Rayna van Beuzekom 🦕’s Post

Most people create videos wrong. Videos fail because they don't hook people right away, get boring midway, and don't make viewers do anything after watching. The winners do 3 things brilliantly: 1/ Hook the viewer from the opening seconds. Could be a crazy stat, weird scene, or an intriguing question that reels them in. 2/ Retain their attention throughout. They don't just rely on the hook - they keep dishing out valuable, interesting or entertaining stuff so you stay glued. 3/ Get the viewer to take action. Whether it's buying something, subscribing, sharing or just doing what the video says - they don't let you be a passive spectator. That's it. These 3 things create a strong brand that sells. Likes. And cash.

Have you ever wondered what we see when making these videos? Well here is a short behind the scenes for you. If you want more BTS videos like this one, let us know in the comments below! *Also, excuse the mess, we are too creative sometimes 😅 #contentcreationtips  #contentcreationstrategy  #contentcreations  #socialmediacontentcreation  #instagramcontentcreation  #visualcontentcreation  #digitalcontentcreation  #contentcreationtipsforsocialmedia  #videocontentcreation  #socialcontentcreation  #contentcreation

When you are on the 70th take of your video... I have been in front of the camera for my entire career. For the last 5 years I have been sending videos, posting videos, and shooting content pretty much every day. Sometimes I even refer to myself as “one take Drake”. But no matter how comfortable I get, there are always those times when I just can’t seem to get it right. Most people think that just because you do it all the time it’s easy. This picture is evidence that even when you do it everyday, sometimes you get frustrated and it requires 100 takes to say what you want to say. And there are probably some screams and curse words along the way. Are you using video? If so, how? #ontheballpresident #traininganddevelopment #personaldevelopment #profesionaldevelopment

There are two kinds of videos being displayed. One is a 'before' video, and the other is an 'after' video. Interestingly, the 'after' video received 6x more views than the 'before' video. Why is that? 1) Great Hook:The 'after' video starts with a compelling hook that poses a question to the viewer. 2) Structure : Following the hook, the video visually presents the topic, engaging the audience to keep watching. 3) Engaging Visuals and Texts Throughout the video, dynamic visuals and text keep viewers interested and prevent them from scrolling away.

Wrote this just after watching Deadpool & Wolverine. (This post was not planned at all) I've made a new goal for the rest of 2024: – Master Ryan Reynolds' way of comedic storytelling. Wow, he's literally the GOAT at it. And if I could learn to do it even 10% the way he does, I would be in seventh heaven. Lately on LinkedIn, everybody else is posting the same old, same old. You scroll and hope to get inspired, entertained or learn something new. What do you see instead? A bunch of motivational quotes & tips. Which is still nice... But it feels a bit monotonous right? (I know, I know, I've been posting plenty of monotonous educational content too🙈) Content on LinkedIn is blending in, but not standing out. You rarely see this on Instagram or Twitter though. – Because creativity and humour out there is crazy. That's why, I've decided to change this from my side. So here's an update (and a crazy experiment) from me: – Monday onwards, I will be posting twice a day. – I will still be posting in the evening for my 100-day challenge. But every morning would be dedicated towards something fun, exciting and creative AF. What's my goal for doing this? – Just to push myself to be more creative. And I do realise I might completely flop at this.😬 But it's worth a shot. P.S. How would you rate this movie from 1-10? I'd give it a solid 6 :) P.P.S. Hi👋 I create content strategy and ghostwrite on LinkedIn for businesses/individuals purely via organic content. DM me 'CONTENT' to know more.

How to stand out on video and keep people watching. Many people making videos are pretty comfortable with being on camera. They can speak for up to 5 minutes, 10 minutes at a time. They don't need a script. The problem is, Many people on LinkedIn don't have time to watch a 5, 10-minute video. And they may scroll on. So, there's a chance that your message may not even be received. However, some people who are uncomfortable speaking on camera May rely heavily on scripting and production. Which is fine, but sometimes this could lead to a little bit of overwhelm and still, your message can end up being lost. The key thing to do here is to strike a balance between two. 📍 Speak naturally in front of the camera 📍 and have a bit of entertainment, so it's easy and quick to consume. This is where I come in. I have a simple 2-step method that will help you do both of these things. 2-step method. 1) We jump on a call where I ask you specific questions, and you reply spontaneously 2) Then I can edit this and turn it into quick, engaging videos with captions and a bit of b roll. But the key is that you're being natural and authentic. At the same time, it gives a bit of entertainment, so it's easy and quick to consume. Want to try, DM me 'Easy Video' now. #video #founder #consultant #coach

🎯 Last year my goal was to make 100 Full Length YouTube videos. Reality check? I ended up with a grand total of 13 videos for the year! This year, I'm switching gears. I've learned that without a system, even the loftiest goals can fall flat. So, what went wrong? - I lacked a consistent creation and posting rhythm. - Multiple moving parts of video making weren't streamlined. - My goals were not broken down into manageable milestones. BUT, here's the thrilling part: I've devised a new game plan for 2024! 📈 - I'm going for 50 videos - that's one per week with two bonuses! - My thumbnail creation is now outsourced, and done before I record a video. - I created an accountability group with other YouTube creators. - Now, everything from writing to recording and editing is batched. So, here's my question to you: What goals are you chasing this year, and how can having a system turbocharge your progress? #goals #systems #productivity #youtuber #contentcreator #accountability #planning #productivityhacks #goalsetting

Create videos which are engaging and will get you more views with Sync! Send me a DM and we can discuss more :) #videoediting #videoeditingskills

Creating these kind of videos is always nostalgic.

Simple Tips to Film Better Videos. 🎥 Wether for your personal brand, to showcase your startup or promote a new product, video is the most powerful tool. As a marketer, it has been my secret weapon to get a message across and I wanted to share some simple tips to help you start making videos as well. The gear involved in filming is often a big roadblock for people and can be quite intimidating. That's exactly what I break down here. It really comes down to 3 things: Light, Camera & Sound. I hope this is useful and let me know in the comments if you have any questions 🙂 #video #contentmarketing #publicspeaking