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Customers have never held more influence. So it’s key that retailers can engage directly with them and create an emotional connection that fosters loyalty. One of the best ways to do this is to engage with communities. Find out how to achieve this from our CEO Rick Swinkels, and Christine Mack from rheingold Institut. #InspiringLoyalty #Retail #Loyalty

Time and time again I see brands launching loyalty programs, but having them fizzle out. I'm not saying you need to launch a loyalty program like Kith. You don't need to overly spend on the build. You just need to think through some key principles. Here are the 3 principles I like. 1) Excellent Rewards The fundamentals of a loyalty program are that the rewards are best in class. To do this you don't need anything fancy, just an understanding of what "good" looks like. 2) A Branded Experience & Name To ensure your loyalty program gets off the ground make sure to brainstorm with the team and land on a branded name that will stand out, and be memorable. 3) Consistent Touchpoints (internal and external) If your loyalty program is a one-way street you aren't doing it correctly. Build in feedback loops and excitement. You want your customers to be talking about your loyalty program as much as you are! Make it great and they will share it! Hope this helps and let me know if you have any questions 💜 #beautybusiness #entrepeneurship

SAVE THE DATE: 5th October Our Director, Mal Chia, will be speaking in Sydney at Your Passport to Beyond Black Friday event organised by Airwallex. 🔥 Peak sales season is fast approaching and we know now more than ever that retailers are looking for ways to be more profitable, increase productivity, and find savings on their cost base during key revenue-generating moments like Black Friday and Cyber Monday (BFCM), the holiday sales period and beyond. Airwallex is bringing together Australia's leading omnichannel and pure-play retailers under one roof to discuss ways to boost your bottom line and strategies to drive global growth. Register: https://lnkd.in/gjwWTr9F What to expect at "Your Passport to Beyond Black Friday" 1. ‘Shop’ the Peak Season Partner Marketplace and meet the customers using their solution 2. Hear from industry leaders who have 'been there, done that' 3. Connect with like-minded peers and the wider retailer community #ecommerceaustralia #ecommercemarketing #ecommercebusiness

Lesson in winning with your co-packer: Get us excited about what you are doing to win in the marketplace. We had a brand partner on site this week at Circle Beverage. They dedicated time during their visit to share their 2024 sales & marketing plan with us. The investments they are making. The markets they are targeting. The tactics they are testing. This got me excited about working with this partner. It made my team & I buy in to what they are trying to accomplish. When we're bought into your journey, you are more likely to win. I can't tell you exactly HOW that happens, but we all know that when your people (employees, suppliers, or otherwise) are BOUGHT IN, you are going to get the best out of them. So, if you're in the business of working with a co-packer, make sure to share your game plan and make them feel like a part of the team. #cpgindustry #beverageindustry #teamworkmakesthedreamwork

🎉It's time to get social @eTail Connect! Follow @eTail Connect and Like & Comment on this pinned post to be in with the chance of winning one of these amazing prizes! *Winners will be selected at random on day 2 and must be on-site to claim their prize. ______________________________________________ #eTailConnect #Retailers #eCommerce #eTail

Card Factory is a stock that everyone knows but judging by the numbers, few really understand. While margins have recovered to pre-pandemic levels thanks to a boost from on line and international sales, investor perceptions, and subsequently, earning multiples, have yet to catch up - but that is changing as you can see in the attached CEO interview with Russell Pointon, CFA ACA talking to CEO Darcy Willson-Rymer. Matthias A. Seeger Indira Thambiah Rob McWilliam #retail Edison Group

Are you also giving the same old gifts to your channel partners this Diwali? But before that do watch this video. #channelloyalty #channelpartnerexperience #gifts #loyaltyrewards #festiveseason