National Sports & Physical Activity Convention’s Post

Hanging out with Himanshu Sharma and Nikhil Kharbanda from JSW Sports at AISTS INDIA ! So, what do you think of when you hear the words 'Sports Management'? 𝗪𝗲 𝗵𝗼𝗽𝗲 𝗶𝘁'𝘀 𝗔𝗜𝗦𝗧𝗦 𝗜𝗡𝗗𝗜𝗔. JSW Sports Pvt Ltd Himanshu Sharma Nikhil Kharabanda #AISTSINDIA #JSWSports #sportsconsulting #sportsmarketing #sportsmanagement

Kashmir Bat Makers have sued this startup for 500 Crores! 💰 If you've been following Shark Tank India, you might remember Tramboo Sports' pitch, a hit because of young founders and a USP that 'they have premium bats at an affordable price which only they can do right now.' Well, it turns out it might be false and they find themselves in the middle of a legal notice that's also roped in Sony Pictures Networks India for telecasting the pitch!🧑🏻⚖️ Alfa Sports & Co, a Kashmir-based bat manufacturer claims that the founders have perpetrated false information on the platform and telecasted have showed it on National TV. According to a spokesperson from the Cricket Bat Manufacturers Association of Kashmir, the willows that Tramboo Sports uses to manufacture their bats are sourced from Alfa Sports & Co.🏏 They also claim that the "lite willow making" of bats has been their business for several years and isn't solely available to the Tramboos. The notice stated that there are close to 400 manufacturing units across their valley, and Tramboo only does sourcing and stocking, not manufacturing. On account of misinformation and false claims, the original manufacturer claims a dip in sales, confidence, and exports. Hamaad Tramboo clarified these allegations as he said that he mentioned all these contentions in his full pitch; which was condensed to just 12 minutes for the telecast. And even though they might not manufacture the bats, they have a 'seasoning' facility of their own. I think this incident goes on to show the convoluted nature that reality TV has adopted in our country. It's not about showing what's correct, it's about showing what's the most catchy while being coherent. And this TRP hunt leads to important points and real lessons getting missed out on the show; which makes it nothing more than just a circus for entrepreneurs! What do you think about this? Tell me in the comments! #DevAabhroy #SharkTankIndia #TrambooSports #Entreprenuership

🏃♂️🔥 Embarking on the Ultimate Kho Kho Journey: A Saga of Speed, Strategy, and Triumph! 🌟🤝 Get ready to dive into the exhilarating world of Kho Kho with me! 🎉 Our Kho Kho warriors are not just athletes; they are embodiment of speed, masters of strategy, and architects of triumph. Let's celebrate the relentless spirit that defines the heart of Kho Kho. 🏆 The Ultimate Pursuit: In every swift tag, in every daring sprint, our Kho Kho team paints a masterpiece on the field. Each game is not just a match; it's an epic journey of determination, agility, and the pursuit of victory. 🔍 Unraveling the Threads of Tradition: Did you know that Kho Kho is deeply rooted in the tapestry of Indian tradition? Dating back centuries, this sport has evolved into a dynamic blend of heritage and contemporary athleticism. Our players are not just athletes; they are torchbearers of a legacy. 🤝 Teamwork Amplified: Kho Kho epitomizes the power of teamwork. The seamless coordination, the rapid exchanges, and the unspoken communication on the field are a testament to the strength that comes from unity. Together, our players create magic. 🚀 Soaring to New Heights: As we applaud the victories, let's also honor the sweat, sacrifice, and sheer determination that pave the way. Our Kho Kho stars inspire us to push our limits, break barriers, and soar to new heights, both on and off the field. 💙 Join the Kho Kho Movement: Whether you're a seasoned Kho Kho enthusiast or a newcomer to the sport, let's unite to amplify the cheers, share the excitement, and showcase the dynamism of Kho Kho to the world. 📸 Capture the Moment: Share your favorite Kho Kho memories or moments in the comments. Let's turn this post into a gallery of Kho Kho passion! 💬 #KhoKho #UltimateKhoKho #SpeedAndStrategy #Teamwork #VictoryOnTheField #Champions #KhoKhoLegacy

Team India getting the job done in no time. Just how ACDW does. Follow ACDW for more. #TeamIndia #VictoryInNoTime #CricketWins #TeamIndiaRocks #CricketMagic #IndianCricket #GraphicDesign #DesignInspiration #DigitalMarketingMemes #MarketingMemeWar #MarketingStrategyMemes #DigitalMarketingComedy #SocialMediaMemes #DigitalMarketing #MarketingTips #Memes #MemesDaily #MemeAccount #Trending #ACDW #AddereCreations #DigitalWing

The Britannia vs. Oreo Brand Engagement In a recent marketing maneuver, Britannia, with its product Jim Jam Pops, took a playful yet strategic jab at Oreo's established "twist, lick, dunk" narrative. This campaign cleverly redefines traditional engagement tactics, highlighting the effectiveness of humor and creativity in competitive brand positioning. This light-hearted approach not only underlines the importance of innovative marketing strategies but also sets the stage for Oreo's potential response. As industry observers, this presents a valuable case study in the power of brand dialogue to captivate and engage consumers, encouraging a shift towards more dynamic and creative market interactions. The unfolding of this brand engagement saga underscores a key lesson for businesses: in the crowded marketplace, differentiation through creativity and strategic communication can significantly impact consumer perception and brand loyalty. #BrandStrategy #MarketingInnovation #CreativeCampaigns #ConsumerEngagement

