ŌURA’s Post

As inflation and other uncertainties continue to affect spending habits, consumers will be pursuing purchases that maximize impact, convenience and utility. Adjust your strategy to meet consumers where they are. ↗️ . . . . . #PierceMattiePR #NYC #NewYorkAgency #PRAgency #Marketing #BeautyBrands #Beauty #TikTok #SocialMedia #Agency #SocialMediaMarketing #SocialMediaManagement #DigitalMarketing

Want an incredible way to drive engagement, generate masses of UGC and bolster your deliverability in 2024 from day 1? SET YOUR CUSTOMERS A CHALLENGE! Think about it: You're coming out of your busiest sales period. Promotional messaging is fatiguing your audience and deliverability slightly tarnished. They also don't have as much disposable income. But what do they have? Motivation to start off 2024 on the right path. So help them to achieve that! If you're a fitness brand, set a 30-day bench press challenge. Skincare? 30-day transformation routine. You get the picture: make it enjoyable and instill habits into your customers. #emailmarketing #ecommerce #shopify

Correct channel alignments are critical for your clients. Mia Sato writes on the "Tik Tok" effect for beauty. The Verge #marketingtrends #marketingchannels #brandalignment

How Can Your Online Business Leverage Technology and Social Media for Growth? In the digital era, the right blend of technology and social media can be a game-changer for your online business. Let’s delve into the success story of Littlebox India, an ecommerce brand. Littlebox India has utilised social media to engage with its GenZ audience and drive sales. They offer affordable, stylish fashion and use technology to build a digitized supply chain, optimizing their strategies based on in-demand styles. They tap into fashion nostalgia, reinterpret iconic pieces for the modern wardrobe, and showcase these styles on social media. Their emphasis on quality and easy returns builds customer trust and loyalty, crucial for any online business. With physical stores in key cities, they also bridge the gap between online and offline shopping, offering a seamless shopping experience. Their success story serves as an inspiration for online businesses looking to leverage social media and technology. So, the question is, how can you adapt and implement these strategies to grow your online business? Let’s start the conversation! #OnlineBusiness #SocialMediaStrategy #TechnologyInBusiness

How do you differentiate between needs and wants in your life? It can be very easy to fill your Target cart with things you think you need, but in reality, they’re things you want. Do you relate to Alison in this clip? #TheBamCam #Target #ILoveTarget #Shopping #WantsVsNeeds #ShopLikeAMom

Is your consumer demographic impulse shopping? According to Provoke Insights, 29% of consumers impulse shop at least weekly. Interestingly, impulse shopping isn't tied to financial security. Over two-fifths of those living paycheck to paycheck or in debt still make impulsive purchases. Apparel tops the list of common impulse buys, while skincare, hotel stays, vitamins, and airline tickets are usually purchased more deliberately. Understanding these trends can help tailor your marketing strategies to better reach your audience. #momentumbrands #consumerinsights #consumertrends

Based on a 2023 Circana Holiday Purchase Intentions study, 48 percent of consumers said they would spend less this holiday season because other expenses have increased; however, many are looking to treat themselves this holiday where 25 percent of consumers are buying gifts for themselves as a form of retail therapy. 🎁🛍️🛒 . . . . . #PierceMattiePR #NYC #NewYorkAgency #PRAgency #Marketing #BeautyBrands #Beauty #TikTok #SocialMedia #Agency #SocialMediaMarketing #SocialMediaManagement #DigitalMarketing

Discover powerful techniques to boost your average order value! From strategic upselling to irresistible bundle deals, watch your revenue soar! [Performance marketing Meta Ads Fashion beauty wellness lifestyle brand sales advertising social media, Average Order Value] #PerformanceMarketing #performancemarketingagency #ecommercetips #ecommercestore #EcommerceSuccess #ecommercewebsite #d2cbrands #ikeysocial

Trending products are goods or services that are currently in high demand and popularity, often driven by consumer preferences, technological advancements, and social media influence. The importance of trending products lies in: 1. *Market demand*: Trending products meet the current needs and wants of consumers, ensuring a ready market and potential for high sales. 2. *Competitive advantage*: Offering trending products helps businesses stay ahead of the competition and establish themselves as industry leaders. 3. *Increased brand visibility*: Trending products can generate buzz and attract attention to a brand, enhancing its reputation and recognition. 4. *Customer engagement*: Trending products can encourage customer interaction, drive loyalty, and foster a sense of community among customers. 5. *Innovation*: Trending products often incorporate new technologies, materials, or designs, driving innovation and progress. 6. *Profitability*: Trending products can command premium prices, leading to higher profit margins and revenue growth. 7. *Marketing opportunities*: Trending products provide a natural marketing hook, making it easier to create engaging campaigns and promotions. 8. *Social proof*: Offering trending products can demonstrate a brand's finger on the pulse of consumer preferences, building trust and credibility. By capitalizing on trending products, businesses can stay relevant, attract new customers, and drive growth in an ever-changing market landscape. DM to get started #TrendingProducts #BusinessGrowth #MarketingTips #Ecommerce #OnlineShopping #ProductMarketing #Businessowners #FashionTrends #Storeowner #BeautyTrend#shopify #ecommercedropshippingstore$dropshipping#businessowners#storeowners#students# dropshippingusa#dropshippingcanada#dropshippinguk# dropshippingscotland#shopifythemes#premiumthemes#integratedmarketing#highticketdropshippingstore#

This year, Skincare and Beauty Brands adopting Channelize.io are setting new benchmarks in the #Retail landscape. They're not merely leveraging Live Shopping; they're leading the way, transforming Buyer Engagement from virtual shelves to reality and driving substantial #Sales. What's Changing? 🌟 Promotions that Pop: Through Real-time makeup applications and live swatching, we're bringing the shopping experience alive. 📈 Visibility like never Before: Engaging #Buyers with close-up demonstrations and exclusive previews that demand attention. 🎓 Beyond Selling: Educating with in-depth product insights and expert tips, fostering trust and #loyalty. 💸 Sales Skyrocketing: Interactive Q&A sessions and flash sales are not just boosting engagement; they're significantly lifting Sales and AOV. The impact is clear. Our Platform has become a cornerstone for Brands aiming to revolutionize their online presence, turning every interaction into an opportunity for Growth. ✨ Ready to Lead with Live Shopping? Let's talk! 💪 https://rb.gy/d7kuv 🔗 #LiveShopping #ShoppableVideos #VideoCommerce #EcommerceTips #LiveShoppingStrategies #VideoCommerce #EcommerceSuccess #EcommerceStrategy #D2CBrands