Pet Parents®’s Post

🍷Which beverages can be labeled as wine and which can't? Check here the OIV resolution on the wine definition ▶️https://shorturl.at/ipwJR

Sometimes, when selecting a brand name, you might have to choose between names with flavor and names that have aroma -- or, said another way, between giving people a transparent communication that tells them what a brand is, vs. an enticing hint to draw them in. Neither is better than the other in the absolute. Strategic elements like positioning, tone of voice, and what's going on with the competitive landscape, should drive your decision. Check out this #tellthetruths video about it, then let us know what YOU think. #brandtrue #brandnaming #naming #namingstrategy #brandstrategy #captioned

𝗜𝗕𝗘𝗥𝗗𝗘𝗟𝗜 𝗙𝗥𝗜𝗗𝗔𝗬’𝗦 🥩 Our Friday lunch is something we always look forward to as Wilco (in the video) and Jerry mostly prepare a delicious piece of meat that we can all enjoy. And not to forget. Before we start, Wilco tells the beautiful story behind the piece of meat we’re going to taste - he knows everything about it! #iberdeli #premiummeat #premiumquality

Impact of Hemp-derived Delta-9 on Cannabis Beverage Market with Benjamin Larson of Vertosa. We chat on Delta-9, Hemp Beverages, Minnesota and More. Cannabis Drinks Expo

Sip on a new kind of high with the latest trend in cannabis innovation – THC-infused beverages! From refreshing sparkling elixirs to tantalizing teas, these drinks are taking the world by storm. Read one of our latest blogs and uncover the secrets of successful cannabis beverage promotions and tap into the growing market of cannabis-infused refreshments. Let's raise a glass to creativity, innovation, and the ever-evolving world of cannabis-infused libations. 🌿🥤

Let your cravings guide you! Listen to your heart and order online for a flavourful journey delivered right to your doorstep. 🍽️💬 #OrderOnline #FoodieLife #TIFFIT

According to the calendar, it's Dry January. According to WhistlePig Whiskey, it's Dank January. The cult fave brand from Vermont has dropped a terpene-rich booze-free 'Dank & Dry Old Fashioned," tapping into trends like Cali sober, the NA beverage explosion and the American cannabis boom. Check out the product, strategy and rollout here (first batch sold in 4 days, more is coming), with bonus info about the booze vs weed debate (not to say that the two aren't co-mingling on the reg). Adweek #marketingandadvertising #cannabisindustry #alcoholindustry Eliza McClure Christina Wong Fruit + Flower Co. CivicScience

Calling all Minnesotans! I'll be in Minnesota all next week! First, for the Cannabis Regulators Association (CANNRA) external stakeholder meeting and then the Hemp Beverage Alliance's Conference. It's been over a year since I've been in Minnesota and I'll have some downtime. Outside of the activities of each of these events, where are the best places to grab a THC beverage (bar, restaurant, etc.) or stock up on some beverages (Hemp House MN, Natreum, Top Ten Liquors)? And of course, what new beverages do I need to try? I want all the recommendations! Let's go! #drinkcannabis #beverageindustry #minnesota #youbetcha #recommendations Danny Willis SōRSE Technology Cannabis Beverage Association

Flavor vs. Aroma This video smells delicious!!! In this #tellthetruths video, Rebeca creates a metaphor of flavor vs. aroma to help us think about the different ways that brand names can communicate. It sounds strange, but it makes sense. Check it out and then let us know what you think. #brandtrue #naming #brandnaming #captioned

Check out The Food Institute as they learn how Kodiak Cakes collaborates with athletes to create authentic, high-quality products. Watch the full video here: https://lnkd.in/eys9PYTr #influencermarketing #proteinfoods #cpg #expowest #healthandwellness