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Hey Podcasters & Digital Marketers! Are you ready to kickstart 2024 with a bang? 🔥 🚀 Dive into our latest blog and uncover the secrets to amplifying your digital presence! 🌐 What’s Inside? • A comprehensive guide to Mr. Thrive’s unique digital ecosystem audit. • An inside look at how email marketing, social media, website optimization, digital ads, creative collateral, and podcasts can redefine your success. • Expert insights on leveraging analytics and strategic planning for unparalleled growth. 🔗 Don’t miss out on this must-read for a thriving digital journey in 2024. #blog #podcast #digitalecosystem #socialmedia #digitalmarketing #business #marketingsolutions #marketing #entrepreneur #podcasting #byebyepaper #socialmediamarketing #success #digitalbranding #photography #podcasts #branding #createwithintension

Feeling like your marketing is all about generating leads and nothing else? There's a whole world of possibilities beyond MQLs! Join The Unified Brand Podcast host Chris Outlaw for a conversation with marketing strategist Nathan Yeung, who has over 10 years of experience helping B2B businesses. Nathan dives deep into the true potential of marketing as a revenue amplifier. He'll show you how to: Break free from the MQL trap and unlock a more strategic approach to marketing. Craft messaging that resonates with your target audience and drives results. ️ Go beyond lead generation and leverage marketing across all areas of your business. If you're ready to take your marketing to the next level and unlock explosive growth, this episode is for you! Watch the clip here - https://lnkd.in/eAm8wzYy Listen to the full episode on Spotify here - https://lnkd.in/ehH5W3be #marketing #business #marketingstrategy #businessgrowth

This, the latest episode of the Sunny Side Up Podcast was a great one, featuring Carol Howley CMO of Exclaimer. Listen in as Carol delves into the art of building a brand through nurturing customer relationships. From sharing her marketing journey to emphasising the importance of prioritising customer experiences, Carol provides invaluable insights for marketers and sellers alike. Listen now for more valuable B2B Marketing insights: https://bit.ly/3IYfhgN #b2bpodcast #b2bmarketing

In an episode of SAAS Fuel podcast, I discussed the significance of understanding buyer behavior in today's market, particularly in the B2B sector, where buyers often conduct extensive research before engaging with vendors. I emphasized the importance of providing freely information to potential buyers to align marketing efforts with the buyer's journey. By providing valuable information, businesses empower consumers to make informed purchasing decisions, establishing credibility and rapport. Aligning marketing strategies with the buyer's journey ensures that promotional efforts resonate with customers at each stage of their decision-making process, ultimately leading to higher conversion rates and long-term customer satisfaction. Discover actionable strategies to align your marketing efforts with the buyer's journey and provide valuable, freely available information to potential buyers. Don't miss out on this opportunity to elevate your go-to-market approach. Watch the full episode here. https://lnkd.in/gcsCir9H

If you want to break the endless loop of docs that sales teams ignore... Especially when YOU have spent so long putting them together... It's gutting. Here's some things you as a marketer could be doing better: ↳ Use weekly catch ups to get market intelligence of whats hot now. ↳ Create collaborative docs aligned to each service offering. ↳ Spend more time with your sales teams. ↳ See if you can shadow their calls. ↳ Or listen to their call recordings. Find ways to add value to their prospect follow-ups. And make sure your pre-sales docs, FAQs, and email templates cover all the things that come up and all the resources you have created on those topics. ↳ Re-share relevant podcast episodes ↳ Remind sales about related case studies ↳ Dig out your resources, whitepapers and videos to share ↳ Let sales teams know when upcoming webinars are running Content Camel and Tanaaz Khan put together a huge list of tips here from other marketers too!

