Residential Real Estate Council’s Post

𝗪𝗼𝗿𝗸 𝗪𝗶𝘁𝗵 𝗔𝗜: 𝗙𝗶𝘃𝗲 𝗔𝗻𝗮𝗹𝘆𝘁𝗶𝗰𝗮𝗹 𝗧𝗮𝘀𝗸𝘀 𝗶𝗻 𝟱𝟵 𝗦𝗲𝗰𝗼𝗻𝗱𝘀 In a world where every second counts, AI is changing the game. 🚀 10 months ago, Ethan Mollick showed us how AI could shake up marketing in 30 minutes. Now, he's taking it further: 5 tasks, 59 seconds. 💥 This isn't just about speed. It's a peek into a future where AI boosts our work but brings challenges too. Microsoft’s Copilot and OpenAI’s GPTs are making things easier. They're turning AI from niche to necessary. But what does this mean for our work's future? 𝗧𝗵𝗲 𝟱𝟵-𝗦𝗲𝗰𝗼𝗻𝗱 𝗖𝗵𝗮𝗹𝗹𝗲𝗻𝗴𝗲 Mollick's new experiment: Launch a product, draft a report, design kitchens, make a PowerPoint, and write a syllabus. All under a minute. ⏱️ He used Microsoft Copilot in Word and PPT, a self-created Product Design GPT, and Bing. The result? Impressive drafts, fast. 🌪️ This shows AI's power to save time and effort. 𝗧𝗵𝗲 𝗘𝗺𝗲𝗿𝗴𝗶𝗻𝗴 𝗖𝗿𝗶𝘀𝗶𝘀 But here's the twist: This efficiency is causing a stir. When AI writes like us, what happens to the value of our work? 🤔 𝗢𝗽𝗽𝗼𝗿𝘁𝘂𝗻𝗶𝘁𝘆 𝗔𝗺𝗶𝗱𝘀𝘁 𝗖𝗿𝗶𝘀𝗶𝘀 Yet, there's a silver lining. AI taking over the tedious lets us focus on what matters. It's not just about doing less. It's about doing more of what we love and what adds value. And AI? It's not just helping. It's expanding our horizons. --- REPOST if you're ready to embrace AI in your work. 🔄 Let's navigate this journey together. 🌟 Source: Ethan Mollick latest newsletter issue of "One Useful Thing". I Highly recommend subscribing!

Do you go Bowling? If so... Do you Bowl with or without the guard rails? This content is like the guard rails for using AI in your business. We want you to strike. ✅ DO use AI to automate time-consuming tasks — AI excels at handling repetitive, manual work. Use it for data entry, scheduling, and basic customer service. This frees up your team to focus on higher-value activities. ❌ DON'T rely on AI for critical decision making — While AI can analyse data and provide recommendations, it lacks human intuition and emotional intelligence. Always have a human review important strategic decisions. ✅ DO leverage AI for personalised marketing — AI can analyse customer data to deliver hyper-targeted content and product recommendations. This boosts engagement and conversions. But make it feel personal, not robotic. ❌ DON'T use AI without human oversight — AI is powerful but not perfect. It can make mistakes or have biases. Always have a human monitor AI output for quality and accuracy. ✅ DO harness AI to edit & improve your content— AI editing tools can suggest improvements for social media posts to email newsletters. It's a huge time-saver. ❌ DON'T think AI can replace human creativity — AI is great for generating ideas and rough drafts. But it can't replicate human creativity and storytelling. Use AI as a starting point, then layer in your unique perspective and style. Use AI as a tool. Collaborate with it. Combine your human touch with efficiency. Want to get started with AI? Click on my profile for your Free AI Assessment _________________ I'm Jack Rossi Mel 👋 Sharing my journey as an AI Automation Agency Owner. We Supercharge Businesses with Bespoke AI Integration🔋

Discover How AI Tools Can Transform Your SME! Artificial Intelligence (AI) is not just for large corporations – small and medium-sized enterprises (SMEs) can greatly benefit from it too. From enhancing customer service to streamlining marketing strategies and easing the workload of finance departments, AI models offer a range of applications to improve your business processes and boost efficiency. Follow our company page for informative posts about Artificial intelligence for SMBs in German language. Deepvertise: AI-Powered Marketing Agency

