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Celsius launches NIL campaign with 6 college football stars Celsius is diving back into the NIL space. The energy drink brand launched its "The Essential Six" campaign. The group includes Oregon quarterback Dillon Gabriel, Michigan running back Donovan Edwards, Alabama quarterback Jalen Milroe, Ohio State wide receiver Emeka Egbuka, Florida State quarterback DJ Uiagalelei and Colorado defensive back/wide receiver Travis Hunter. "The expansion of our NIL roster demonstrates our continued commitment to further connect our brand with our collegiate communities," Celsius' Kyle Watson said in a statement. "Each athlete serves as inspiration and motivation to our consumers and their commitment to greatness truly embodies CELSIUS' LIVE FIT lifestyle." Read more here: https://lnkd.in/eZXJFtzs

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Brad Court

Court and Co - Sales, Marketing and Sourcing Strategies - Wholesale Bumpboxx

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