Sunday Surprise: Ambush Marketing 🎉 In 1996, during the Cricket World Cup 🏏 in India, Coca-Cola was the official sponsor. However, Pepsi cleverly stole the spotlight with their campaign slogan, "Nothing Official about It." This witty phrase implied an association with the World Cup without violating sponsorship rules, making Pepsi a memorable part of the event despite not being an official sponsor. This creative tactic remains one of the most famous examples of ambush marketing in India, highlighting how brands can leverage major events through smart, indirect references. 💡✨ Isn't it fascinating? For more such content, follow How So Wow! 🚀📲 PepsiCo Cocacola Now #Marketing #Advertising #Pepsi #CocaCola #Rivalry

240 Crore ! 🤑 This is the amount CEAT Limited gave the IPL just to retain one thing , #CEATStrategicTimeout 😎 Sponsorships increase #BrandAwarness 💸 and also #BrandVisibility 💹 . The viewership for IPL went over 42 crore this year , #infusing the brand in this viewership creates a very good #BrandRecall 💱 value. Many brands spend extravagant amounts to increase their brand visibility . The #IndianPremierLeague (IPL) 🤑 offers unmatched #brandvisibility 🤑 , making it a highly sought-after platform for both sponsors and advertising. The Indian Premier League (IPL) provides businesses with a wide audience and exposure, drawing in millions of people from across the world. Teams and players frequently wear sponsor logos on their uniforms, and stadiums are covered in hoardings and banners that feature a variety of sponsors. Furthermore, commercials featuring well-known businesses are regularly played during televised matches, thus increasing their awareness. The IPL is a compelling option for companies aiming to expand their market presence and establish a connection with a varied audience because of its combination of on-field and off-field advertising opportunities. 💰

PUSH - Persist Until Something Happens We have been trying since Season 1 and it took us three years to finally make it. We added more sports, more locations, increased revenues, learnt and unlearned during this journey. But, the most important part was that we kept believing that we can do it. We never lost hope. We were never fazed by the rejections. On the contrary it only strengthened our resolve to 'Crack the Code'. At the end of the day it's all about the Cracking the Codes. Whether in Life or in Office. Have a look to check if we finally managed to crack it. if not we will again go and try for Season 4 because - PUSH - Persist Until Something Happens:) Push Sports Nitin Pahuja Mukul Grover #sharktank #sharktankindia #sonyliv #piyushbansal #vinitasingh #lenskart #sugarcosmetics #amangupta #riteshagarwal #pushcricketacademy #PUSHSports #sharktankindiaseason3 https://lnkd.in/gnAC9iD2

Sri Lanka cricket legend Muttiah Muralitharan will invest a total of Rs 1,400 crore in phases to establish a beverages (soft drinks) and confectionery unit in Badanaguppe in Chamarajanagara district. Muthiah Beverage and Confectionery (Pvt) Ltd Click on the link below to know more... #retailnews #retailtrends #retailsector #retailindustry #retailing #retailresults #retailupdates #businessnews #retailgrowth #retailsectornews #retailindia #retailtrends #retailbusiness #ir #IndiaRetailing

Lucknow Super Giants (LSG) have signed Valvoline Inc., an American retail automotive services entity, as their official lubricant partner. Havas Play orchestrated this collaboration between the Lucknow-based franchise and the lubricant brand. Ipshita Chowdhury, CMO, Valvoline Cummins Pvt Ltd India, said, “Evidently, cricket holds a significant place in Indian culture, with millions of passionate fans across the country. The IPL, with its colossal viewership and widespread popularity, serves as a prime platform for Valvoline to amplify its brand identity. Partnering with a property as popular as the IPL enables Valvoline to extend its reach to various segments of its target audience, including dealers, mechanics, and other key stakeholders within the automotive industry. The collaboration emphasizes Valvoline’s commitment to quality, performance, and innovation in automotive lubricants. This partnership not only enhances brand visibility but also fosters deeper engagement and loyalty among consumers, solidifying Valvoline’s position as a trusted and influential player in the market.” Col. Vinod Bisht, CEO, Lucknow Super Giants, said, “We are thrilled to join forces with a distinguished brand like Valvoline, a true leader in the lubricant market. Valvoline’s unwavering commitment to excellence mirrors our own relentless pursuit as a team. The shared synergies between Valvoline and the Lucknow Super Giants are unmistakable – as we are driven by a common goal of achieving recognition as performance-driven and passionate champions. This partnership, orchestrated by Havas Play, exemplifies the essence of brand relatability and a value-driven proposition.” R. Venkatasubramanian, President – Investments, Havas Media India and MD, Havas Play, said, “Leveraging Havas Play’s expertise in experiential marketing and content creation will serve to amplify the reach and impact of this collaboration. By harnessing its proficiency in crafting immersive brand experiences, we will create compelling narratives around the partnership, resonating with fans both on and off the field. Through innovative storytelling and captivating content, Valvoline will cultivate deeper connections with the audience, ensuring that the brand experience extends beyond traditional advertising avenues.” Havas Media Network India #sportsbiz #sportssponsorship #sportsmarketing #ipl2024 https://lnkd.in/dSmwNAJ8