2 reasons your AI implementation isn't delivering results👇 (They're pretty simple to fix. We got you.) Here's what I see all the time: You're invested in AI technology. You have solutions that promise results. Your team is eager to see the new benefits. You want to optimize your business with AI. So naturally, you invest in AI implementation. You consistently integrate AI into your processes. You see some efficiency improvements. But the expected results aren't materializing. You consider abandoning AI and starting over. Please don't give up! We've seen way too many companies repeat this exact same cycle and quit. You likely have 1 (or both) of these 2 problems... 𝟭- You're not aligning AI with your business objectives. Your AI initiatives are promising, but stakeholders may not fully trust them yet to deliver tangible benefits. Solution: Strategic Alignment. Ensure that your AI projects are directly tied to your business goals. Communicate the potential impact of AI on achieving these objectives to build confidence and commitment. 𝟮- You're not effectively communicating the value of AI. People within your organization may not fully grasp how AI can drive results and add value to their roles and responsibilities. Solution: Internal Marketing. Educate your teams about the benefits of AI and how it can enhance their workflows and decision-making processes. Highlight success stories and quantify the impact of AI implementations to inspire confidence and adoption. So what now? We specialize in helping businesses maximize the potential of AI and ensure successful implementation. DM me "EASY" to discuss your AI strategy.

AI is Revolutionizing Marketing faster than we estimated, so what we need to learn in the next few months! As artificial intelligence continues to evolve, the landscape of marketing is transforming dramatically. Here’s what you need to know about the future of marketing with AI and the key areas you should focus on: Data-Driven Decisions: AI's ability to analyze vast amounts of data quickly and accurately means marketers can make more informed decisions. Learning how to work with data analytics tools and understanding data interpretation will be crucial. Personalization at Scale: With AI, the ability to personalize content for individual users at a massive scale is becoming a reality. Dive into learning about AI-driven personalization techniques to stay ahead. AI-Powered Automation: From automated content creation to real-time customer service bots, AI is making it possible to automate more tasks. Understanding these tools and how they can be integrated into your strategies will set you apart. Voice and Visual Search Optimization: As AI improves, voice and visual search technologies are becoming more prevalent. Learning how to optimize content for these search methods is crucial. Understanding the nuances of how AI interprets voice commands and visual cues will help you tailor your SEO strategies to cater to these emerging technologies. Creative AI Collaboration: AI isn't just about analytics and automation; it’s also a tool for enhancing creativity. Explore how AI can assist in generating innovative ideas and creative content. Unbiased and Ethical AI Use: As AI becomes a central part of marketing, understanding the biased and ethical implications and ensuring privacy and fairness in AI applications will become increasingly important. Focus on learning the ethical considerations of AI technology. The only constant in technology is change. Continuous learning is your most powerful tool in keeping up with AI advancements in marketing. Are you ready to dive into the future of marketing with AI? Let us know what skills you're excited to develop! #AIMarketing #DigitalMarketing #FutureOfMarketing #MarketingTips #AIInnovation #LearnAI

If you are not already experimenting with the Ai tools out there, I am concerned for you. I get it. It is new and hard and how do I find the time? and what about all the other things I have to do? and what about this? and what about that? and, and, and.... Hey, feel ya, I was right there. I definitely did not jump on board with this whole Ai thing right away. I dabbled but nothing serious The thing is the more I learn and experiment the more I am seeing what's possible — and now the way I think about how we work and run our business has completely changed. Systems and process was a big part of transforming our business into the machine it is today and the more we look at how Ai accelerates this the more we want to dive deeper.  I want to be able to focus on creating great work, there will just never be a replacement for my empathy, humanity, or creativity — nor do I want to give up the work I love to do. If I can speed up the writing process, or research, or email, or project management, or sales and marketing then why wouldn't I do that so that I can focus on supporting my clients and spend the time developing great ideas for them. If I had to leave you with one action today is: 1. Start thinking about where in your process you are most valuable. Where is your unique perspective required? What aspects of what you do demand a human being? Everything outside of that is potentially a job for an Ai system. 2. Watch any video on Youtube about prompt engineering, and experiment on something small. We started with how our client provides website copy and have trained a Custom GPT to handle that whole process—and I am incredibly impressed with how it is performing so far. Now we are getting into custom datasets and I have not been doing this for that long. Anything you can do to GET MOVING!!! NOW!!! is crucial. The saying goes. One Day or Day One.

We've managed to streamline how we operate Wing Shack Co. Our old methods were a complete disaster. Here's how to scale your business using AI technology, leveraging our Big Appetite Co framework 📈 👇... 1. Identify repetitive tasks: Start by automating simple, time-consuming tasks that don't need human creativity. 2. Use AI for customer insights: Implement AI tools to analyse customer data and behaviour, then tailor your services to meet their needs. 3. Enhance customer service: AI-powered chatbots can now give instant support. Free up your team for other tasks. 4. Optimise inventory management: AI Operating Systems can predict sales and control inventory, optimise your rota and more. No more Excel spreadsheets 🙂 5. Personalise marketing efforts: Use AI to segment your audience and create personalised marketing messages that resonate. 6. Implement smart decision-making: Utilise AI for data-driven decision-making, helping you choose the right growth strategies. 7. Continuous learning and adaptation: Keep your AI systems up-to-date and continuously learn from new data to stay ahead. 8. Invest in AI skills: Train your team in AI literacy to ensure they can work alongside AI technologies effectively. 9. Leverage AI for innovation: Use AI to identify new opportunities for products, services, and business models. Are there any other use cases for AI I missed out on?

