"Community is the Trojan Horse for Content Strategy" We've had 6 months of Expert Sessions this year, and are having a blast revisiting them for release on the Stacking Growth Podcast feed. This gem of insight from Dave Gerhardt 5️⃣ is just one little nugget from a packed session. What's the best piece of feedback you've learned from someone in your community that helped refine your content?
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Ever feel like creating content is a never-ending task? That's where podcasting comes in. It's a game-changer for repurposing content. You record one episode, and suddenly you've got blog posts, video clips, and social media posts ready to go. It's like hitting the jackpot of content creation—no more starting from scratch every time. Just focus on sharing your message and let the podcast do the heavy lifting. https://lnkd.in/g-v2QP8x
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Are you contemplating the development of extensive content for your brand? If so, this episode with GoBeRewarded CEO, Aaron Gobidas, and Bret Schanzenbach is a must-listen! Learn about the marketing benefits of podcasting and long-term video content.
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At month 6 of your podcast, you need to have an established ‘convert’ option. This isn’t about gated / ungated content - it’s about providing value to listeners to engage further with your show and learning more about what matters to your audience. Our go-to recommendation is establishing a newsletter, and your pod’s content can fuel the content for the newsletter. One of my favorite examples of using content for different mediums is 30MPC. The episodes and newsletter are value-rich, and they don’t have to reinvent the wheel for each channel.
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Ready to set your top-of-the-funnel content ablaze? 🔥 Ignite your strategy with our latest podcast episode featuring 3 SUPER HOT PROMPTS that'll transform your approach & drive results! 🚀 Don’t miss out on the tips that will elevate your content game. Click the link to fuel your success now! 👉 https://nuel.ink/LWiNJb #ContentMarketing #GrowthHacks #TransformYourContent
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Ready to set your top-of-the-funnel content ablaze? 🔥 Ignite your strategy with our latest podcast episode featuring 3 SUPER HOT PROMPTS that'll transform your approach & drive results! 🚀 Don’t miss out on the tips that will elevate your content game. Click the link to fuel your success now! 👉 https://nuel.ink/LWiNJb #ContentMarketing #GrowthHacks #TransformYourContent
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What’s the best way to learn how to make a great video? You could search for “how to make a great video” on YouTube. Or… you could watch videos by creators in your industry that you know are successful and learn from them. 👩🏫 As Tripp Green says here, study what works, jot down notes, and mimic what’s effective. Tripp joins fellow Co-Founder of Millbrook Studios, Carl Lechner, on The Visual Lounge this week for a deep dive into how to level up your content creation. Check out episode 206 on your favorite podcast app to hear more. #contentcreation #videocreation #videoadvice
Study Successful Videos
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Are you still struggling with no one engaging with your content? Here are a few things I do and teach others to do. 1️⃣ Make sure you are talking to the client or future clients not your peers. Your peers speak a different language. Aiming to impress them will make you look like a big dawg with no clients. 2️⃣ Help someone solve their problem through your content. I've done countless videos on how to create a podcast, how to make content and how to even do some of the technical stuff. 3️⃣ Be consistent in showing the problem and allowing people to know you have the solution. Just because you said it once doesn't mean the person is fully convinced. Which numbers helps you out?
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We've all known for a long time that a bullhorn won't connect your brand to your customers (or to Google). You have to produce authentic, trustworthy, and helpful content across media — podcast, blogs, video, social. Your subject matter experts are your 🔑 to #sge optimized content. How you will you produce your expertise?
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Plan your content strategy with your pillar pieces first to make the most out of everything you create. A video can be easily turned into a podcast, blog posts, images, and video clips for social media. This repurposing strategy doesn't need to start with video. You can start with a pillar page, podcast, webinar, article, or other piece of long-form content and plan to get a dozen other content types based on that effort. What does your repurposing strategy look like?
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Long-format content isn’t just content It’s a content machine 🎙️ One podcast, 20 reels: Here’s how..? 1️⃣ Depth: Podcasts offer rich insights that easily convert into engaging, bite-sized reels. 2️⃣ Reach: Those reels? They’re your key to dominating Instagram Reels and YouTube Shorts. 3️⃣ Efficiency: Create once, multiply your impact Want to see how this works for your brand? And Curious how to start? Let’s discuss in the comments how you can repurpose your content today!
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Listen to the whole episode: https://open.spotify.com/episode/4b2aCDNKQht0klDW7upscI?si=eHsVx3TzRiWb74q1bt0OuA