Personal Brand - what is it exactly?
(And mostly, what does it mean TO YOU)?
This is a question that many people ask me. Just like all of us, I have a unique perspective on this important topic. And for those guys like me, who started studying and working within the #internet era, a personal brand is a basic professional dimension to be developed.
Technically, a personal brand is, definitively, how you show yourself to people. But the core "thing" is: what do you wanna show?
I'm an entrepreneur, but I spend hours at the gym, besides my office time. And all of that composes my personal #brand. I'm an Iron Man #athlete and a competitive innovator, I work with technology, and sometimes I work until 3 or 4 AM.
And I really want to show all that on Instagram. So, that's my brand. It's related to movement and entrepreneurship, and mixing both worlds, daily.
Also, personal brands tell about your position, and of how you want to influence people, showing also that you are serious - not the owner of a bad face, but someone who's not here to waste time.
So, personal image and appearance have a lot to do with it. If you wanna look "cool", wear casual shirts (or maybe slippers, just like Zuckerberg). As you see, it's more about who you are indeed and whom you want to show the others you're being, or you will be, soon.
It's clearly NOT about what is correct, but what you want to express on every action you take and expression you make. So, it may sound like a platitude, but, really: JUST BE YOURSELF.
That is THE best personal brand you'll ever have.
Check out a specific video I produced about personal branding on @Wois.
https://wois.io/
And let's rock this final part of the year, 2024 looks promising.
#ceo #founder #highlineventure #highlinevb #wois #personalbranding #prsonalbrand #personalbranding #joaofouad #wois #top
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