Obviously’s Post

TBH I wrote the below post so it seems redundant to write something extra. tl;dr: there's a new job at Better Renting for someone keen to bring an organising approach to our online engagement to build renter POWER and WIN.

I want to tell a story. Here’s the short version: one of the teams I work with most closely is hiring for a marketer to take the lead on business banking. It’s a great team, with a top-notch manager, at a great company. If you’re in marketing, you should give it a look. The longer version is to tell you: Our marketing department has a great leader in Jodi Siemers, and big shoes to fill because Jordin Edwards is excelling in a new role in a different department here at First Bank & Trust. Jordin was one of our longest-tenured marketing team members, and she is an exemplar of our culture. She handled a wide range of tasks across our marketing department, and took responsibility for making sure things got done right. Crucial contributor. A couple of years ago, Jodi, our head of marketing, wanted to really ensure Jordin had an opportunity to make an impact on the organization by going deep, rather than covering a wide array of things. They worked together to focus Jordin our our business customers and to really drive her expertise in what businesses need from us and how we serve them best. Because of their efforts (particularly Jordin’s), it worked - as a department, we understand better how to serve businesses than ever before. And something else happened, as well. As Jordin got deeper into serving our retirement services business (we administer retirement plans for businesses we serve - if that’s something you need, reach out to Jordin!), she saw how important that work is. So when there was an opening to join that team and serve the businesses that are our retirement services customers directly, she was the clear internal candidate to step into the role. Not only did Jodi cheer her on as she did so, Jodi also pointed out to me that this is what is supposed to happen: we develop our people to be able to make the biggest possible impact, even if it’s not in our department. It’s a story that, to me, shows how lucky I am to have colleagues like Jordin and Jodi. And I hope it’s a story that, if you know marketing - particularly B2B marketing- makes you think that Jodi is a leader you should try to work for, at a company that will support your growth. Please let me know if you have any questions, and as always if this role isn’t for you, but makes you think of someone who is a good fit, please pass this post along!

The best marketers grow into their roles... Don't look to tick every box when hiring. The best marketers are inquisitive, want to grow and always looking to learn. Give them a chance - you won't be sorry. Someone with a love for marketing and a passion for your brand will do a much better job in the long run. Hiring managers. Do you believe in giving someone a chance where possible?

I’M A SOCIAL MEDIA MANAGER; 1. I develop social media strategies aligned with brand objectives and target audience. 2. I identify key digital platforms and channels for brand promotion and engagement. 3. I create and curate engaging content tailored for each social media platform. 4. I schedule and publish content across different social media channels. 5. I monitor social media trends and stay updated on industry news. 6. I engage with our brand's audience, responding to comments, messages, and inquiries. 7. I monitor and analyze social media metrics and performance. 8. I conduct competitor analysis to identify opportunities for growth. 9. I manage social media advertising campaigns and budgets. 10. I collaborate with other departments to ensure brand consistency across all communication channels. 11. I stay informed about relevant social media tools and technologies. 12. I implement social media best practices and stay up-to-date with platform algorithms and policies. I’m a social media manager, what’s your superpower?

Hey folks! If you ever dreamed of being a part of an actually cool marketing team, it's your chance. I am hiring: https://lnkd.in/dVvuBT69 Why it's cool to do marketing at SSBS: ✅ Freedom: we support experiments, creativity, and new ways of working ✅ Butom-up approach: we listen and implement your ideas ✅ Process over chaos: we aim to build a reliable marketing process instead of chaotic activities ✅ Real expertise: we are strong and confident in our niches

We are Hiring! Position: Digital Marketing Manager Company Name – The Concept Co. Experience – 3+ years’ Experience  Location – Mumbai Work Mode – On-site Share your resume, Email id: [email protected] Job Description:   Strategy and Planning: 20% a. Developing and implementing digital marketing strategies aligned with business goals. b. Conducting market research and analysis to identify target audiences, competitive landscape, and trends. c. Creating marketing plans and campaigns to drive brand awareness, lead generation, and customer acquisition. Campaign Management: 25% a. Managing and optimizing digital marketing campaigns across various channels, such as search engine marketing (SEM), social media, email marketing, display advertising, and content marketing. b. Monitoring campaign performance, analysing metrics, and making data-driven decisions to optimize results. c. Collaborating with creative teams and content creators to develop compelling and engaging marketing assets. Analytics and Reporting: 15% a. Tracking and analysing key performance indicators (KPIs) and marketing metrics. b. Generating reports and providing insights on campaign performance, audience behavior, and conversion rates. c. Identifying areas for improvement and recommending strategies to optimize marketing efforts. Website and SEO Management: 15% a. Overseeing website optimization for search engines (SEO) and user experience (UX). b. Conducting keyword research, on-page optimization, and link building activities. c. Monitoring website performance, traffic, and conversions. Budgeting and Resource Management: 10% a. Planning and allocating budgets for digital marketing campaigns and initiatives. b. Managing vendor relationships and negotiating contracts. c. Collaborating with internal teams and stakeholders to optimize resource allocation. Team Collaboration and Management: 10% a. Coordinating and collaborating with cross-functional teams, such as designers, developers, content creators, and copywriters. b. Providing guidance and support to team members. c. Conducting performance evaluations and professional development for team members. Emerging Trends and Continuous Learning: 5% a. Staying updated with the latest digital marketing trends, tools, and platforms. b. Attending industry conferences, webinars, and training sessions. c. Experimenting with new marketing strategies and technologies

In case you are interested

Phase two of the Little Nessy business plan is a GO! Comment “I’m interested” and I’ll send you more information.

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