Orchard’s Post

Crafting a short video to encapsulate the vibrancy and exclusivity of a VIP event is akin to orchestrating a symphony of elements. From the logical flow of the narrative to the engaging interactions, from the compelling keynote speakers to the array of esteemed guests, every layer requires meticulous attention. Imagine yourself as a master chef, meticulously measuring ingredients and delicately layering flavors to create a delectable cake. Similarly, as a content creator, you are tasked with weaving together the threads of the event – developing a coherent storyline, evoking genuine emotions, and fostering visual communication that resonates with the audience. The challenge lies in capturing the essence of the event, ensuring that every moment is not just seen, but felt. It's about transcending the tangible to evoke the intangible – the excitement, the inspiration, the sense of belonging. And like any culinary masterpiece, it requires patience, creativity, and a dash of magic. In the end, though the task may seem daunting, the reward is immeasurable. For in the art of crafting these videos, we immortalize the memories, the connections, and the essence of the VIP experience, allowing it to be savored and shared for years to come. Thank you for your trust in my approach. #MTU #DMMTU #DigitalMarketing #Cork #DigitalMarketingProfessional #videoproduction #videocontent #technology #mediaproducer

In this episode, we weigh the pros and cons, emphasize the importance of a well-vetted judging panel, and dive into the nitty-gritty of award preparation. https://lnkd.in/gusnFksP

A great experience talking about healthcare at the local and national level...   Better health and well-being starts with each member.   Engaging, informing, and educating everyone about the resources and options available that suit their needs, goals, and livelihood; for them and those in their care. #pointoview #employeebenefits #mentalwellbeing #988lifeline #underwriting

Well done to Visit Jersey and everyone participating in the showcase of Jersey on TV's The Apprentice.   I am a huge fan of data-driven decision-making and certainly seeing measures of progress and performance, whether these are KPIs, OKRs, or OBAs. The key thing, I think, in business, is to ensure that efforts are rewarded, and so any expenditure should somehow produce a ROI. That may or may not be a financial return, but there certainly should be a reward for our efforts.   These measures show us what's working, what is effectively moving the dial on what we consider to be important and valuable, and allow us to see where more investment should be poured. For example, for every £100 spent on tourism advertising, is the return is 10,000 of GDP growth in the economy? Money well spent justifies more investment should be made.   I am delighted to see the success of tourism and the increased amount of web traffic at Visit Jersey as a consequence of the TV program The Apprentice. [a 215% increase in visitors to our website (Jersey.com) as the episode aired]   The challenge must be to understand if that 215% increase is for that particular day, week, month, or longer. And does 215% represent 100 people, 1000 people, or 10,000?   Moreover, of those website inquiries, how many translated into booked holidays in Jersey [for day-trips, weekends, or longer holidays]? Perhaps, 100,000 website hits result in about 10,000 booked nights?   I don't know, but it would be really interesting to understand these figures as well as the demographics around them so that we can ensure that we provide the right products and services for those people. Do people on day-trips, weekends, or longer holidays spend more or less? Where do they stay (3, 4, or 5-star)? And do they spend more than their European counterparts?   It is fantastic to see a 215% increase in visitors to our website (Jersey.com), but it would be even better to see the data that can help us plan, prepare, and, hopefully, based on this success, invest more, given the clear ROI that justifies further investment. Thanks to Derek Hairon for a really interesting conversation which prompted this reflection.

CanChamp kept on rolling last night. If you’re catching up to the competition, here’s a recap of the first round: Battle of the North, Episode 1. https://lnkd.in/gFX22pNG

LIVING: THE PROJECT with Egya Bucknor This episode features F.I.R.E (Free Inspiration Reaching Everyone)

Check out the next upcoming Power of Diversity session!

Have you ever wondered which historical figure Boris Olujic would choose to have dinner with? We have too! Check out the latest episode of 9@9 to hear about his dream dinner guest, favorite aspects of the London office, and more! 

In this episode of Porch Poppin', EJ Johnson tells you about our three new fellows! Learn more about the fellows here: https://buff.ly/4cesyyp