senna said: "I am part of a team. So when I win, it's not just me who wins. Somehow I finish the work of a huge group of people!". - 2024 CEO Award: a cross-functional team representing our Additives business in Latin America recently secured new business. Employees from sales, product management, technology, supply chain, operations, finance, legal, IT, procurement, and marketing were the perfect examples of our "Drive to Win" value with their dedication to this project. - Q2 2021 Quality Is Fundamental Award: our Grease Unit at Belford Roxo plant received this important award due to final prime at 100% for a long period, furthermore, 100% of the out-of-spec material was reused and transformed into a good product for sale. - Q3 2020 Quality Is Fundamental Award: have taken action to deliver results in Merquat final prime. Increasing from 64% in 2019 to 100% in 2020. This involved improving QC testing, enhancing plant procedures, making several process changes and working closely with key customers such as Colgate. This results have improved regional supply, reduced shipping costs, and eliminated the generation of non-working product. All of which are improving OI and supporting business growth for Life Science. The Lubrizol Corporation

One step closer to CIM | The Chartered Institute of Marketing Diploma in Professional Marketing! 🎉 This module was passed with distinction, and with the realization of what a structured and profound approach to innovation management I acquired at Danone Nutricia and Haleon. 📝 Writing this assignment was a beautiful moment of theory fully aligning with practical experience, and I loved it! #CIM #lifelonglearning #marketing #innovation #diploma

Reflecting on our recent deep dive into Tetra Pak's innovative strategies within the milk packaging industry, I'm thrilled to share three pivotal takeaways from Prof. Nirmalya Kumar's Advanced Marketing Strategy course. 1. Who are Tetra Pak's customers? Is it the producer, the retailer, or the customer? A. It is all 3 of them: Retailer wants the most efficient shelf space usage, customer on the other hand needs the convenience of usage. 2. What strategy should Tetra Pak use while offering advisory services to its clients?  A. Prof. Kumar emphasized the importance of expanding the market pie rather than favoring one client over another. As a market leader, Tetra Pak's focus on overall growth without favoritism toward individual clients was a standout learning point. As a marketeer, one should focus on introducing new product lines to compensate for a declining trend in any of the segments, rather than indulging in canalization. 3. As an industry leader, how do you confront your team?  A. Sales team of a market leader sometimes tend to believe they are the king and therefore, to change their self view, leaders need to rely on data to change their opinion. What do you think of this? #marketingstrategy #businessinsights #foodandbeverageindustry #packaging