Sanjiv Winayak’s Post

Whether you’re already a B Corp, B Corp curious or have no idea what B Corp is about, this promises to be a useful and worthwhile session.

Thank you to the hundreds who signed up for our LinkedIn Webinar on Dec. 14th: “Sustainability Storytelling: Skills & Strategies to Prove Your Impact.” Here’s the full one-hour session, complete with my partner Peter McLaughlin’s analysis of the risks that companies face if accused of hashtag #Greenwashing – plus, my step-by-step guide to create evidence-driven content that enables organizations to avoid or refute such accusations. This includes strategies for how to: engage the smart-but-skeptical international audience; unearth concrete, credible evidence; then assemble it into a persuasive, humanizing story. Contact us to advise your organization on Strategic Communications, Team Training or Content Creation. #SustainabilityStorytelling #ESGStorytelling #DEIStorytelling #SDGStorytelling #CSRStorytelling #Sustainability #ESG #DEI #SDGs #mjmethod MJ Method Communications https://lnkd.in/emUxZrxz

Our conference on #sustainabilitystrategies is next week - talking all things roadmaps, goals and risk💡 It's going to be really audience focused, so come with the questions you've always wanted to have answered💭(yes even the silly ones!) https://lnkd.in/dKj_pTmh

Global perspectives on #ESG communications are indeed insightful for global business and strategies. Different markets, different foci.

Thanks egta - Association of TV & Radio Sales Houses and Iris Weissbuch for a number of excellent questions on the role of the media industry in our sustainable transition and the role of advertising in the 'demand shift'. Here are some shortcuts: 2:54 / Why do we now need the consumer to get involved in our sustainable transition? 4:30 / What is the Demand Shift and why we need to focus on it? 6:54 / What is the role of the Media Industry? 10:35 / Unlike conventional advertising, sustainable advertising needs to be credible first. Why is that? BUBKA | B Corp™ Certified Tine Tas Raf Van Raemdonck Inez Schoenaers Amber Tuerlinckx Caro Peeters Ben Van Asbroeck #speakupnow #demandshift

Thank you to the hundreds who signed up for our LinkedIn LIVE Webinar last week - “Sustainability Storytelling: Skills & Strategies to Prove Your Impact.” Here’s the full one-hour session, complete with my partner Peter McLaughlin’s analysis of the risks that companies face if accused of #Greenwashing – plus, my step-by-step guide to create evidence-driven content that enables organizations to avoid or refute such accusations. This includes strategies for how to: engage the smart-but-skeptical international audience; unearth concrete, credible evidence; then assemble it into a persuasive, humanizing story. Contact us to advise your organization on Strategic Communications, Team Training or Content Creation. #SustainabilityStorytelling #ESGStorytelling #DEIStorytelling #SDGStorytelling #CSRStorytelling #Sustainability #ESG #DEI #SDGs #mjmethod MJ Method Communications

The more we're able to prove the return on investments on ESG (from a shareholder perspective) the more we'll be able to secure investments. I'll be representing Ipsos Strategy3 to discuss this subject on Business Leaders Forum's Sustainability as a Business Model Webinar on May 14th. #ESG #ESGEconomics #ROI

How do businesses extract value out of ESG initiatives that foster climate-positive outcomes? Join us on May 14th as our US Partner Andre Galiano shares insights on Business Leaders Forum's Sustainability as a Business Model Webinar! Register here: https://lnkd.in/dBqprCN8 #ipsosstrategy3 #ESG #Sustainability

And just like that, we've reached the end of our countdown to our Top 6 Reports that You've Enjoyed in 2023! *cues drum roll* In first place is our 2023 Global Comms Report 🎉- https://brnw.ch/21wFB29 Here are the links to all the popular content: 2. ESG Communication Trens - https://brnw.ch/21wFB28 3. Trends Report - https://brnw.ch/21wFB2c 4. Rethinking the Press Release: Innovations for a New Era of Earned Media - https://brnw.ch/21wFB2a 5. 2023 Global State of The Media Report - https://brnw.ch/21wFB27 6. The Growing Importance of ESG in Corporate Communications - https://brnw.ch/21wFB2b

ESG reporting is an important part of most business strategies nowadays, but are brands getting it right? In our latest blog, we explore the ways brands can develop impactful ESG reporting and how to maximise its potential with PR and marketing. Read here: https://lnkd.in/eUJnqcp4 #ESG #PR #Communications