Rebecca Kurtz’s Post

Thank you Stacey Levine, for your invaluable contribution to my article, "Beauty Branding: Expert Insights on Mastering Brand Management." Your knowledge in the beauty industry is unparalleled, and it was an honor to include your voice. To everyone who has yet to read it, prepare for some enlightening perspectives, courtesy of Stacey and other esteemed experts in the field. #BeautyIndustry #BrandManagement #ExpertInsights To read the full quote, check out the link below! https://lnkd.in/e495sCNt

Great read! I’ve worked in the cosmetics manufacturing industry for the past 6 years, this guide definitely outlines all the key points to focus on as a new brand.

It’s a challenging time for many #luxury brands in #China, who counted on 2023 to be the bounce-back year for #beauty as restrictions were lifted. Last week’s piece in The Wall Street Journal highlighted the issues The Estée Lauder Companies Inc. is facing in the market, and The Business of Fashion has declared the bottom falling out of the luxury cosmetics category. Our China #LuxuryVerse, an invite-only collective of 100 highly qualified buyers whom we speak to for insights into #luxury goods and experiences, tells a slightly different story. While it’s true that buying patterns are shifting, the real headline is that there is markedly more interest in native brands. Some of this is driven by a sense of superior price-value vs. Western brands, but the real source of appeal is in growing Chinese pride. The Chinese luxury fragrance brand DOCUMENTS is rivaling BYREDO and TOM FORD BEAUTY in terms of price, and it’s a favorite among the women in our LuxuryVerse panel. MAOGEPING is leveraging the cult of personality as a renowned makeup artist. INTO YOU is causing a frenzy with its “lip mud” innovation. PerfectDiary Global and Florasis both continue to wow with stunning package designs that feature native visual themes. Beast from the East and To Summer are also both leaning into Chinese provenance. Stay tuned…next week we are releasing a new insights report that will detail these findings on beauty, as well as touch on which luxury brands appear to have momentum in other categories such as fashion and jewelry. Subscribe to have these insights delivered straight to your inbox: https://lnkd.in/eSCurTTP.

America's Beauty Show 24 - What's NEXT is set to embrace the beauty industry like never before! Get ready to love the latest trends, product innovations, and exclusive reveals. To learn more, mark your calendars for the November 6th Press Conference available to watch online and learn more about What's NEXT in beauty! #americasbeautyshow #whatsnext

Here’s why best-selling beauty brands are flocking to Beautytap for detailed, thoughtful and diverse product reviews. Read our latest editorial from Tracy Teel https://lnkd.in/gNwSfW4z #customerreview #feedback #customerfeedback #testimonials #beautyproductreviews #expertreviews

From your own perspective in the beauty industry, what are the most common mistakes you see beauty brands making? Or what is a mistake you made as the founder of a beauty brand that you wish someone would have warned you about? If you can add what you perspective is to your comment that would be even more helpful! As in what are the mistakes beauty brands makes from the perspective of a manufacturer, retail buyer, marketer, distributor, journalist? I love hearing all your varied perspectives!

What a great conversation to have with beauty brand and founders.

The Modernization of Cosmetics Regulation Act of 2022 (MoCRA) is the most significant expansion of the FDA's authority to regulate cosmetics since 1938. If you can't make it to #BeautyConnectLA to listen to my roundtable on key aspects of this bill, reach out to me to learn more about compliance and best practices. #FDA #MoCRA #Talc #PFAS #GoodManufacturingPractices #AllergenLabelingPractices

Become a Beauty Expert: Insider Secrets and Hard Work Behind the Glamour Discover the truth behind the glamorous world of beauty industry. Learn about the hard work, long hours, and dedication it takes to succeed. Join us as we dive deep into the behind-the-scenes of the industry. #BeautyIndustryExposé #BehindTheGlamour #BeautySecrets #HardWorkPaysOff #BeautyIndustryInsights #BeautyBehindTheScenes #BeautyExpert #BeautyIndustryTruths #BeautyIndustryExposed #BeautyIndustrySuccess

Does your brand and / or content feel stale, disengaging... boring? Don't worry... the answer to fixing this hides in plain sight. Today, I'm going to use Hourglass Cosmetics' story to explain how. This is the first episode of #StandUpForTheStory in three years. Today's episode supports the transformation of the story of 'luxury cosmetics'. Changing the world at large will require us to change the many broken and toxic stories that currently shape our society. As always, I'd love to hear your thoughts. #TheWorldNeedsYourStory #PurposeLed #Conversation #Connection #Storytelling