Stop scrolling if you think that AI will takeover the marketplace and replace jobs.... Short answer: No, AI won't takeover the marketplace, replace people, or interfere with daily workflow. If anything, AI will ENHANCE it all! If you're on the side that AI WILL takeover and interfere, consider this: Picture how people thought when the internet came out. Or before then, when the television came out. Or, even before then, when the radio came out. What about when cars came out? Or jet planes? I mean, oh the horror for horse-drawn carriages and the people who drive them, right? All kidding aside, the reality is, AI, much like the computer, or the modern day cellphone, will enhance daily workflow for everyone, that is, if you take the time to learn how to use it. Just as the internet made shopping and picking up groceries easier, or the commercial airliner made it easier to commute between countries instead of taking a horse-drawn carriage to a ship, AI can act as a companion to most of your efforts in business. This is some of how I use AI to help me: * Create scripts to be inserted into videos I create * Create ideas for posts such as these ones with my target audience and writing style in mind * Analyze, group, and create tables from the data I feed it to be exported as a spreadsheet * Provide suggested code for html/css when fixing websites * Create personalized content strategies Sure, I could do all of this by myself, but why not work smarter, not harder, and save some time? I could, after all, check the work myself, right?? ============= Want more content strategy (or AI) tips? Follow Felix Reginald Lopez, MCM for more@

𝗔𝗻 𝗔𝗜 𝗳𝗼𝗿 𝗮𝗻 𝗔𝗜 𝘄𝗶𝗹𝗹 𝗺𝗮𝗸𝗲 𝘁𝗵𝗲 𝘄𝗼𝗿𝗹𝗱 𝗔𝗜 𝗔𝗜   I came across this post recently. This is exactly why we will see AI penetrate much deeper into our lives than we think.   𝗪𝗵𝘆?   No one wants AI to take away their core role. But everyone wants AI to take over other roles that they need as support.   So, for a creative person, creating content is their core role. Obviously, they don’t want AI in this. But doing laundry is support work. They want AI to replace it!   Similarly, a person who does laundry services as their core work, does not want AI to replace it. But creating marketing templates and campaigns is support work. They want AI to replace it!   This means there is someone, who is seeing both areas as a 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝗼𝗽𝗽𝗼𝗿𝘁𝘂𝗻𝗶𝘁𝘆 for AI and developing AI for it!   Which means: An eye for an eye….

WHY ESTABLISHED BUSINESSES CAN'T IGNORE AI (AND HOW TO GET STARTED) AI might seem like science fiction or a threat to the way things are currently done. But the truth is, it's already here, changing how businesses operate and how we work. As an AI Strategist for Business Transformation, I help companies harness the power of AI to gain a competitive edge – without needing to become tech experts themselves. AI IN ACTION: BEYOND THE HYPE Think of tools like ChatGPT, Copilot, Gemini, and Sora. These AI-powered systems are streamlining tasks and opening up new possibilities across industries: ✅ Text Generation: From drafting emails to creating marketing copy, AI can handle tedious writing, freeing up time for higher-level work. ✅ Image & Video Creation: AI tools generate unique images, illustrations, and even videos, speeding up creative processes. ✅ Data Analysis: AI uncovers patterns and insights that would take humans much longer to find, empowering better decision-making. ✅ Code Generation: AI assists developers, leading to faster software development cycles. ✅ Strategic Thinking: For executives, AI can synthesize information and suggest creative solutions, enhancing brainstorming and problem-solving. THE TRANSFORMATION IMPERATIVE It's not about understanding the intricate details of AI technology; it's about embracing its potential to improve your business. Think of AI like electricity – it revolutionized industries, and today we take it for granted. Businesses that fail to explore AI risk falling behind competitors who are finding new efficiencies and ways to delight customers. WHERE TO START You don't have to overhaul everything at once. Here's how to begin integrating AI strategically: ✅ Identify Pain Points: Where do you find repetitive, time-consuming tasks? These are good starting points for AI exploration. ✅ Experiment: Test drive some free or low-cost AI tools to see the potential firsthand. ✅ Seek Guidance: If you're ready for more substantial transformation, an AI strategist can help you develop a roadmap and avoid costly mistakes. LET'S TALK Are you intrigued by how AI could transform your business? Let's start a conversation about how to turn this powerful technology into a tool for your continued success.