OpenSecrets reposted this
💥 Here’s the latest from WMP on 📺 and 📱 advertising not just in the presidential race, but senatorial, congressional and gubernatorial too. Including top group updates thanks to our partners at OpenSecrets. More below ⬇️
📢 New WMP report: Democratic and Republican TV Ads are almost equal in number, but Harris is outspending Trump nearly 3:1 on Meta and Google. The report highlights the shift of issue discussion in TV presidential advertising to a focus on the economy. Pro-Harris advertisers are ramping up attacks, and Harris has an ad advantage in 8 of the 10 largest media markets. With control of the House and Senate in play, the report also details ad spending and volume in key battleground races, and the role of outside groups, which are heavily involved in congressional races this election cycle. Read more by following the link in the comments 👇 Erika Franklin Fowler, Travis Ridout, and Michael Franz Wesleyan University #2024election #politicalads