In this article with B&T, Peter Barry discusses the two influential forces poised to transform the digital marketing landscape in Australia. Read on - https://lnkd.in/e3uypwGn
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$601.84 Billion: Digital Advertising Spending in 2023 The digital advertising industry is flourishing, with an anticipated expenditure of $601.84 billion by 2023. Advertisers are increasingly recognizing the potential of the online space. . . #iersolutions #digital #advertising
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It's no secret that online advertising is taking the marketing world by storm! 💥 In fact, it's quickly becoming the go-to method and is on the path to potentially outshine traditional approaches. 💼 Did you know that in 2022, global spending on digital advertising surpassed a jaw-dropping $520 billion? 😲 And guess what? The momentum is still building! Australia alone spent $13.68 Billion of that. So, the question is, are you part of this exciting wave, contributing to the growth, or are you yet to dive into the dynamic world of online ads? 💻💰 Tell us in the comments below where you stand, and let's get the conversation rolling! 🗣️🚀 #DigitalMarketing #OnlineAdvertising #MarketingTrends
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The future of digital advertising looks brighter than ever. By 2023, the digital ad spend is predicted to soar to an impressive $602.25 billion. Ready to tap into this expanding market? 💡🌐 https://buff.ly/3Aakiyk #DigitalAdTrends #Forecast2023 #AdSpendRising #FutureOfDigitalMarketing
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Media Agency Executive | Top Digital Strategy Voice | Marketing Nerd | Fast Company Executive Board Member | Founder | Entrepreneur
I'm thrilled to share my first article for the Fast Company Executive Board: "Predicting the top 5 digital marketing trends for 2024" https://lnkd.in/eeiuZx-V #trends2024 #trends #digitalmarketing
Predicting the top 5 digital marketing trends for 2024
fastcompany.com
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The future of digital advertising? Programmatic takes the lead! By 2026, it's predicted that a whopping 87% of Digital Advertising revenue will be driven by programmatic strategies. Time to get onboard and stay ahead of the curve! 💡🌐 https://buff.ly/3Aakiyk #ProgrammaticPowerhouse #DigitalAdTrends2026 #RevenueRevolution #FutureOfAds
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📈🚀 Explore the dynamic journey of digital advertising! . Our latest blog traces the evolution of this ever-changing landscape, from its origins to the cutting-edge innovations shaping the future. . Discover more at https://lnkd.in/gq7PDKHf. #DigitalAdvertisingEvolution #DriveTechnologyInsights #AdvertisingTrends #DigitalTransformation #TechBlog #AdTechInnovation #DigitalStrategy #TechSolutions #BusinessTech #DigitalAdvancements #TechConsulting #AdEvolution #TechEmpowerment #BusinessInnovation #TechInsights #AdTechJourney #InnovativeAdvertising
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Amazing piece of writing from Benjamin A. - he offers a great insight to importance of Attention and what needs to be done to drive it forward 👊 #attentioneconomy #attentionmetrics #adludio #digitaladvertising #iab #adtech #attention #engagement #attentiontaskforce
What is the significance of attention metrics in digital advertising? Benjamin A., Adludio’s North American president, emphasizes real engagement measurement. Explore challenges, IAB Attention Council Task Force initiatives, and the call for a standardized attention metric. Optimize your strategy for 2024 success.
Why Attention Metrics Matter in 2024
https://martechview.com
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Founder, CEO at Ubidex | Toolkit for cookie-less retargeting, custom audience collection and programmatic media buying
Welcome to the September edition of our digital advertising trends summary. In this month's report, we'll be exploring the latest analysis, reports, news, and events driving the digital advertising market. Keep reading at https://lnkd.in/dMixyqKj #ubidex #toolkit #digitaladvertising #programmaticadvertising
UBIDEX September Overview: Digital advertising news & trends
ubidex.io
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Executive Leadership / Domestic & International Growth Management / Sales Organization Development / Product Strategy- Go to Market Planning & Execution / Marketing Comms & Brand Strategy / Bus Dev / Investor Relations
1dThat Peter Barry is so smart.