Hear the wonderful Revere Agency's Zoe Bevis dive into what makes a truly successful channel marketing initiative. 🎙 🖤 Partner ecosystems allow brands to scale their business, gain efficiencies, and create new revenue streams. If you want to do something innovative or challenge your thinking on channel programmes and partner marketing, this podcast is worth listening to! ✔ Data insight at the core ✔ A multi-channel approach ✔ Sales alignment ✔ Personalised approach: 1-2-1 and 1-2-Many ✔ And, the human aspect that makes all of this work

If you're in the financial services industry, you KNOW how crucial it is to accurately measure success and ensure your direct mail efforts are turning into real results. 📈💸 In our latest blog post, we dive deep into: - The must-track metrics: response rate, conversion rate, CPA, CPL, LTV, and average debt size. - Winning strategies to supercharge your direct mail campaigns. - Data-driven insights to sharpen your approach and maximize impact. Let’s make your direct mail campaigns unstoppable. Head to our blog for all the details: https://lnkd.in/gcEucjUa Prefer to listen while sipping your coffee? ☕🎧 Tune in to our podcast, "The Direct Effect: How to Measure Direct Mail Success in Financial Services." #DirectMail #FinancialServices #MarketingWins #ROI #MetricsMatter

In our latest episode of "What's Working in Ecommerce," 📈 Ben Billups explores the nuances of email and SMS marketing in ecommerce. Discover the 'infinity messaging model' and why compliance and optimization are key. Listen now! https://lnkd.in/gFVStJ9n #Ecommerce #EmailMarketing #SMSMarketing #DigitalMarketing #Podcast #WhatsWorkingInEcommerce

S1E32: #top5   #insights on #b2b #video #ads  with guest  Guy Bauer Welcome to The ARB show, a #podcast that sparks meaningful conversations with guests from diverse backgrounds, all aimed at adding value to your #professional life. In B2B, where decisions are often #complex and #relationships key, mere #information dissemination falls short.  To truly influence business outcomes, #communication must forge human connections. It's not just about #features and #benefits; it's about understanding challenges, building trust, and forming partnerships. This is where creative video B2B ads shine. By injecting narrative, humor, and human emotion, they break through the typical information overload and resonate on a deeper level. Remember, in B2B, a well-crafted story can be worth a million data sheets. What are some of the principles to be followed for successful B2B Video ads?  Our Guest Guy Bauer Bauer will share his insights. He is the Founder and Creative Director at Umault - an agency that makes B2B video ads you want to watch. Guy has been making commercial videos for over 20 years and is the author of “Death to the Corporate Video: A Modern Approach that Works.” He started the agency in 2010 after a decade of working in TV, film, and radio. h/t to Karthik Srinivasan had a post on Umault advertising and brought it to my attention. Please mark your calendars for next Friday, when we'll release our exciting new episode. Link to the episode on other channels in the first comment. #podcasters #podcastinglife #podcasting #business #podcast  #markets #productivity #business #success #management #leadership #strategy #entrepreneurship  #innovation #technology #disruptiveinnovation #videoadvertising #videomarketing #video #b2bbusiness #b2bmarketing https://lnkd.in/dnmuz7Zz

Are you ready to unlock the secrets of video marketing? Tune in to the latest episode of the Imperfect Marketing Podcast, where I sit down with Chris Weiher, a veteran video producer and the creative mind behind Cleaver Creative. 🎥 In this episode, Chris shares over 20 years of his experience in the industry, providing invaluable insights on how B2B businesses can leverage video marketing. From the power of LinkedIn videos to tips on making your first video, this episode is packed with actionable advice. 🌟 Whether you're a video newbie or looking to refine your strategy, there's something for everyone in this candid conversation. Plus, you might find out why even I, your host Kendra, have my own reservations about making videos (hint: it involves hair and lighting woes! 💇♀️💡). 👉 Check it out now and discover how to create impactful videos that resonate with your audience. Let's dive in and make video marketing a little less imperfect together! Since this episode is all about video, be sure to watch and subscribe to the Imperfect Marketing Podcast YouTube Channel: